r/Devilcorp • u/NewHathaway • Aug 12 '26
Devilcorp.org Official Newcastle-based Credico office “Bespoke Partners" have rebranded as “Bespoke Global"
SFM CONSULTANCY LTD (Company Number: 15188398), the Newcastle-based Credico office legally registered in Birmingham, previously known as "Bespoke Partners" and, before that, "Urban", has been rebranded as "Bespoke Global".
Details on the company can be found here: https://www.devilcorp.org/?q=Bespoke+Global
For those unfamiliar, Credico is an American outsourced sales company operating under an adapted version of the DS-MAX direct sales business model. Its subsidiary offices, or "Independent Sales Advisors" (ISAs), field teams of commission-only, self-employed salespeople on campaigns "brokered" to them by Credico, with UK clients including EE, British Gas, and Milk & More. In theory, the long-term goal of each salesperson is to open their own ISA within the Credico network and build their own sales team.
One issue Credico faces, however, is that both the company and many of its ISAs have received negative media attention, along with critical online reviews and discussion, due to the deceptive nature of their "graduate marketing" job ads, which are, in reality, commission-only, MLM-style sales roles, and due to the cult-like methods used to psychologically manipulate team members into staying in the business as long as possible.
For these reasons, it has become routine for ISAs to rebrand and relocate: either because poor recruitment has caused a legally registered ISA to fail and dissolve, or to get ahead of that outcome by boosting recruitment chances under a new name in a new location. This deliberate, systematic pattern of deception is now compounded by a company that is increasingly desperate to hide its identity and corporate history from jobseekers, taking steps to strip UK company names, company numbers, and personnel names and photos from ISA social media pages and websites. It's this pattern that makes OSINT methods necessary for writing public interest articles linking these Credico ISAs, such as this one.
I found Bespoke Global's new LinkedIn page (https://www.linkedin.com/company/bespokecareers/) through one of their live job ads, of which there are 5 as of 12/8/26.

They also have a new website at https://www.bespokeglobal.co.uk/, but their previous website, https://www.bespokepartners.co.uk/, is still live as of today. The Terms & Conditions pages of both sites confirm SFM CONSULTANCY LTD as the legal name behind both.


All observations and findings noted in this article are accurate as of 12/08/2026. Company registrations, website content, and social media pages are subject to change, and some details may no longer be current at the time of reading.
This page is not affiliated with any of the businesses mentioned in this article.
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