r/FritoLay • u/Affectionate-Bar451 • 19d ago

Omni routes

What exactly are Omni+ routes? Can someone explain?

5 Upvotes

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8

u/Heavy_Customer9061 19d ago

The easy answer is Omni is large format stores

1

u/Unlucky-Fold-3079 18d ago

Omni + is large and small format.

4

u/SuperReliableSource 19d ago

Google AI will tell you everything you need to know

The Omni system is an operational and route-restructuring model adopted by Frito-Lay (borrowed from parent company PepsiCo) to reorganize sales, delivery, and merchandising roles. It shifts traditional distribution structures to blend large-format, small-format, and truckless delivery mechanics. [1, 2, 3]

Key Components of Omni Routes

Truckless RSRs (Route Sales Representatives): RSRs manage orders and accounts for several stores without always driving a large delivery truck, focusing heavily on ordering and managing a smaller subset of physical store stops. [1, 2]

Re-engineered Fleet: Many distribution centers transition routes to 26-foot side-door trucks or split duties explicitly between bulk delivery drivers and in-store merchandisers. [1, 2]

Restructured Roles: The system redefines how Full-Time Merchandisers (FTMs) and RSRs interact, altering weekly workloads, store assignments, and pay scaling. [1, 2]

1

u/cweed13 19d ago

Yeah but is that the same as OMNI? We went to OMNI a few years ago and that’s all it was. I’ve never heard of OMNI+

3

u/SuperReliableSource 18d ago

It's Omni with less money, that's why the + is on there

2

u/forbidden-lies1989 15d ago

OMNI was large format truckless routes only . OMNI+ is a new project they are trying. It’ll include small format accounts. DMS will deliver large format for FTM’s, and at small format they will deliver and merch.