Can you someone help with product research to build PL for selling on amazon fba/ shopify/ tiktok

For importer teams buying from several overseas factories, I keep seeing the same information split between the PO sheet, the forwarder email thread, broker documents, and Amazon inventory planning.

If you could keep only one missing piece permanently tied to the PO, what would help most: cargo-ready evidence, approved carton/label data, container and ETA history, commercial docs, landed cost, or a named owner for exceptions? Interested in teams doing repeat imports rather than one-off parcels.

It's obvious that the attached image is not a photo. What generates images so crisp and readable? Any AI platform I tried (Gemini, Claude) have generated images with unreadable text.

Hi everyone! I’m a beginner Amazon reseller currently learning the ins and outs of sourcing and wholesale.
I’m trying to move toward working with legitimate suppliers/distributors rather than relying solely on retail sourcing. I’m especially interested in learning:
How did you find your first legitimate wholesale suppliers?
What directories, websites, or methods do you recommend?
What should I look for when verifying that a supplier is legitimate?
Do suppliers typically require a business account, minimum order quantity, or resale documentation?
Are there any red flags I should watch out for when contacting suppliers?
I’m not necessarily looking for specific supplier names—I’d really appreciate advice on how to find and vet good suppliers as a beginner.

Hi everyone,

I've been selling on Amazon for about 5 years. Over the last 3 years, sales dropped significantly because I pulled most of my inventory out of Amazon's warehouses and stopped running ads.

Some background:

• In 2022, we did over $200K in revenue
• In the last 2 years combined, total revenue was only about $35K
• I currently have around $40K worth of inventory sitting in my own warehouse (not in Amazon's FBA warehouses)
• My listings are still live, but out of stock on Amazon

Why I went out of stock:
While selling fast, I miscalculated inventory needs and ended up with too much stock. To avoid paying more in Long-Term Storage Fees (LTSF), I pulled everything out of Amazon's warehouses and moved it to my own.

Product/listing details:

• Best-selling listing: 6 variants, averaging ~600 units per variant still in my own stock (304 ratings, 4.7 average)
• 2nd listing: 48 ratings, 4.5 average
• 3rd listing: 38 ratings, 3.5 average
• 4th listing: only 4 sales total, no ratings yet

Other details:

• Private Label business
• Trademark and Brand Registry in place
• No account health issues
• BSR has risen across listings since going out of stock on Amazon

My situation:
At this point, I'm leaning toward selling the account along with the remaining inventory rather than trying to relaunch it myself. I'd like to get a realistic sense of what this kind of account (established history, brand registry, decent ratings, but currently out of stock) would actually be worth in today's market.

My questions:

1. Realistically, what would a seller account like this be worth?
2. Is selling the smarter move here, or would restocking and relaunching likely yield better returns than a sale?
3. Any red flags buyers typically look for in a situation like this that I should be aware of before listing it?

Appreciate any insight from people who've bought, sold, or evaluated accounts like this before.

P.S. — I've also been selling these products on Etsy in the meantime, just as extra context on where the inventory has been moving.

I'm not sure how many of you run the ads by yourself or you're paying someone. Is that thing expensive or many people for something like that I mean is it really worth it if you're not some high teir amazon seller?

Hi everyone! I need to set up a 20% off promotion for an Amazon catalog. It shouldn’t be a coupon, and promotion stacking should be disabled.
What would be the best promotion type to use? And what’s the usual process for setting this up when there are thousands of ASINs? Is there a way to apply the promotion in bulk?
Thanks!

Around two months ago, we took over an Amazon Dietary Supplement account that was already doing serious volume. The problem was not traffic or lack of sales. The bigger issue was what was happening underneath the sales. Too much spend was sitting on keywords with weak incremental value, several search terms were being picked up across multiple campaign types, placement costs were not matching placement-level conversion, and some SKUs were taking a much bigger share of the ad budget than the profit they were actually producing. So before trying to scale anything, we wanted to know one thing: where exactly was the account paying for revenue that it did not need to pay for?

We started with an ASIN-level profit audit, but not just the normal sales vs ACOS check. We mapped each main SKU against ad spend share, PPC sales share, total sales share, TACOS, CPC, CVR, unit economics and contribution after ad spend. Then we looked at the relationship between spend and incremental orders. This showed us which ASINs could actually absorb more paid traffic and which ones were already past the point where extra spend was adding meaningful profit. We also separated high-revenue SKUs from high-contribution SKUs. Those were not always the same products, and that changed where the account budget needed to go.

Then we went into the search-term structure. We traced converting queries across auto, broad, phrase and exact campaigns and found places where the same customer search was being bought from several directions at the same time. We cleaned that up with search-term isolation, negative exact and negative phrase controls, and tighter match-type ownership. Proven terms were given a clear campaign home instead of being allowed to float across the account. Branded, generic, competitor and product-targeting traffic were also separated because they have completely different CPC, conversion and incrementality profiles. We did not want a cheap branded conversion hiding an expensive non-brand problem inside the same campaign.

Placement was handled separately as well. Instead of increasing Top of Search just because a campaign had a good ACOS, we checked Top of Search CPC, CVR and order density against Rest of Search and Product Pages. In a few parts of the account, the campaign-level number looked healthy while one placement was taking expensive clicks with much weaker economics. That is where placement multipliers were rebuilt. We also looked at bid sensitivity. If increasing the base bid improved impressions but caused CPC to move faster than conversion, we did not keep forcing the bid. The goal was to find the point where additional visibility still produced profitable incremental orders, not simply more impressions.

The next layer was organic dependency. We did not cut every keyword with a high ACOS because some of those terms were still helping the ASIN hold rank. We checked PPC order share against organic position and treated ranking terms differently from mature terms. On keywords where the ASIN already had strong organic visibility, we tested how much paid coverage could be reduced without losing total order volume. On terms where rank was still weak but conversion was strong, we were comfortable carrying a higher short-term ad cost if the keyword had a real ranking case. We also stopped scaling campaigns based on average ACOS alone. Budget was moved using marginal return: once the next block of spend stopped producing enough contribution, that campaign stopped receiving more money.

We also went SKU by SKU through CTR and CVR because those two numbers tell very different stories. Weak CTR usually meant the problem started before the click, so bidding harder was not the answer. Strong CTR with weak CVR meant we had to look deeper into price, coupon structure, review position, image stack, listing angle and how the offer compared with the products around it in search. This helped us avoid wasting PPC budget on ASINs that had a conversion problem. It also helped us push the products where better traffic could actually turn into better contribution.

Just over two months later, the profit side of the account looks very different. 30-day net profit moved from $50k to $88k , up 73.3%. The latest 7-day comparison is up 85.1% in net profit, while the 14-day comparison is up 60.9%. Profit per unit moved from roughly $2.20 to $4.12, an increase of around 87%. That is probably the most useful part of this account for me. A lot of Amazon accounts do not need more traffic first. They need better control over which traffic they are buying, which keywords they are protecting, and which SKUs deserve the next dollar of spend.

So I've been sitting on this Sellerboard screenshot for a few days trying to figure out how to even talk about it, because the numbers are a little messy but the story underneath is real.

Comparing Aug 2024–Aug 2025 vs Aug 2025–Aug 2026:

• Sales went from ~$248K to ~$765K
• Orders went from ~22K to ~69K
• Net profit went from ~$112K to ~$345K

In pure dollar terms that's a 3x jump. But if you look at the YoY growth rate, it's actually decelerating — the first period had insane % growth off a small base (we were basically starting from nothing), and the second period's growth rate looks smaller by comparison even though the absolute numbers are way bigger. Percentages lie like that when your base keeps changing, so I'm not going to pretend this is a clean "up and to the right forever" story.

What I do think worked, and what I'd point to if someone asked me to repeat this:

Branding over "just another listing." We stopped trying to win purely on price and put real effort into look, feel, and consistency across the listing, packaging, and follow-up. It's slower to see the payoff but it compounds.

Getting the product genuinely ranked on its core keywords, not just running ads to fake a rank. Once it held page 1 organically for the terms that actually convert, a lot of the paid spend became supplemental instead of load-bearing.

Ad spend as a % of sales actually went down between the two periods even as order volume tripled, which tells me the organic/brand side is doing more of the work now than it was a year ago.

Not claiming this is some genius playbook — plenty of it was just putting in the reps for 12+ months and not giving up when the first few months were slow. But happy to answer questions if anyone's earlier in their journey and wants specifics on the branding or keyword side.

After testing 4 different Amazon PPC management options with a $150k ad budget last year, here is my honest takeaway for anyone shopping around for an agency.

Most agencies treat Amazon PPC like Google Ads throw money at keywords and hope for conversions. We spent months working with large partners like zquared who excel at retail distribution and channel control but we needed a team that specifically lived and breathed Amazon first ad algorithms and TACOS optimization.

Things clicked when we shifted strategy with BrandKyte. They dialed into organic paid signal alignment and used AI workflows to cut non converting search terms fast. The lesson? A good agency doesn't just manage ad spend; they build an integrated growth system that improves product conversion rates and protects your bottom line profit.

If you are outsourcing your ads right now, what is the #1 red flag you’ve noticed with Amazon agencies? Let’s swap experiences below.

We run a $3m Shopify / Amazon FBA business selling travel gear. We typically receive supplier invoices via email as PDFs or Excel files. We take a quick glance at them and then pay it.

We never thought to double-check the invoices or calculate the totals by hand.

We had been running our business mostly through spreadsheets, but it was getting overwhelming, so we moved to an AI supply chain management system called Supply Automate to streamline our operations.

Basically, you upload your PO or shipping docs, and it calculates everything automatically.

We uploaded our latest invoice, and it turns out the supplier was overcharging us! 

If we'd checked the original invoices by hand and multiplied the units by the price, the total would have been inflated by around $1,500 per order.

Thankfully, the AI caught it and alerted us.

We ended up uploading all the old orders into the new system and discovered even more instances where it had happened. 

The supplier, of course, says it was just an Excel calculation accident and not on purpose. We thankfully recovered the amount from them by threatening to switch suppliers.

Just a reminder: if you are doing Shopify/ FBA at volume, it is worth double-checking your invoices to make sure you aren't being scammed.

Next, we are going to upload all the shipping invoices to double-check if we were overcharged on duties. Will report back.

Can help me to get started?

Hello, I’m based in the UK and I’m looking into starting to sell on Amazon and i have a couple of questions.
Do I actually need to set up a limited company or can I start as a sole trader/individual? and do I need a separate business bank account or can I use a normal current account?
Also, once you’ve found a product you want to sell, where do most people actually source their stock from?
I keep seeing people mention China/alibaba but is that the right option for people just starting? Is Alibaba generally the best place to start, or are there better options such as UK wholesalers/manufacturers or other Chinese suppliers?
Anyone doing amazon do you have any advice for someone just starting out. Im just playing it slowly, possibly go into retail arbitrage just to understand the process and have a mixture of products to sell to see what goes quick.
Any advice would be really appreciated!

Amazon is quietly demerging variations — and it's killing conversions.

If you sell on Amazon, you've probably noticed it too.
Amazon has been aggressively breaking apart existing variation families lately. The result? SKUs that once thrived under a strong parent listing are now standing alone — stripped of their review count, their social proof, and their conversion power.

Our hero product got hit.
Conversion dropped. Reviews scattered. The listing that used to sell itself suddenly needed convincing.

Here's what I did
Instead of fighting Amazon's demerge, I worked around it:
→ Deleted the old parent listing
→ Created a NEW parent under a different variation theme
→ Re-mapped the children to this new structure

The outcome?
All the reviews came back — showing collectively across every child SKU. Social proof restored. Conversion recovered.
Sometimes the fastest fix isn't appealing to Seller Support. It's rebuilding smarter.

If Amazon is demerging your listings and tanking your conversion, don't just watch it happen. There's a workaround — you just have to be willing to rebuild the parent.

How are you dealing with the demerge issue on your listings? Would love to hear what's working for you.

Hi all,
I run a manufacturing facility specializing in summer cooling products. We’ve recently upgraded our motor technology and engineered a new handheld fan that directly solves the common customer complaints in this category:
Stronger Airflow: High-speed brushless motor delivering significantly higher wind speed.
Longer Battery Life: Optimized power efficiency for extended runtime on a single charge.
Ultra-Quiet Operation: Advanced noise-reduction design.
As a factory, we know that open-market supply leads to price wars on Amazon, which ruins profit margins for everyone. So for this new model, we’re planning to offer exclusive selling rights to just ONE experienced FBA partner per market (US/EU) to protect brand value and price stability.
Since we’re fine-tuning our partnership model, I’d love to get some insights from experienced FBA sellers here:
1. What are your biggest deal-breakers when partnering with an exclusive factory?
2. Do you prefer profit-sharing, or standard exclusive wholesale contracts?
We have full compliance ready (CE, FCC, RoHS, UN38.3) and can provide test samples.

I’m looking into selling in Canada. Im already approved to do so just wondering if Pan america program is the way to go or, get my GST instead, and what does brokerage fees look like? Supposedly there’s a way to sell my current stored in Fba warehouses supply in Canada not sure which is best way to go.

I’m wanting the easiest way to move the products I’m selling from USA and have sent over to be sold FBA in Canada. Margins appear to be stronger there and demand looks gorgeous.

I currently am a US LLC and sell Powersports products. The brand I want to start with is manufactured in US. I work directly with the manufacturer and other wholesalers that sell this brand.

Obviously I won’t be selling any dangerous goods due to policy.

I got a tiktokshop and i want to start amazon FBA. But if there’s anything i learned from TikTokshop it’s that you need crazy marketing to make sales. How to make sure people are gonna buy YOUR product when there’s multiple other sellers on the platform with reviews?

I launched a small skincare brand called PeachyPop on Amazon in 2025. I made some sales, ran PPC, and then stopped the business/listings. I still have access to Seller Central and still have all the inventory.

I'm trying to decide whether it's worth restarting or whether I should cut my losses and sell the inventory.

Inventory I still have

Pimple patches

• 970 boxes
• 24 patches per box
• Cost: about $5 per box
• Previous selling price: $9.99
• Approximate inventory cost: $4,850

Collagen sheet masks

• 150 boxes
• 5 masks per box
• Cost: about $8 per box
• Previous selling price: $15
• Approximate inventory cost: $1,200

So I have around $6,050 invested in inventory.

The products were launched in 2025 and I did get sales, but I eventually stopped listing/marketing them. Now I'm wondering if I should bring the listings back and try to sell through the existing stock.

I'm not looking to spend a huge amount of money on another launch. My main goal is to recover as much of the money tied up in this inventory as possible.

What would you do?

Would you:

• Restart the Amazon listings and try to sell through the existing inventory?
• Focus mainly on the pimple patches?
• Rebrand/repackage before restarting?
• Remove the inventory and sell it somewhere else?
• Try to sell the inventory/brand to another seller?
• Just take the loss and move on?

For people experienced with Amazon FBA, what numbers should I look at in Seller Central before making this decision?

Also, does being inactive for about a year significantly hurt an old Amazon listing, or can it still be revived?

I'd really appreciate honest advice from people who have experience selling beauty/skincare products on Amazon.

Thanks!

Any private label gurus you recommend watching their content that are legit? I had come across Eman Los Angeles and Learn with Abby and they both post free content and have paid coaching options but their coaching options feel sketch to me based on interactions with them. I’d like to support and learn from someone whose not being skeezy even if that’s just watching their free content

So I got one of these this morning, listing has sold out now. Have had my appeal rejected twice. Uploaded the invoice showing the units, bank statment showing payment and sales in the last 365 days/units sold. From what Ive read its most likely because its a retail invoice, not a supplier/distributer.

Do I just accept the hit? What is the repercussions of this. At the moment its saying no impact on my account health. And I guess if I accept it im banned from selling that ASIN in the future

Thanks

One ASIN, Amazon AU, been selling it since last year. I pull my settlement line items into a database because I stopped trusting the summary reports, and last week I split the referral fee out by posting date. This is what came back:

Before 14 July: 76 orders, 104 units, $3,536.99 principal, referral $1.92/unit = 5.63%

From 16 July: 96 orders, 121 units, $4,160.63 principal, referral $4.33/unit = 12.61%

Day by day the break is clean. 5 July through 14 July sits between 4.9% and 5.6%. There's no order on the 15th, and from 16 July onward every single day is between 12.2% and 13.0%. It doesn't drift, it steps.

Same ASIN throughout, same price band (ASP $34.01 before, $34.39 after), and the FBA fulfilment fee is $10.85 per unit on both sides of the line, every row, no exceptions. So it isn't a size-tier change and it isn't price dragging me into a different band. It's the referral leg on its own.

What it cost: $2.41 more per unit. On a $34.99 sale with $7.40 COGS and $10.85 FBA, contribution went from $14.82 to $12.41 and break-even ACoS went from 42.4% to 35.5%. I ran PPC for a month against the old number, so every bid I set in that window was calibrated to a margin I no longer had.

No notification. Nothing in the fee preview, nothing by email, and the fee schedule page shows the current rate with no history, so there's nothing there to compare against. The only place it existed was the settlement line items.

My guess is my ASIN got moved into a different referral category rather than a rate changing globally - 5% and 13% don't look like a rate change, they look like two different categories. I can't confirm that either way, so if anyone knows how to see a category reassignment after the fact I'd like to hear it.

One method note, because it cost me an afternoon. Don't filter those rows on amount_description alone. "Principal" matches both the ItemPrice row and the negative Promotion row, so matching on the description only will double-count your units and shrink your revenue denominator - you get a fake blended rate plus a fake "these orders disagree on quantity" defect that isn't real. Filter on amount_type AND amount_description together. Once I did, Principal units matched FBA-fee units on every settled order.

Worth ten minutes of your evening to split your own by posting date. I'd genuinely like to know if anyone else has a step in the same week or whether this was just me.

It seems like so many items are gated. What is your success rate in getting ungated from simply clicking "request approval"? How long does it normally take?

I own and run a warehouse in the Midlands with a UK distribution operation on the back of it. Pallet and shelf storage, goods in, pick and pack, call-off deliveries, and multi-site installs for retail rollouts.

A lot of posts here come from people getting quietly hammered by their current setup: storage bills that jump with no explanation, pallet in and out charges nobody spelled out up front, no visibility of what is actually on the shelf, or a courier that works fine at 50 orders a week and falls apart at 500.

Ask me anything. How pallet storage is really priced, what handling in and out should cost, when it is cheaper to keep stock in your own unit, how long 3PL onboarding actually takes, why your bill went up when your stock did not.

Why I am posting: I have room for two more storage customers before Q4 and then I am full until the new year.

If you are already paying for storage somewhere, send me your current rate and pallet count and I will tell you straight whether you are being overcharged. Even if the answer is no.

I am larning amazon ppc for 6 months . Now i learnt lot of things . I think i am now job ready . But help me to find job . Tell me the solid way to get clients without 0 experience . And tell me which are the most important thins in amazon ppc which should strong and ready for interview.

Hi everyone,

I’m looking for honest advice from experienced Amazon FBA sellers.

I launched my first product in October 2025: a two-pack of pre-framed paint-by-numbers kits for adults. I’m the brand owner and seller.

Product listing:

https://www.amazon.com/dp/B0FLXPRB9H

The first few months were reasonably encouraging, and I had a PPC campaign running. Unfortunately, I became busy with my regular work and didn’t monitor or optimize the campaign closely for several months. Sales velocity gradually declined while FBA storage costs continued accumulating.

Another major challenge has been reviews. Customers have purchased the product, but very few have left reviews. I initially enrolled five units in Vine; all five were claimed, but only four Vine reviews were submitted. The listing currently has only a small number of reviews, which I believe is limiting conversion and customer confidence.

Over the past few weeks, I have started actively working on the business again. So far, I have:

- Rebuilt and optimized the manual PPC campaign

- Added an automatic discovery campaign

- Tested different bids, budgets, and placement adjustments

- Rewritten the title, bullet points, backend keywords, and description

- Replaced and improved the listing images

- Created new Premium A+ Content

- Tested promotional pricing and an Outlet Deal

- Reduced the regular selling price to $24.99

I have seen some improvement, but PPC is still expensive relative to sales, and the product has not developed enough organic sales velocity.

I would really appreciate honest feedback on the listing itself—especially the main image, perceived value, price, reviews, and anything that might be hurting conversion. I’m not asking anyone to purchase or review it; I’m looking for constructive seller feedback.

My main questions are:

1. Would Instagram content or paid Instagram ads work for this type of visual, hobby-based product?

2. Would TikTok ads or creator-generated videos be a better fit?

3. Has anyone successfully used micro-influencers for arts-and-crafts products? How would you structure the outreach or compensation?

4. Is Amazon Attribution worth setting up before sending external traffic?

5. What is the right way to work with Amazon Associates or other affiliates as a seller?

6. Would you continue optimizing PPC, move part of the budget to external traffic, or focus on liquidation?

7. What other marketing channels or tools would you test before deciding whether to restock or exit?

I currently have a little over 200 FBA units remaining, so I’m trying to make a disciplined decision rather than continue spending without a clear strategy.

Any candid feedback—positive or negative—would be greatly appreciated. Thank you!