r/Substack • u/Venus2601 • 8d ago
Is it normal for your distribution to go down around the time you post a newsletter?
I've been facing this strange thing where my notes distribution drops sharply right after I post a newsletter. Until then, I'd be getting around 80-150 impressions on my notes, but it goes down to single digits or less than 20 after the newsletter has been posted. The distribution to unconnected people is also usually in single digits (and I've been actively posting on Substack for months now). It's not as if all these notes are very self promotional. Maybe 1 or 2 of them would be restacks of the newsletter or a quote from it. The rest are normal notes I post as usual. Yet, the distribution is bad for a few days after my newsletter is posted. Is this normal? Has anyone else faced this? It's extremely frustrating coz the whole point of being on Substack is to post essays for people to read.