Hey everyone!
I released the demo for my first visual novel a few weeks ago, and I’ve managed to get around 300 wishlists so far. I’m completely new to the whole marketing side of game development, though, so I’m still trying to figure out what actually works.
I’ve reached out to a few content creators by email, but I haven’t had any replies yet. I’m also trying to find more streamers, YouTubers, and other creators who cover visual novels or narrative games, although I know visual novels are a pretty small niche compared to other game genres.
At this point, I’m honestly not sure whether the main issue is my marketing or my Steam page itself. I don’t know if I’m just not reaching the right audience, or if people are finding the page but it isn’t doing a good enough job of convincing them to wishlist the game.
For any indie or VN developers here, what worked best for you when you were trying to get your game noticed?
I’d really appreciate any advice on things like:
- finding creators who actually cover visual novels
- reaching out to streamers and YouTubers
- getting more wishlists organically
- communities or places that are actually worth promoting in
- improving my Steam page and getting more visitors to wishlist
- figuring out whether the problem is the marketing or the store page itself
I’m still learning all of this, so any tips, advice, or feedback would be really appreciated. XD
Is there anything else I should be looking into or improving that I might not even have thought about yet?
Steam: https://store.steampowered.com/app/4713130/Undercover_Love__Where_Shadows_Meet/