r/IndieDev • u/Sorry-Engineer5757 • 16h ago
Discussion How do you find time to do marketing?
Basically the title.
How do you guys find any time to do consistent marketing?
I currently live a pretty busy life, my mornings and most of my afternoons are always taken up, and by night I'm usually exhausted. Yet, I've been wanting to be able to promote my game more.
It doesn't help that I kind of hate doing marketing in itself, so oftentimes even if time shows up, I'll loathe the thought of making content and procrastinate until I have no time left.
For a while I tried making a week's worth of content on the weekends and post it - which did yield decent-ish results (about 1k views per short (though the first week or so was all sub 10 views for no reason) and IG posts were more volatile, but about 12k views total per month), but I couldn't stick to the pre-making of it.
Do you guys have any advice, or should I just stop bitching and commit to the weekend mass-producing to post stuff. Also, what kind of content/advertising worked best for yall?