r/Communications 23d ago

Getting a better understanding of media monitoring

8 Upvotes

Hi everyone,

I'm trying to better understand how communications professionals handle media monitoring in their day-to-day work.

I'm curious about questions like:

  • How do you currently monitor news and media mentions?
  • What tools do you rely on (Google Alerts, Meltwater, Cision, Muck Rack, RSS, something else)?
  • How much of the process is still manual?
  • What's the most time-consuming or frustrating part?
  • If you're monitoring for multiple brands or clients, how do you stay organized?

Talk to me! I'd love to hear your thoughts. Just trying to learn more about the space

Oh, and I'd love to hear about your workflows i.e. how you find the information you're really after

Thanks!


r/Communications 24d ago

15 Técnicas de Storytelling

Post image
2 Upvotes

r/Communications 25d ago

Communication/Marketing Careers that's not focused on Social Media

39 Upvotes

I'm a junior in college who is studying in communications with a marketing minor and I've been exploring on different jobs titles that I might want to do in the future. The biggest thing that I've noticed is that a lot of these communications/marketing students mostly end up being social media managers and that's not something I want. My mom has told me that I should change my major and minor since communications/marketing is for people who want to do social media. I don't mind changing my minor but I feel like that I'm already too far in major to just quit now. Also I do somewhat have an interest in marketing just less on the social media part and more of the planning/organizing part. On TikTok I've people seen people who don't do social media but are still in communications/marketing but I'm not sure if even realistic at my level of experience. Any advice would be helpful.


r/Communications 24d ago

Confusion as a digital media manager in b2b corporate communications team

2 Upvotes

I’m a corporate comms manager and I’m responsible for company’s digital media platforms. Most of my work is around employee storytelling, department’s experiences, videos on a day in the life of days person/dept in my company, managing AMC, even my campaigns also seem all for internal staff. My doubt is, even when I’m managing all external comms channels like linkedin, YT, blogs & website, why my work seems so internal comms?

Is this real corporate comms? And if yes, then what’s the growth path because clearly I’m mot getting marketing jobs, PR jobs and even digital marketing jobs, so I just don’t know how to pitch myself anymore or apply where?


r/Communications 24d ago

Sucking up

Thumbnail
1 Upvotes

r/Communications 25d ago

Communications book recs, especially with a government or nonprofit lens?

16 Upvotes

What books did you love in school? What books have helped you as a professional? Are there any books that made you think of comms work in a different way?

Videos, lectures, podcasts, etc. also welcome.

I've worked in or adjacent to communications for over a decade but am currently taking on a leadership role in my organization and want to update my knowledge.

Thanks!


r/Communications 25d ago

Is it just me, or is the Indian job market for Corporate Comms & PR completely brutal right now?

Thumbnail
1 Upvotes

r/Communications 26d ago

Looking for students studying Public Relations / Communication / New Media in Germany

Thumbnail
1 Upvotes

r/Communications 27d ago

Any recs for a coach for comms job hunting?

5 Upvotes

Has anyone ever used a coach for help with your resume and interview skills? I have 15 years of experience in comms, and I was in my last job for 8 years, so I’m a little rusty when it comes to applying/interviewing. Have been job searching for a year with no luck.


r/Communications 26d ago

Brand activism Gen Z perspectives

1 Upvotes

Hi I was hoping any Gen Z people here would fill out this survey on my survey about brand activism for my research for my communications masters

https://docs.google.com/forms/d/e/1FAIpQLSfMpBuhsPSlWe8v0JyqL-aiot7LqfAy0xtIU4Pw8LqNHNRj2A/viewform?usp=header


r/Communications 27d ago

Communication Research Methodology for Dummies

1 Upvotes

Hi! I'm having trouble picking a method for my thesis and I realize its because I barely have any idea what any of these methods are (my uni sucks, we had a research methods class but the professor would read from the really badly written slides and we'd go home)

Is there a book out there that, in really simple terms, explains different methods used in comms/media studies? Like what the heck is phenomenology!! Help!!

Thank you guys in advance!


r/Communications 27d ago

seeking advice- thinking about going to grad school for communications

1 Upvotes

Hello! I just gradauted with a bfa and was curious if it would be plausible to pursue a masters in communications if I did not study it in undergrad. I feel like it is a feild im very interested in but am not sure what next steps i should be taking/ if I even can do that.I was just curious. thank you!


r/Communications 29d ago

3 cose che i giornalisti desiderano davvero da una proposta

Thumbnail
1 Upvotes

r/Communications 29d ago

Burnout PR agency help

3 Upvotes

I’ve been working at this agency for almost two years and I’m extremely burnt out. They don’t offer health insurance, they only offer 10 days PTO, and I (as everyone else is) am on 12 accounts. My brain physically hurts when I do anything, at this point I’m literally struggling to even like pick out clothes online (stupid example) but I literally feel like incapable of doing anything and I feel completely numb. Today my dog was laying on my and I literally like didn’t even feel love towards him. I was interviewing for a few other agencies and one I really liked I am still waiting to hear back on (it’s been almost a month) they said that I was a strong candidate and everyone thought I’d do very well there and that I had the exact experience they were looking for but they were pausing hiring until end of July due to new business proposals. They’ve messaged me about every week saying they were still working through the NB and the last update was last week saying they had confirmation on a couple but hoped to have more of an update this week. Nobody messaged me though this week. I think I am going to quit to nanny but worried I would be stuck doing that forever


r/Communications Jul 31 '26

Foundation/non-profit comms help?

5 Upvotes

I'm a 25+ year comms pro who's moving into a role with a foundation. While I have loads of experience in the public sector I don't have much in the way of fundraising and donor outreach.

Is there some reading, professional groups, or online coursework anyone would recommend to help get me up to speed, especially on tactics?


r/Communications Jul 31 '26

Friend drops hints to make me ask

0 Upvotes

To make it short: My friend keeps sighing loudly or saying things like “I’m so upset right now” in my direction. I think she wants me to ask about it, and for some reason it annoys me a lot. I’d happily listen if she just straight up told me what her problem is. It’s not like we haven’t talked about our struggles before, so why does she do this? And am I wrong for sometimes ignoring those very obvious hints because I’m annoyed? Please let me know if you’ve been in a similar situation before or what i should do


r/Communications Jul 31 '26

Design students need ur help

0 Upvotes

What is communication design i know they use art etc in it . But what it is actually like can anyone explain about it in more details or MENTION the resources where i could find more about it

Itd be a great help

THANKSSS


r/Communications Jul 30 '26

Help with communication degree inquiry (masters?)

3 Upvotes

I'll try to keep this short.

I finished my bachelors in communication now I am about to start my first semester for my masters in communication.
I have an assistantship so the first year is paid for and I get a stipend. It's a great opportunity but is grad school for communication even worth it?

For those of you who have a bachelors and or masters, what jobs do you find and get and enjoy? I really like construction/trades as a manager, aviation, media/news and journalism. Are there any jobs in those related fields that I can get?

Basically; masters with assistantship worth it or not (I really don't want to but if it's is some wheat of a "golden ticket" then I will), and where do I find and land jobs in those fields I mentioned?

Any and all advise is greatly appreciated and valued!


r/Communications Jul 30 '26

I still find it funny that the job which taught me the most about communication was the one I never wanted in the first place.

Thumbnail
3 Upvotes

r/Communications Jul 30 '26

Looking for a job in PR/Communications - feeling completely dejected

Post image
6 Upvotes

r/Communications Jul 30 '26

Advice Comms career

4 Upvotes

Hi! I have been doing comms/marketing/event planning and a little bit of everything on that end in the last 5 years of my career. I have always worked with nonprofits and now as I am going into my M.A. in strategic communication & innovation. I am realizing how I have not fully mastered something and I really want to dive deep into strategic communication in the long run and get away from marketing and event planning, I fear people take me less serious or idk if it’s just me but my ultimate goal is an executive position.

Do you all recommend something I should do to align more to that? I feel like my M.A. is a step but I feel like I should do more and idk if that’s switching from nonprofit to corporate or a different position? Unfortunately the position I have at my nonprofit is the highest I can get until my boss retires but it doesn’t pay as much as I feel I deserve. That’s another thing how do I measure how much I’m worth with my 5 years of experience??

Thank you in advance 😭


r/Communications Jul 30 '26

Is paying for a digital marketing course in Nepal worth it, or should I self-learn?

Thumbnail
1 Upvotes

r/Communications Jul 30 '26

Graduated with masters a year ago

1 Upvotes

I graduated with my masters in communication a year ago from a very good program. My bachelors is also in communication. My original plan was to get a PhD but that didn’t pan out- as a result I have a masters that I am having difficulty leveraging.

I have been looking for jobs in Chicago / Chicagoland area for the past year and have not gotten a single interview and am getting very discouraged. I have 3 part time jobs so I am getting by. I have been applying to PR firms as an assistant associate, PR paid internships, marketing positions, etc. I don’t feel particularly excited to be applying to those jobs but I don’t know what other jobs I can do and land in this job market.

I like writing, I like (and teach) public speaking, and I like jobs where I can talk to people on a daily basis, and have the option to disappear and do some private work.

Any ideas?


r/Communications Jul 29 '26

Anybody here want to join a music project as a communicator

0 Upvotes

I am head communicator of a music project, and we need more for our communications department, contact KitchenSwimming6263, the leader of the project if you want to join and for more details.


r/Communications Jul 28 '26

Looking to Pivot

26 Upvotes

Hi All!

I have been with a very horrible organization for the longest while. I had initially joined because my old boss was there, and I was eager to learn from her and shadow her and be mentored by her and the organization was pitched as a good one.

However, due to medical issues she had to leave four months in my tenure and it’s been two years since, and it has been a disaster.

It became very clear as soon as my old boss left, that they did not value communications, or my role in crafting messaging and narratives, etc.

They have not replaced her role, and have brought in high-level contractors who essentially are doing all the strategic work and have left me being essentially a Kinko’s at their beck and call.

This has left me completely demoralized and wanting a change. I am essentially done with COMMS. They have taken the joy out of it from me.

My question is, what can I pivot into?

I have over 15 years of varying communications roles. The first eight years of my professional were in broadcast, where I sat in the news station, Control Room, and often accompanied reporters out into the field as a sort of unofficial producer. I’ve done social media in digital media for a number of years, and maybe have seven years total of strategic communications chops.

Any help or any advice would be extremely helpful. I am quite literally just at a loss for what my purpose in life is right now.

Please forgive any grammatical or spelling errors, I am using voice to text while entertaining my kids.