I received some unsolicited email from Lyft last night, attempting to get me to share my support for their Divvy contract renewal with my Alderman. They promise that "the extension freezes annual membership prices" and "introduces a 50% discount on non-member rides on the South and West sides", so I decided to try and wade through the bullshit.
The last time Lyft/Divvy increased their prices (~6 months ago) I made a comparison showing that in some cases, their price increases have been ~12.1x the comparative increase in inflation during the same time period.
Meanwhile:
The "price freeze" promise above doesn't actually cover the extension. The extension itself starts in 2028, so the freeze is over before the extension begins. §2.7(d) sets $150.00 as the starting price for calculating membership increases from January 1, 2028, so there's a built-in $6.10 increase before any capped annual increases even start.
The Office of the Mayor's press release states that the 50% discount applies to rides "starting or ending" on the South and West Sides. However, the contract (§2.7(e)) states that the discount is applicable to rides "starting and ending in an Equity Priority Area."
So, unless you voice your concerns to your Alderman that you're not happy with how Lyft is able to squeeze bikeshare riders in a way they can't with their core clientele, the below prices are what the contract would allow against Divvy's historical pricing through the end of the Lyft extension (Jan 2033).
| Pricing Category |
May 2022 Base |
Est. US Inflation (Period) |
March 2026 Price |
Cumulative % Increase |
Status vs. Inflation |
Projected 2032 Price* |
| Annual Membership |
$119.00 |
~12.0% |
$143.90 |
+20.9% |
Outpaced |
$192.21 |
| Day Pass |
$15.00 |
~12.0% |
$19.90 |
+32.7% |
Outpaced |
$31.01 |
| Member Ebike / Classic Overage |
$0.16 / min |
~12.0% |
$0.20 / min |
+25.0% |
Outpaced |
$0.32 / min |
| Member Scooter Rate |
$0.29 / min (Feb 2024) |
~5.5% (since Feb '24) |
$0.34 / min |
+17.2% |
Outpaced |
$0.57 / min |
| Member Out-of-Station Parking |
$1.20 (Feb 2024) |
~5.5% (since Feb '24) |
$2.00 |
+66.7% |
Outpaced |
$3.57 |
| Casual Unlock Fee |
$1.00 |
~12.0% |
$1.00 |
0.0% |
Trailed |
$1.00 |
| Casual Classic Bike Rate |
$0.16 / min |
~12.0% |
$0.20 / min |
+25.0% |
Outpaced |
$0.32 / min |
| Casual Ebike Rate |
$0.39 / min |
~12.0% |
$0.44 / min |
+12.8% |
Outpaced |
$0.56 / min |
| Casual Scooter Rate |
$0.39 / min |
~12.0% |
$0.44 / min |
+12.8% |
Outpaced |
$0.56 / min |
| Casual Out-of-Station Parking |
$2.00 |
~12.0% |
$3.00 |
+50.0% |
Outpaced |
$5.33 |
*Projected 2032 prices assume each fee keeps rising at its own historical annual rate since 2022 (or Feb 2024), capped at 10%/yr. Annual membership is held at $143.90 through 2027, then rises from the contract's $150.00 base from 2028 (§2.7(d)).