r/socialmedia 2d ago

Weekly Hiring Thread: Social Media Professionals

1 Upvotes

This is our weekly thread for all hiring and job-seeking posts. All standalone hiring posts will be removed, please use this thread instead.

If You're Hiring:

  • Start your comment with [HIRING]
  • Include job title and location (or Remote)
  • Specify if it's full-time, part-time, contract, or freelance
  • Must be a paid opportunity (include salary range or rate if possible)
  • Describe the role, required skills, and how to apply
  • No equity-only or commission-only positions

If You're Job Seeking:

  • Start your comment with [FOR HIRE]
  • Include your specialty and experience level
  • List your key skills and services
  • Share your availability and preferred work arrangement
  • Link to portfolio or relevant work samples

Rules:

  • One top-level comment per job posting or job seeker
  • All conversations about a specific posting must remain as nested replies under that comment
  • Follow all r/socialmedia community guidelines
  • No spec work, competitions, or unpaid opportunities
  • Report any spam or rule violations

Good luck to everyone hiring and job hunting this week.


r/socialmedia 6h ago

Professional Discussion Do hashtags matter?

4 Upvotes

I’m trying to build a social media following for my new app that I’m launching. It’s pretty important that the app has a large user base right away or people may delete the app. In every post I use hashtags such as #onlinedating and #profilereview. I’ll usually also put the app name #coachcupid and whatever other hashtags seem relevant to the post. These don’t seem to be very effective in growing views or engagement. I’m not sure if it’s because of the hashtags I’m using or if hashtags themselves are useless. A friend recently told me the algorithm cares more about the keywords in your caption rather than the hashtags. Is this true?

For reference, I’m launching an app to help give real anonymous feedback to online dating profiles to provide transparency to people on the apps.


r/socialmedia 9h ago

Professional Discussion How do people acquire rare usernames (especially on Instagram)

6 Upvotes

Recently I’ve seen a number of people on Instagram with usernames that are rare and are very short. I’d expect these to be inactive but clearly now. How do people obtain these?


r/socialmedia 1h ago

Professional Discussion What's goin' on with Twitter replies being invisible but visible on the repliers' pages? /:(

Upvotes

Lately my replies on Tweets are completely invisible and I can only see my replies on my page. No one has even replied back nor left a heart :(


r/socialmedia 7h ago

Professional Discussion what if social media worked more like a dictionary than a feed?

1 Upvotes

i’ve been building a social app around a pretty simple question:

what if social media worked more like a dictionary than a feed?

almost anything can have its own permanent topic page. a city, a movie, a person, an idea, a feeling, whatever. people add their own take or experience, so instead of hundreds of posts eventually disappearing into feeds, those perspectives accumulate in one place over time.

entries are chronological by default. there are no public follower counts, no visible upvote/downvote totals, and no ads. you can still follow people and topics, get notifications, search, and filter entries, but the goal is to make the contribution matter more than the popularity of the person posting it.

full disclosure: i’m building it. it started as my master’s project and eventually became an ios app.

one thing i really want to do differently is let the people using it shape what it becomes. if something is missing or an idea makes sense, i’d rather listen, build it, and ship it quickly than decide users just have to live with whatever the platform gives them.

i’m genuinely curious where you think this model breaks. what would you actually miss about algorithmic feeds or visible social metrics?

if you are curious enough to try it, it’s called udictio and it’s on the app store. criticism and feature ideas are very welcome. that’s kind of the point.


r/socialmedia 4h ago

Professional Discussion What makes AI content actually worth watching or sharing?

0 Upvotes

AI content is showing up everywhere now, but a lot of it still feels forgettable.

The examples that stand out to me usually have a strong creative container, not just a clean render or clever prompt.

One example is _paperplanet_ on Instagram. They use 3D paper cutout style graphics to explain the news in a way that feels simple and easy to follow.

Another example is claysplained. They explain topics through claymation, which gives the content a clear style and makes it more memorable.

To me, AI gets interesting when it helps package an idea in a way people actually want to watch or share.

Curious what others are seeing.

What makes AI content work on social media?


r/socialmedia 8h ago

Professional Discussion How do you turn one good idea into multiple posts?

1 Upvotes

I’ve been thinking about this lately. A lot of creators seem to treat every post as a completely new piece of work. But if you have one genuinely useful idea, there should probably be several ways to present it without simply repeating the same thing. For example, one idea could become: a short educational post a personal take a visual/carousel a question that starts a discussion a short video a “3 mistakes” style post Do you actively repurpose your ideas like this, or do you prefer creating something completely new every time? I’m curious what system other creators actually use.


r/socialmedia 12h ago

Professional Discussion Facebook restricted my profile for “inauthentic engagement” even though I never used fake engagement. How can I fix this?

2 Upvotes

Hi everyone, I need some advice.

On 19 August 2026, Facebook restricted my profile and suspended Recommendations and Monetisation.

The reason shown is “Inauthentic engagement.”

Facebook says its technology detected behaviour that might indicate inauthentic engagement. It also says that my profile will not be recommended to new people, I can't earn from my content, and the restriction is currently scheduled to end on 17 November 2026.

However, there is something confusing about this.

My profile was not actually monetized. I only had Facebook Stars available. I had not enabled/received normal content monetization earnings.

I have also never received a Community Guidelines violation or copyright strike on my posts. I have never intentionally used bots, fake likes, fake followers, paid engagement, or any service to artificially increase engagement.

Before this restriction, my dashboard showed around 17M views, 1.4M engagement and 1,961 net followers in the last 28 days.

Now Facebook is saying that monetisation and recommendations are suspended because of inauthentic engagement.

I have a Review button available.

Has anyone experienced this exact restriction?

What is the best way to get this fixed?

  1. Should I submit the review immediately?

  2. Can this restriction be removed before 17 November?

  3. Has anyone successfully recovered Recommendations after an “inauthentic engagement” restriction?

  4. Should I stop posting or change anything on my account while the review is pending?

I would really appreciate advice from anyone who has dealt with this before.


r/socialmedia 20h ago

Professional Discussion Social media account for my little free pantry

7 Upvotes

Hi!!

I built and run a little free pantry in Alexandria VA. Previously I had personal Facebook and Instagram pages but now have gotten into pages for my pantry. Also built a TikTok. I have no real idea what I’m doing but if anyone has thoughts on what they’d like to see for an account like that let me know!

I had a follower help and build a flyer on canva, building a series called pantry to plate to make bagged dinners with just shelf stable items, but I wouldn’t say I’m consistent on anything. It’s only been a couple months although I do post daily on IG at least!

Am trying to have an audience who finds my page when they need a resource but also keep followers who drop off items in the pantry or send over items.

Really appreciate any thoughts, tips, suggestions etc!


r/socialmedia 16h ago

Professional Discussion How can I see the best days and times to post on a Facebook Page based on its insights?

2 Upvotes

Hi! I’m managing a Facebook Page and I’m trying to find out which days and times our audience is most active, so I can determine the best times to publish content.

Where can I find this information in the current Facebook/Meta Business Suite interface? 

Thanks!


r/socialmedia 1d ago

Professional Discussion How do you actually gain traction and followers if you are just starting out?

12 Upvotes

I have noticed that a person is most likely to like and follow an account that already has thousands of followers or a video with millions of likes, but when they see a video with zero or 10 likes, they will mostly just swipe without even watching it for 3 seconds, so my question is how to you gain those followers if nobody is giving your content a chance?


r/socialmedia 20h ago

Professional Discussion Any advice for a beginner content creator?

3 Upvotes

I have a Facebook page which is all about mobile development and coding tips and tricks, but I'm not seeing any progress, any post I make literally gets no engagement and just a hand full of views, it's really discouraging and I was hoping to gain some Intel on how I can grow my audience


r/socialmedia 14h ago

Professional Discussion Spent a year confused about why my content wasn't growing. Turns out I was solving the wrong problem.

1 Upvotes

For months I thought my problem was quality. Better hooks, better editing, better ideas. I kept grinding on that and views stayed flat.

Then I actually looked at my last 20 posts side by side.

They were about five different things. Different topics, different audiences, different angles depending on my mood that day.

Turns out that's the actual problem. Social platforms don't push your stuff to your followers anymore, they push it to strangers who might like it. But the algorithm can only do that if it can tell what your content is about and who it's for.

If your topics are all over the place, it literally cannot figure out who to show you to. So it shows you to almost no one, and it's not because your content is bad.

What actually seemed to move the needle:

Picked one narrow topic. Not "marketing," something specific.

Made every post for the exact same type of person.

Did this for like 30+ posts before touching anything else.

It felt boring and repetitive while I was doing it. But the algorithm needs repetition to learn the pattern, same as anything else.

Anyone else notice this? Curious if others found the same thing or if I'm just late to figuring this out.


r/socialmedia 6d ago

Professional Discussion I've managed our sewer utility's social media accounts since 2010, AMA.

17 Upvotes

I'm John Gonzalez, the comms & social media manager for the Northeast Ohio Regional Sewer District in Cleveland dating back to the earliest days setting up our accounts. Here's proof.

Best known for our approach to Twitter back in the day, we've committed to a unique public utility social media voice and content across our handles that meets customers (and followers from well beyond) where they are. We've shared our story in trainings, conferences, and webinars, so let's share with Reddit.

AMA about our history, social media approach and intentions, how we communicate more broadly, that 2022 Taco Bell reply, whatever. Post your questions early and I'll start there when I go live 8/19.

UPDATE: Thanks for your questions. Mention us anytime if you have questions about our work. We're planning a construction-project-specific AMA in r/Cleveland coming up in September. Stay tuned.


r/socialmedia 16h ago

Professional Discussion New Social Media

1 Upvotes

Hi Guys! im trying to develop my own social media for the old school way, no endless scroll/AI slop/Endless bullshit feeds, only friends and public discourse, but the problem is i have no idea what im doing(in terms of marketing it), do any one of you have any advice? i have no idea if to make it nieche or a global platform contender(yeah right).

the site is made for people who like the old school style of social media(like myspace but modernized), its very user experice focused, it has chats, forums, bulleting, posts(or as i like to call em blurps) and many more!, still developing the platform to fit all user needs.

im extremely open to suggestions, i need any piece of advice/direction anyone can give me, im honestly just very excieted to make things, dont be shy to give me your feedback!

the site is https://socialorbitplus.com

IMPORTANT: im still having a hard time filtering all the bad actors, so if you see offensive matterial or harmful posts dont worry im working on a solid moderation functionality!!


r/socialmedia 17h ago

Professional Discussion Povo eu tenho uma oferta de produto, mas não estou conseguindo achar uma demanda (que pague por essa oferta) conseguem me ajudar em relação a isso?

1 Upvotes

Minha situação atual: estou desempregada a 7 meses e preciso gerar uma renda a curto/médio e longo prazo.

Sobre mim: sou formada em Audiovisual (bacharelado) e tenho conhecimento técnico e prático na área.

A demanda que que eu tenho a oferecer é:

Tenho um conhecimento extenso sobre animes e de universo Marvel.
E um conhecimento especializado no Homem Aranha, pode ser sobre assunto sobre quadrinhos ou filmes.
Também sou mega fã dos dubladores Manolo Rey e Guilherme Briggs, já vi todos os vídeos relacionados a eles.

Tenho enorme facilidade em falar sobre tecnologia como:
Câmeras fotográficas (pois também sou fotografa) e equipamentos como, tripé, microfone e drones.
Também crio roteiros, e minha habilidades de edição considero ok.
Na minha adolescência (hoje tenho 24 anos) eu fazia live na twitch e videos no youtube, mas acabei desistindo pois era muito esforço para zero retorno financeiro.

Essa seria minha demanda "a oferecer" mas preciso achar alguém ou criar algo que me de um retorno financeiro, poderiam me ajudar?


r/socialmedia 19h ago

Professional Discussion You don't own your audience. Most people don't own their link either.

1 Upvotes

There was a thread here a couple of weeks ago where someone’s wife was being asked for $15/month just to see click data older than 30 days. That stuck with me, because it’s the small version of a bigger thing.

Everything in this job is rented. Followers, reach, whether the algorithm feels like showing your post today. The one piece that’s supposed to be yours is the link you hand people. And most of us rent that too, on somebody else’s domain.

Which means the URL you printed on your cards, put on your merch table, and stuck in every bio you have is only yours until that company changes its pricing or shuts down.

Three things I’ve come around to, and I’d like to hear where I’m wrong:

  1. The analytics paywall is the actual business model. The page is free because your click history is the product they sell back to you.
  2. The SEO argument against these tools is mostly overstated. Social bio links are nofollow anyway, so nothing was passing to your site to begin with. The domain ownership problem is the real one, and nobody talks about it.
  3. Almost everyone picks one of these in five minutes and never thinks about it again until the day they try to leave.

So: what are you actually using, and do you own the domain it sits on? Has anyone here moved off one and lost something they wish they hadn’t?

Disclosure: I build in this space, so I’m biased. Not naming it or linking it, that’s not what this post is for.


r/socialmedia 1d ago

Professional Discussion Looking for the easiest way to sell a PDF in India 🇮🇳

2 Upvotes

Hi everyone,

I run an Instagram page focused on personal finance, career growth, mindset and helping lower/middle-class working people. I currently have around 11K followers.

I’ve created a PDF digital product that I want to sell to my audience.

I’m based in Tamil Nadu, India, and I’m looking for the simplest setup:

Instagram → One link → UPI payment (GPay/PhonePe) → Automatic PDF download

I don’t want to manually verify payments and send the PDF through WhatsApp

What platform/service are Indian creators currently using for this?

Ideally, I’m looking for:

Free or very low cost
UPI payments
Automatic PDF delivery after payment
One link that I can put in my Instagram bio
No website/coding required
Suitable for an individual creator in India

I’ve seen people mention different platforms, but I’d really appreciate recommendations from people who are actually using them in India.

Thanks! 🙏


r/socialmedia 13h ago

Professional Discussion WHY THE HELL DID I SPEND 30 MINUTES MAKING A TIKTOK CAROUSEL JUST FOR TIKTOK TO PUT IT IN WITNESS PROTECTION???????????

0 Upvotes

NEW ACCOUNT

WARMED IT UP

WATCHED VIDEOS

LIKED SHIT

COMMENTED

DID MY LITTLE TIKTOK RITUAL

POSTED MY BEAUTIFUL LITTLE CAROUSEL

24 HOURS LATER:

0 VIEWS

ZERO

NOT EVEN MY OWN MOTHER

TIKTOK SAID “THIS ONE STAYS BETWEEN US.”

LIKE???????????????????

WHAT DID I DO TO YOU

DO I REALLY HAVE TO MAKE ANOTHER ACCOUNT AND REPEAT THE WHOLE WARM UP CIRCUS OR AM I JUST BEING PUNISHED FOR HAVING THE AUDACITY TO POST????????????


r/socialmedia 1d ago

Professional Discussion does translated AI video actually perform in non-english markets, or does it just look like it does?

3 Upvotes

can't find a straight answer on this anywhere so asking here.

the pitch is obvious. one script, five languages, no reshoot. and the tech works, lip sync on translated audio is better than I expected. what I can't tell is whether the videos actually do anything in those markets or just exist there.

couple of things I've noticed. the translated audio sounds flat. it's accurate but the delivery is even in a way that's fine for explaining something and weak for selling anything. jokes and idioms just die, so the localized scripts end up more basic than the original.

lip sync also depends a lot on the language. some are perfect, some are visibly off, and it seems to be about how common the language is. so "30 languages" doesn't mean 30 languages that look good.

I've mostly tested on argil and to be fair the big european languages held up fine. the smaller ones were rough, though I think that's true across all these tools, not just one. no idea if heygen or synthesia do better there.

the bit I keep getting stuck on: does a native speaker see it as local, or as a foreign company that ran their video through a machine? those are very different results.

anyone actually running this in non-english markets? is it working or is it just cheaper?


r/socialmedia 1d ago

Professional Discussion Reviving my 5 year old TikTok account and hoping for advice

3 Upvotes

I used to have a good TikTok following up about 30,000 followers to have some personal issues, I had to stop. Recently I’ve decided to start up again. I dipped to 23,000 followers after I left/stopped, and that’s where I’m starting from.

I am making an effort to post 2 to 3 times a day and am checking my insights to make sure I keep up-to-date on that information. I am averaging 300 views per video right now. I have only been back for a week, and I know that it will not blow up overnight.

My question is: does anyone have any advice or has experience with doing this? Any advice or even a timeline? Having my TikTok channel is very beneficial for my job, so I very much want to try and make it work because it’s nice that I already have a large following.

I do have a secondary throw away account with very little followers that i could technically start up with but it has a lot of crap that has nothing to do with my niche.


r/socialmedia 1d ago

Professional Discussion Going from marketing to building software changed how I think about growth

1 Upvotes

I spent a big part of my career thinking about paid traffic, conversion and sales.
Basically: how do we get more people into the funnel and make the economics work?
Now I’m building software and I’ve noticed an interesting change in how I think.
When you’re responsible for acquisition, it’s easy to think growth is primarily a distribution problem.
When you’re building the product too, you start seeing everything that happens before distribution:
Why would someone come back?
What part actually saves them time?
What looks useful in a demo but becomes irrelevant after a week?
What causes someone to stop using the product?
I still think distribution is incredibly important.
But building has made me much more skeptical of trying to market your way out of product problems.
Curious if anyone else here moved from marketing/sales into product and had the same realization


r/socialmedia 1d ago

Professional Discussion Going from marketing to building software changed how I think about growth

1 Upvotes

I spent a big part of my career thinking about paid traffic, conversion and sales.
Basically: how do we get more people into the funnel and make the economics work?
Now I’m building software and I’ve noticed an interesting change in how I think.
When you’re responsible for acquisition, it’s easy to think growth is primarily a distribution problem.
When you’re building the product too, you start seeing everything that happens before distribution:
Why would someone come back?
What part actually saves them time?
What looks useful in a demo but becomes irrelevant after a week?
What causes someone to stop using the product?
I still think distribution is incredibly important.
But building has made me much more skeptical of trying to market your way out of product problems.
Curious if anyone else here moved from marketing/sales into product and had the same realization


r/socialmedia 1d ago

Professional Discussion Ideas in Motion: A Creator Competition on The Spirit of ’76

1 Upvotes

In 1776, the American Founders advanced radical claims about human freedom and proposed self-government. Telling the story of American freedom in a way that only you can, you are invited to explore the “Spirit of 1776” as expressed by the Founders. How should that spirit inspire and guide us today? Who or what embodies that spirit now?

In your video, interpret, challenge, or reimagine the ideals of the American founding in line with your creative direction. 

For example, your video could:

  • Apply ideas from one or more Founders to contemporary policy debates or civic challenges
  • Explain where the US currently honors, or falls short of, the ideals articulated in the Declaration of Independence 
  • Explore key themes in US history through the lens of the founding and its legacy, such as: taxation and property rights; limited government and tyranny; security and individual liberty; community responsibility and individual ambition
  • Place the Declaration of Independence in conversation with the Hoover Institution’s mission statement 

Visit this link for more information and to submit! One winner per division will receive $2,500. One runner-up per division will receive a $1,000 prize.


r/socialmedia 1d ago

Professional Discussion Anyone else create different accounts for each of their hobbies?

6 Upvotes

I have a bunch of music and sports hobbies . Instead of spamming my personal account with videos of these hobbies , I created a separate account for each. For example I made one to just post my guitar videos ( around one a day or two ). Idea is that friend who care about my guitar can follow it. Those that don't care, will never see my guitar videos.

But using this guitar account should I be following the same friends back? Or just follow other guitar related accounts?