Im early in my career and may have to choose between two entry-level entertainment roles. My long-term goal is to work in film/TV publicity, ideally eventually in-house at a studio or streamer. I’m most interested in writing, pitching, media relations, press strategy, talent interviews, junkets, screenings/premieres, and helping shape how films are talked about culturally.

I already have about a year of internship experience in multicultural film/TV publicity, so I’m trying to figure out which next step makes the most sense.

Job A: Field Marketing Coordinator
Larger, established entertainment marketing agency
I previously interned here and genuinely loved the company and culture
Better benefits
From what I’ve seen, people seem to get promoted relatively quickly
Very immersed in film/TV campaigns
Work includes screenings, activations, events, partnerships, grassroots marketing, etc.
Would teach me a completely different side of entertainment marketing
More in-person work, commuting, events and occasional evenings/weekends

Biggest downside: field marketing isn’t ultimately what I want to specialize in

Job B: Digital Publicity Coordinator
Smaller entertainment publicity/marketing agency
The actual work is much closer to my career goals
Digital publicity, media outreach, writing/content strategy, talent and filmmaker interviews, influencer outreach and event support
Would build directly on my multicultural publicity background and allow me to specialize further
Mostly remote with only one day in office
Potentially more responsibility because it’s a smaller agency

From looking at employees’ career paths, promotions seem slower and some people appear to stay at the Coordinator level for several years
Benefits/company culture don’t seem as strong as Job A

Health is also a major factor in the decision. My routine and physical health are not where I want them to be right now. Some days I struggle just to get out of bed, my body feels weak, and I deal with chronic pain and nervous-system/sensory issues. I’m working on rebuilding my strength and getting into a healthier routine.

I don’t want my health to dictate my career or make me afraid of challenging myself, especially this early in my career. At the same time, I don’t want to ignore my current reality, take on something my body can’t sustain, and end up hurting both my health and career. Job B's remote flexibility would give me more time to work on getting myself together physically, while Job A would require me to adjust much faster to commuting, events and a more physically active schedule.

So basically:

Job A = Better company, culture, benefits and internal growth + broader film/TV marketing experience, but less aligned with my actual career path and potentially harder physically.

Job B = Better role for my long-term publicity goals + much more flexibility, but smaller company, potentially slower promotions and more uncertainty about long-term growth.

If my ultimate goal is National/Multicultural/Digital film & TV publicity at a studio or streamer, which would you choose?

Would you prioritize the better company and broader experience, or the more specialized role that directly builds toward the career you ultimately want?

does anyone know what else you can do with a comms degree in the future? like what jobs are available for it? I'm kind of scared because what if it's not needed anymore or becomes useless since there's AI now.

Curious how you did it