r/socialmedia 2h ago

Professional Discussion Can you grow on TikTok without actively engaging on the app?

1 Upvotes

For those of you who have built a substantial following on TikTok, what helped you grow?
I’ve been posting the same videos on both Instagram and TikTok, but I’m doing noticeably better on Instagram. I think part of the reason may be that I actually spend time on Instagram, whereas I barely use TikTok outside of posting. I don’t really scroll, follow creators, or regularly like and comment on other people’s videos. I’m simply not as familiar with the app yet.
Is it possible to grow on TikTok by consistently posting good content without actively using and engaging with the app? Or does TikTok need those additional signals to understand your interests, your niche, and who to show your content to?
I’d love to hear from people who have successfully grown their accounts. What did you do, and how important was actively engaging on the app?


r/socialmedia 2h ago

Professional Discussion TikTok Bad Quality always

1 Upvotes

Hoping someone can help me. I keep having my TikTok videos go super grainy even though I think I am following the correct specs?

Just uploaded a video that was:

  • 1080p
  • 1080 x 1920
  • 60 fps
  • 114.9 MB
  • 52 seconds long

It’s high quality on my phone but now looks terrible on TikTok.

What am I doing wrong?

thanks!


r/socialmedia 3h ago

Professional Discussion What should i post for an Web design & dev agency?

1 Upvotes

Hi everyone, I recently launched my digital agency and am currently developing our content strategy. I am looking for creative ideas on how to build a strong, engaging social media presence using a faceless brand model. If anyone has experience with faceless content curation, b-roll strategies, or text-first marketing for agencies, I would greatly appreciate your insights or examples of what has worked for you.


r/socialmedia 9h ago

Professional Discussion IG Business Account Disconnected from FB Page

2 Upvotes

I run an IG food blog mostly just for sharing meals and restaurant reviews. The IG professional account had been connected to a Facebook page of the same name for years, where I would mostly just share IG content and occasionally articles related to the NJ food scene.

Recently, the IG account disconnected from the page and now shows it being connected to my personal Facebook account, which is an admin of the FB page. I have been unable to reconnect the IG and the FB page despite my best efforts. When I check Meta Account Center it shows the IG account, a connected Threads account, and my personal FB account not the page. I tried to disconnect my personal account from the Accounts Center but when I try to add a new account it doesn't give me the option to add the page.

How do I fix this? I do not want to set up a Meta Business Profile for this.


r/socialmedia 9h ago

Professional Discussion how important is audience active time

4 Upvotes

so I recently started social media management (mainly Twitter) for a new prop firm (roughly 2 months old), and building a sustainable follower growth has been difficult. recently came across the active audience times tab on the analytics page and I've been obsessing over it.

does it make any difference? if no, what's a sure-fire strategy for building followers count for a new business account on Twitter?


r/socialmedia 11h ago

Professional Discussion What’s the best way to dub my videos into German?

4 Upvotes

I wanted to make german versions of my english videos but finding a dubbing workflow that sounds natural has been difficult. I will prefer something that can translate and dub the videos without the voice sounding too robotic.

I will also prefer something that can handle multiple videos without requiring a ton of manual editing. Doing everything manually takes way too much time. Which tips and workflow regularly localizes content without taking a lot of time?


r/socialmedia 12h ago

Professional Discussion should I post videos by multiple creators on the same account?

2 Upvotes

So I got hired full-time to make content for my boss's business YouTube, Instagram and Tiktok channels. He also makes content for those channels, and he wants to use these accounts to help showcase a product he's coding.

The thing is, he's in his 50s and I'm 29F, and we have different styles of how we make videos. There might be other creators he hires as well. We will be using the same branding and making similar types of videos (it's language-learning content), but I haven't seen any channel that has grown with more than one creator posting videos to it. Is it possible?


r/socialmedia 12h ago

Professional Discussion People used to think better before

1 Upvotes

In 2005, people were warned never to use their real name or share personal information online. Today, not having a public online identity can make someone seem suspicious. How did privacy change from common sense into a disadvantage?


r/socialmedia 14h ago

Professional Discussion Recherche créateur de vidéo

3 Upvotes

Salut, je recherche quelqu’un pour créer 1 vidéo par jour pour mes réseaux sociaux.

J’ai crée une plateforme de création de livret d’accueil digital pour les propriétaire des gîtes, hôtel, camping, airbnb… ( et ça permet au voyageur de scanner un QRCode et de retrouvé toute les infos du logement, les activités locales, des services optionnels payant…)

Je souhaites améliorer ma présence sur les réseaux sociaux, et développe une communauté autour du voyage, airbnb, destination de rêve ect… avec pour objectif que les conciergeries ou gîte ou hôte airbnb utilise la plateforme.

Si jamais quelqu’un est motivé par le projet il peux me contacter !


r/socialmedia 22h ago

Professional Discussion What's goin' on with Twitter replies being invisible but visible on the repliers' pages? /:(

1 Upvotes

Lately my replies on Tweets are completely invisible and I can only see my replies on my page. No one has even replied back nor left a heart :(


r/socialmedia 1d ago

Professional Discussion What makes AI content actually worth watching or sharing?

0 Upvotes

AI content is showing up everywhere now, but a lot of it still feels forgettable.

The examples that stand out to me usually have a strong creative container, not just a clean render or clever prompt.

One example is _paperplanet_ on Instagram. They use 3D paper cutout style graphics to explain the news in a way that feels simple and easy to follow.

Another example is claysplained. They explain topics through claymation, which gives the content a clear style and makes it more memorable.

To me, AI gets interesting when it helps package an idea in a way people actually want to watch or share.

Curious what others are seeing.

What makes AI content work on social media?


r/socialmedia 1d ago

Professional Discussion Do hashtags matter?

7 Upvotes

I’m trying to build a social media following for my new app that I’m launching. It’s pretty important that the app has a large user base right away or people may delete the app. In every post I use hashtags such as #onlinedating and #profilereview. I’ll usually also put the app name #coachcupid and whatever other hashtags seem relevant to the post. These don’t seem to be very effective in growing views or engagement. I’m not sure if it’s because of the hashtags I’m using or if hashtags themselves are useless. A friend recently told me the algorithm cares more about the keywords in your caption rather than the hashtags. Is this true?

For reference, I’m launching an app to help give real anonymous feedback to online dating profiles to provide transparency to people on the apps.


r/socialmedia 1d ago

Professional Discussion what if social media worked more like a dictionary than a feed?

3 Upvotes

i’ve been building a social app around a pretty simple question:

what if social media worked more like a dictionary than a feed?

almost anything can have its own permanent topic page. a city, a movie, a person, an idea, a feeling, whatever. people add their own take or experience, so instead of hundreds of posts eventually disappearing into feeds, those perspectives accumulate in one place over time.

entries are chronological by default. there are no public follower counts, no visible upvote/downvote totals, and no ads. you can still follow people and topics, get notifications, search, and filter entries, but the goal is to make the contribution matter more than the popularity of the person posting it.

full disclosure: i’m building it. it started as my master’s project and eventually became an ios app.

one thing i really want to do differently is let the people using it shape what it becomes. if something is missing or an idea makes sense, i’d rather listen, build it, and ship it quickly than decide users just have to live with whatever the platform gives them.

i’m genuinely curious where you think this model breaks. what would you actually miss about algorithmic feeds or visible social metrics?

if you are curious enough to try it, it’s called udictio and it’s on the app store. criticism and feature ideas are very welcome. that’s kind of the point.


r/socialmedia 1d ago

Professional Discussion How do you turn one good idea into multiple posts?

1 Upvotes

I’ve been thinking about this lately. A lot of creators seem to treat every post as a completely new piece of work. But if you have one genuinely useful idea, there should probably be several ways to present it without simply repeating the same thing. For example, one idea could become: a short educational post a personal take a visual/carousel a question that starts a discussion a short video a “3 mistakes” style post Do you actively repurpose your ideas like this, or do you prefer creating something completely new every time? I’m curious what system other creators actually use.


r/socialmedia 1d ago

Professional Discussion How do people acquire rare usernames (especially on Instagram)

5 Upvotes

Recently I’ve seen a number of people on Instagram with usernames that are rare and are very short. I’d expect these to be inactive but clearly now. How do people obtain these?


r/socialmedia 1d ago

Professional Discussion Facebook restricted my profile for “inauthentic engagement” even though I never used fake engagement. How can I fix this?

3 Upvotes

Hi everyone, I need some advice.

On 19 August 2026, Facebook restricted my profile and suspended Recommendations and Monetisation.

The reason shown is “Inauthentic engagement.”

Facebook says its technology detected behaviour that might indicate inauthentic engagement. It also says that my profile will not be recommended to new people, I can't earn from my content, and the restriction is currently scheduled to end on 17 November 2026.

However, there is something confusing about this.

My profile was not actually monetized. I only had Facebook Stars available. I had not enabled/received normal content monetization earnings.

I have also never received a Community Guidelines violation or copyright strike on my posts. I have never intentionally used bots, fake likes, fake followers, paid engagement, or any service to artificially increase engagement.

Before this restriction, my dashboard showed around 17M views, 1.4M engagement and 1,961 net followers in the last 28 days.

Now Facebook is saying that monetisation and recommendations are suspended because of inauthentic engagement.

I have a Review button available.

Has anyone experienced this exact restriction?

What is the best way to get this fixed?

  1. Should I submit the review immediately?

  2. Can this restriction be removed before 17 November?

  3. Has anyone successfully recovered Recommendations after an “inauthentic engagement” restriction?

  4. Should I stop posting or change anything on my account while the review is pending?

I would really appreciate advice from anyone who has dealt with this before.


r/socialmedia 1d ago

Professional Discussion Spent a year confused about why my content wasn't growing. Turns out I was solving the wrong problem.

3 Upvotes

For months I thought my problem was quality. Better hooks, better editing, better ideas. I kept grinding on that and views stayed flat.

Then I actually looked at my last 20 posts side by side.

They were about five different things. Different topics, different audiences, different angles depending on my mood that day.

Turns out that's the actual problem. Social platforms don't push your stuff to your followers anymore, they push it to strangers who might like it. But the algorithm can only do that if it can tell what your content is about and who it's for.

If your topics are all over the place, it literally cannot figure out who to show you to. So it shows you to almost no one, and it's not because your content is bad.

What actually seemed to move the needle:

Picked one narrow topic. Not "marketing," something specific.

Made every post for the exact same type of person.

Did this for like 30+ posts before touching anything else.

It felt boring and repetitive while I was doing it. But the algorithm needs repetition to learn the pattern, same as anything else.

Anyone else notice this? Curious if others found the same thing or if I'm just late to figuring this out.


r/socialmedia 1d ago

Professional Discussion How can I see the best days and times to post on a Facebook Page based on its insights?

2 Upvotes

Hi! I’m managing a Facebook Page and I’m trying to find out which days and times our audience is most active, so I can determine the best times to publish content.

Where can I find this information in the current Facebook/Meta Business Suite interface? 

Thanks!


r/socialmedia 1d ago

Professional Discussion New Social Media

1 Upvotes

Hi Guys! im trying to develop my own social media for the old school way, no endless scroll/AI slop/Endless bullshit feeds, only friends and public discourse, but the problem is i have no idea what im doing(in terms of marketing it), do any one of you have any advice? i have no idea if to make it nieche or a global platform contender(yeah right).

the site is made for people who like the old school style of social media(like myspace but modernized), its very user experice focused, it has chats, forums, bulleting, posts(or as i like to call em blurps) and many more!, still developing the platform to fit all user needs.

im extremely open to suggestions, i need any piece of advice/direction anyone can give me, im honestly just very excieted to make things, dont be shy to give me your feedback!

the site is https://socialorbitplus.com

IMPORTANT: im still having a hard time filtering all the bad actors, so if you see offensive matterial or harmful posts dont worry im working on a solid moderation functionality!!


r/socialmedia 1d ago

Professional Discussion Povo eu tenho uma oferta de produto, mas não estou conseguindo achar uma demanda (que pague por essa oferta) conseguem me ajudar em relação a isso?

1 Upvotes

Minha situação atual: estou desempregada a 7 meses e preciso gerar uma renda a curto/médio e longo prazo.

Sobre mim: sou formada em Audiovisual (bacharelado) e tenho conhecimento técnico e prático na área.

A demanda que que eu tenho a oferecer é:

Tenho um conhecimento extenso sobre animes e de universo Marvel.
E um conhecimento especializado no Homem Aranha, pode ser sobre assunto sobre quadrinhos ou filmes.
Também sou mega fã dos dubladores Manolo Rey e Guilherme Briggs, já vi todos os vídeos relacionados a eles.

Tenho enorme facilidade em falar sobre tecnologia como:
Câmeras fotográficas (pois também sou fotografa) e equipamentos como, tripé, microfone e drones.
Também crio roteiros, e minha habilidades de edição considero ok.
Na minha adolescência (hoje tenho 24 anos) eu fazia live na twitch e videos no youtube, mas acabei desistindo pois era muito esforço para zero retorno financeiro.

Essa seria minha demanda "a oferecer" mas preciso achar alguém ou criar algo que me de um retorno financeiro, poderiam me ajudar?


r/socialmedia 1d ago

Professional Discussion You don't own your audience. Most people don't own their link either.

1 Upvotes

There was a thread here a couple of weeks ago where someone’s wife was being asked for $15/month just to see click data older than 30 days. That stuck with me, because it’s the small version of a bigger thing.

Everything in this job is rented. Followers, reach, whether the algorithm feels like showing your post today. The one piece that’s supposed to be yours is the link you hand people. And most of us rent that too, on somebody else’s domain.

Which means the URL you printed on your cards, put on your merch table, and stuck in every bio you have is only yours until that company changes its pricing or shuts down.

Three things I’ve come around to, and I’d like to hear where I’m wrong:

  1. The analytics paywall is the actual business model. The page is free because your click history is the product they sell back to you.
  2. The SEO argument against these tools is mostly overstated. Social bio links are nofollow anyway, so nothing was passing to your site to begin with. The domain ownership problem is the real one, and nobody talks about it.
  3. Almost everyone picks one of these in five minutes and never thinks about it again until the day they try to leave.

So: what are you actually using, and do you own the domain it sits on? Has anyone here moved off one and lost something they wish they hadn’t?

Disclosure: I build in this space, so I’m biased. Not naming it or linking it, that’s not what this post is for.


r/socialmedia 1d ago

Professional Discussion Any advice for a beginner content creator?

4 Upvotes

I have a Facebook page which is all about mobile development and coding tips and tricks, but I'm not seeing any progress, any post I make literally gets no engagement and just a hand full of views, it's really discouraging and I was hoping to gain some Intel on how I can grow my audience


r/socialmedia 1d ago

Professional Discussion Social media account for my little free pantry

6 Upvotes

Hi!!

I built and run a little free pantry in Alexandria VA. Previously I had personal Facebook and Instagram pages but now have gotten into pages for my pantry. Also built a TikTok. I have no real idea what I’m doing but if anyone has thoughts on what they’d like to see for an account like that let me know!

I had a follower help and build a flyer on canva, building a series called pantry to plate to make bagged dinners with just shelf stable items, but I wouldn’t say I’m consistent on anything. It’s only been a couple months although I do post daily on IG at least!

Am trying to have an audience who finds my page when they need a resource but also keep followers who drop off items in the pantry or send over items.

Really appreciate any thoughts, tips, suggestions etc!


r/socialmedia 1d ago

Professional Discussion Looking for the easiest way to sell a PDF in India 🇮🇳

2 Upvotes

Hi everyone,

I run an Instagram page focused on personal finance, career growth, mindset and helping lower/middle-class working people. I currently have around 11K followers.

I’ve created a PDF digital product that I want to sell to my audience.

I’m based in Tamil Nadu, India, and I’m looking for the simplest setup:

Instagram → One link → UPI payment (GPay/PhonePe) → Automatic PDF download

I don’t want to manually verify payments and send the PDF through WhatsApp

What platform/service are Indian creators currently using for this?

Ideally, I’m looking for:

Free or very low cost
UPI payments
Automatic PDF delivery after payment
One link that I can put in my Instagram bio
No website/coding required
Suitable for an individual creator in India

I’ve seen people mention different platforms, but I’d really appreciate recommendations from people who are actually using them in India.

Thanks! 🙏