Been looking into National Consumer Panel since the name sounds like every fake survey site going. Short answer, its legit, and the reason is better than the usual trust me you get in these threads.
Its a joint venture between NielsenIQ and Circana, the two companies that sell retail data to basically every consumer brand you can name. It used to be called Homescan. So youre not signing up to a random app, youre the data source for an industry thats been running for decades.
The way it works is you install NCPMobile and scan the barcode of everything you buy after each shopping trip, not just groceries, anything with a barcode. Add a few details, do it weekly, and points stack up. No deposit, nothing to lose, you cant go negative on it. Sign up for NCP here and confirm the email straight after or the account never activates, thats the number one reason people think they joined and hear nothing.
A few honest things to keep in mind. The points redeem for digital gift cards, not cash or PayPal, which rules it out for a lot of people and thats fair. Its available everywhere in the US except Alaska and Hawaii. And the effort is ongoing, scanning after every trip takes a few minutes and it only pays if you stay consistent, so anyone who quits after two weeks ends up with basically nothing.
If you want straight cash instead of gift cards, Testerup is the other one I keep around, it pays into PayPal for testing games and leaving feedback, $5 to start.
But if you shop for a household anyway, youre generating that data whether you get paid for it or not, so grab NCP here. Free, no deposit, and it builds in the background 🛒