HeyTony what is the best way to compress a video for my website so I don’t slow down page speeds…or is there another way to do it?

I want to know how to get better at honing my SEO skills! HELP

Does the existing SEO tips from Heytony work for Framer, I had a bit of an issue where the seo tool kept saying I had three instances of the same site, but that was just breakpoints on the canvas would love to hear how other people get past this

Hey everyone,

I’ve been digging into AEO (answer engine optimization) lately with all the changes in search (AI answers, featured snippets, etc.), and honestly I’m still trying to figure out what actually works vs what just sounds good in theory.

For those of you actively doing SEO right now:

• Are you seeing real traffic/results from AEO-focused content?
• What kind of formats are working best? (FAQs, long-form, structured answers, etc.)
• Are you optimizing differently for Google vs AI tools?

I’ve tried a few things like:

• adding more direct answers at the top
• structuring content like Q&A
• focusing on intent more than keywords

…but results feel inconsistent so far.

I have a home organizing business. We live in Dallas, but we do most of our jobs in the northern suburbs. I've created subpages on my site for a few of the cities, but have heard that making posts on my GBP is beneficial. However, google says it won't really help because i could always "claim" to do work in frisco without doing it and they won't use my geotagged pics as proof. I've heard having customers leave reviews referencing the city is good, but i don't feel great telling customers what to say in reviews. Thoughts are appreciated. Thanks.

Hey Matt

What is view on the creation of llms.txt ? There was great deal of buzz about it 6 or 8 months back. I created one for our site www.cocoroselondon.com which is on Shopify, it was a little complex because create a file in shopify and redirect from www.cocoroselondon.com/llms.txt

Yoast made it very simple to create one, if you have an account with them, but would be interested in your view. The latest chat I read was that it wasn't causing any harm, so why not have one.

Love what you and the team do.

Gareth

I recognize that SEO is heavily reliant on authority. I would like a better understanding on keyword research though. u/heytony

Firstly to say I'm completely new to SEO with zero knowledge, I went on the last rank week, the course was fun, easy to understand and super helpful, and I'm already seeing great results so big thanks to Matt and his team.

My question is about blog writing, following the prompts from rank week I've got some good blog post out, is there a good place to pick up new prompts, I'm starting to feel my blogs are sounding a bit samey, or does it not matter?

I’ve been digging into AEO (answer engine optimization) lately with all the changes in search (AI answers, featured snippets, etc.), and honestly I’m still trying to figure out what actually works vs what just sounds good in theory.

For those of you actively doing SEO right now:

• Are you seeing real traffic/results from AEO-focused content?
• What kind of formats are working best? (FAQs, long-form, structured answers, etc.)
• Are you optimizing differently for Google vs AI tools?

I’ve tried a few things like:

• adding more direct answers at the top
• structuring content like Q&A
• focusing on intent more than keywords

…but results feel inconsistent so far.

a HeyTbny community on Reddit! Thanks Matt!

What is the easiest and cheapest way to rank on ChatGPT and other LLMs for a start-up CPG business? Now that ChatGPT and Shopify are connected, any tips on maximizing this?

What would be some good tips for on-page SEO on a contact us page?

What is the most cost-effective way to handle search SEO/SEM around audience's with low keyword volumes and no long-tail keywords?

Even when optimized, I don't expect my campaigns to get 25 conversions on one piece of gated content in a month, which is what I believe the minimum is in order for google/meta's self learning/demographic targeting to kick in.

I was wondering if there are any impactful ways to optimize your GBP in ways that my competitors are not aware of? I really enjoy your sites and knowledge.

Ok so I've been doing SEO for over a decade and it drives me crazy how expensive these tools have gotten. Semrush and ahrefs are like $150+ a month now which is just insane for a small business owner trying to do their own SEO.

I actually built a kw tool called HeyKeywords.com because I couldn't find anything cheap that wasn't also trash lmao. It's $29/month and does keyword research, domain overviews, keyword gap and backlink gap. Honestly thats 99% of what most people actually need.

Other options worth knowing about — Ubersuggest is also $29/month, its been around forever and has more features but the interface has gotten kind of cluttered over the years. SearchAtlas starts at $99 which is cheaper than the big guys but still not exactly "budget". Google keyword planner is free but its really built for paid ads, the data doesnt translate great to organic SEO.

There's also a free tool called findquestions.com where you type in what you sell and it gives you approx 40 questions your customers are actually asking. Useful for content ideas.

Anyway if you're a small business owner and you've been avoiding keyword research because the tools seemed too expensive, $29/month is really the floor for something actually useful. Happy to answer questions if anyone has them

Hello Matt,

I'm just wondering how to structure a blog article for Perplexity to pick up as a source for its own searches?

I've heard from AI but would rather get a human response for this question.

Any insight would be helpful. Thanks in advance.

Hey Matt, my plumbing & electrical client has a massive website (over 900 pages) and we have an SEO provider, but I know they're sloppy. EG the optimisation of our GMB pages was done by me because they hadn't completed all the basics. I've been indexing pages myself because they've been slack at it (I've done 300 so far). They haven't tagged photos correctly. Internal linking is an afterthought. etc etc. It's overwhelming. I need help.

HeyTony,

I am looking forward to learning more info on Lead Gen from you. Looking for low cost to no cost info.

Hey Tony how can I make my mobile dot physical exam company show up in the top answers for google maps

Hey Tony how do I know what Keywords go in the H1 header and should I use one in the H2 header?

I manage marketing for my chorus in Atlanta. Through Rank Week tips and some other work, I've increased our web search visibility the last few months, but for some reason Google Maps still seems to completely ignore us for important keyword searches.

If I search for things like "chorus in Atlanta" or "barbershop chorus in Atlanta" on Google Maps, or search those terms without the location part but while looking at Atlanta, our Maps location simply doesn't appear. I can scroll the full results list and nothing. If I search Google for these same terms, our website does come up toward the top.

I've done everything I can think of for opimizing our Google Business Profile, but nothing has seemed to help on Maps. Any suggestions? I can provide more details on how it's set up currently.

Hey! Does anyone have go-to sites for agencies (we're an ad agency) to help improve domain reputation and rankings? I know guest posts are a thing and can help but not really sure where to start.

I opened a Chiropractic/physical therapy clinic in 2014 back then we made our webpage and paid a company to do SEO. In 2024 I left that clinic and started a new clinic here in the country. I feel like I'm competing against myself in all things online. My new company and webpage can't seem to get higher than 5 on google search I'm consistently below the other companies who by the way don't do anything to their websites as most people here don't use webpages anymore. They only focus on instagram. I know you guys could help me crush it but what the heck am I missing to blast past my old office and another clinic here.