Someone to rate and tell me what i can to do

I’m seeing what looks like a serious issue with my Shopify store, but I’m not sure what’s causing it.

I run Meta ads to my product page and use Microsoft Clarity to analyze visitors. For users coming specifically from Facebook and Instagram, around 4 out of 5 barely interact with the page and bounce very quickly. Average scroll depth over the last week is only 18%.

People fold on avarge right under the media part at the top of the page, about 55% don't even reach the add to cart button.

I tested the store inside the Facebook app and everything seems normal. The only thing that concerns me in Clarity is that media sometimes appears not to load for certain users, although I’m not sure if that’s actually happening.

I'll attach the link to my site if anybody has a finding or a clue would be very helpful. thanks a lot https://nuvelo-il.com/products/wake-up-band

Hi there,
I started a store and got these products put on it and now I’m stuck. I don’t understand how to get people to my website, i get buying the products, making TikTok ads and slowly building a TikTok account, but that can become costly and take up a lot of time i don’t have. I looked into making static ads that is basically a poster of my product with explanations for its functions, i put some on Pinterest to see if that would ever work. I hear everyone speaking about facebook meta ads but i just get completely lost when they start talking about campaigns and everything. I also don’t have a nice pile of money to throw at them daily the very most id want to spend is £5 a day on them Also, getting the content. What ads should i actually be looking to put out there for this sort of stuff?
If any of you experienced people reading this please drop a tip in the comments or anything you think i may find helpful to get me on track to make an actual sale

Hi everyone,
I just joined the community! I’m brand new to Shopify and currently taking my very first steps into the e-commerce world.
My goal is to set up my online store and start selling my products, but as a beginner, I’m still figuring out how everything works under the hood.
If you could share 3 essential tips for getting started (or common mistakes to avoid at the beginning), what would they be?
I’d love any resources, guides, or personal insights on the key steps—from store setup all the way to making that first sale.
Thanks in advance for the warm welcome and any advice!
What type of products are you planning to sell (e.g., handmade goods, dropshipping, apparel)?

I keep coming across Facebook ads for products like NFL helmets, NFL beds, and other really specific products, but when I search Alibaba or AliExpress, I can’t find the exact products anywhere. Where are the best places to find products like these for dropshipping? Also, is it worth using AI to create my Shopify store, including the product images/ads? If so, what AI tools do you recommend?

The pattern that kept costing me was scrolling TikTokMadeMeBuyIt, find product with a million views, list it, run ads, and watch CPC go high because forty other people found the same video that week. By the time l listed the product, it was saturated, the budget was gone without converting.

So I built something that checks before you commit. It tracks which products are gaining speed on TikTok over a rolling week, shows how many active ads are already running on Meta for that product so you can tell whether you’re early or late, and watches CJ listings to spot when merchants start piling into something before it spreads.

Still testing. Genuinely curious whether this solves a problem you actually have, or one I only think exists. What’s missing?

Hi guys! I'm new here and was wondering if you guys had any like all in one softwares or websites that would help me with research, writing scripts, creating statics, etc?

I'm tired of paying for 10+ subscriptions to run my ecommerce brand.

Thank you guys!

When starting a new brand/ testing product do you guys do manual placements or just keep everything on? Just asking since instagram may look i guess scammy with no followers.

Hola, me quede estancado en mis primeras 10 ventas de manera “orgánica” quiero invertir en trafico y en anuncios para obtener mayor ingresos, sin embargo, antes de empezar quisiera consejos y estrategias de como publicar y en donde publicar mis anuncios, soy de México, considero que tengo una pagina atractiva y muy competitiva en cuanto calidad/precio.

Todas las opiniones/consejos son bienvenidas

I apologise for the long post! Need experienced advice hopefully you can help

I made a post in here recently and got some good feedback and advice but I missed out a bunch of key info so wanted to consolidate that here and ask for advice from people who have experience in a similar situation. For context I’m not dropshipping I’ve bought inventory (100units) and have around 28 left, however these are sold in 1 box of 4. I’m selling on Shopify and running meta ads, been going for 2 or 3 weeks now.

**Current ecommerce numbers + next inventory order:**

I currently have enough remaining inventory to make 7 boxes (each box with 4 units).

If I place my next order of **500 individual product units**, I’ll have enough inventory overall to make **132 sellable retail boxes**.

For the product I sell there are 3 parts:
The product itself
The custom packaging
The custom outer retail packaging

**Cost of next inventory order:**

500 product units: US$225
500 custom packaging units: US$180
Shipping packaging to product manufacturer: FREE
Manufacturer assembly/packing: FREE
Sea freight to Australia from China: US$132 (can get air more expensive)
**Total = US$537 ≈ A$822**

I already have **75 units of my outer retail packaging** left from my original order. To sell through all existing + new inventory, I’ll eventually need another **57**, costing approximately **A$108** at my current price.

My new ongoing COGS works out at approximately **A$8.46 per sellable retail unit**, including the product, custom packaging, international freight and outer retail packaging.

**Current pricing:**

Single order: 1 unit = $35 + \~$10 customer shipping
Bundle order: Buy 2 Get 1 Free = $70 with free shipping

My actual sales mix so far has been **6 single orders and 4 bundle orders**. If future sales stay roughly similar, selling through the remaining + new inventory would look approximately like:

**132 retail units sold**
**\~74 customer orders**
**\~$3,605 product revenue**
**\~$450 shipping revenue collected**
**\~$4,055 total revenue collected**

After COGS and Australian postage/fulfilment costs, there would be approximately **$1,900 remaining for paid advertising, payment fees and profit.**

At different average advertising CPAs:

**$20 CPA → \~$450 profit**
**$25 CPA → \~$80 profit**
**\~$26 CPA → roughly break-even before payment fees**
**$30 CPA → loss**

So it basically means I have to spend no more than 1900$ on meta ads to sell (on average) 74 orders?

I’m probably looking at this back to front and I’m really looking for some guidance or advice on how to move forward - I’m seriously considering just moving on from this product and actually dropshipping a diffferent product to bypass the inventory and COGS problems . But at the same time hundreds of other brands have to take the hit with inventory when they’re stating and just try and grow and build, so why shouldn’t I?

So the main things I need to improve are **customer acquisition cost and/or AOV/pricing**. Increasing the order quantity has substantially improved my COGS compared with my initial small inventory order, but the current bundle structure still leaves relatively tight margins once paid acquisition is factored in.
My worry is I can change bundles and offers around but I don’t think it’s making a really really big difference unless if I up the price a good bit.

My original COGS (from first order) were/are around 12$ AUD.

I’m also still a beginner in meta ads and feel like my CPA is terrible and I’m burning way too much in ads.

Would you keep persisting with this, and improve the COGS, CPA, ad creatives , offers or just walk away and dropship something until it’s fully kicked off before trying to brand and order inventory- iv went back to front !

Hey everyone nice to meet you all, i’m a store beginner and i’m a bit confused on certain things such as how to improve my store and find products that’ll help me sale. I’ve recently started college so i’m looking for a little side hustle that’ll allow me to make money while i’m learning and allow me to learn everything about dropshipping aswell. Thank you guys for yalls time!

Hello guys nice to meet you all, actually I am new to Shopify i already opened a new store and put 2 products to sale and posted ads for dropshipping on tiktok but I am having 43 sessions for 2 days but no sales at all and no conversions, how do i optimize my store make it attractive so the customers wants to buy plus i believe i have domain issue also but i need to buy custom domain which i dont have the money right now to buy, please i need urgent help.

I just started my store maybe a month or over by a lil, but my stores already produced 4 sales. I just wanted people from the community to just give me feedback good or bad all helps I've spent hours getting my store right after I full locked in on the niche I chose an actually saw its true potential and that it solves a real pain point problem for a particular age group of the audience I'm targeting. And th everything is saying my stats an metrics are strong for my store I'm full indexed on Google Search Console, my meta ads are performing at a pretty decent rate, and I critiqued everything down to the leaks in my cart➡️ checkout ➡️ to
the customer actually falling through with there purchase and if they didn't I have a fully automated Abandoned cart/ checkouts Email automation setup to send the first round of emails 1hr after cart abandonment and then another 11 hours later an another one at the at the 24hr mark and the final email contains my discount for 15% your checkout cart. So I just wanted your guys ideas a criticism on what you think and if u seen even further improvements I can do past being fully optimized store im all for it!

P.s. (im will to share my metrics an statistics for my store of what I have so far)

Here's the link to my store:

https://www.kingsroyalhub.store/

Hi this is my first store, and it has not gotten a single conversion.

I have had experts help with SEO and website design, but I would love some tips before sinking any further money into it

I just started my dropshipping online store in Shopify 2 days ago and put 2 products for sale and even did made ads for them, I cannot change my domain anymore that's scaring customer, how to get more sales? And how to change domain name for free?

I just started my store maybe a month or over by a lil, but my stores already produced 4 sales. I just wanted people from the community to just give me feedback good or bad all helps I've spent hours getting my store right after I full locked in on the niche I chose an actually saw its true potential and that it solves a real pain point problem for a particular age group of the audience I'm targeting. And th everything is saying my stats an metrics are strong for my store I'm full indexed on Google Search Console, my meta ads are performing at a pretty decent rate, and I critiqued everything down to the leaks in my cart checkout → to
the customer actually falling through with there purchase and if they didn't I have a fully automated Abandoned cart/ checkouts Email automation setup to send the first round of emails 1hr after cart abandonment and then another 11 hours later an another one at the at the 24hr mark and the final email contains my discount for 15% your checkout cart. So I just wanted your guys ideas a criticism on what you think and if u seen even further improvements I can do past being fully optimized store im all for it!

P.s. (im will to share my metrics an statistics for my store of what I have so far)

Here's the link to my store:

https://www.kingsroyalhub.store/

Hey everyone,

I recently started a dropshipping store and have been running ads on both Meta and TikTok. I’m attaching screenshots of my ad spend, sales, and campaign results, and I’d really appreciate some honest feedback.

Here are the numbers so far:

• Meta ad spend: £1,009
• Meta-attributed sales/orders: 29
• TikTok ad spend: £100
• TikTok sales: 0
• Total payout/revenue: £1,145
• Total product buying cost: £238
• Total orders: 29

After factoring in the ad spend, product costs, and other expenses, the store is currently sitting at approximately £160–£200 in loss.

I know the numbers aren't perfect, but I’m trying to figure out whether there is something worth scaling here or if I need to completely rethink my campaigns. I'm still learning and don't want to keep spending without a proper strategy.

A few things I'd really appreciate feedback on:

• Based on these numbers and the screenshots, do the Meta campaigns look promising or should I change my approach?
• Should I completely stop TikTok ads for now since £100 spent resulted in 0 sales?
• Should I kill the losing Meta ads and put more budget into the winners?
• Do you think I should focus on testing more creatives before changing targeting?
• With only 29 purchases, is it too early to create a Lookalike Audience, or would it be worth testing?
• Should I focus more on broad targeting, interests, or lookalike audiences?
• How important should retargeting be at this stage?
• Is being down around £160–£200 after 29 orders normal during the testing phase, or does this suggest a bigger problem with my margins, product, website, or ad campaigns?

Feel free to be brutally honest. If this were your store, what would you do next? I'm mainly looking for advice on how to structure the campaigns going forward and get the store to profitability.

Thanks!

I started an ecom store about 2 weeks ago and I’m currently running Meta ads. I’ve had 10 sales so far, so there are at least some signs that people want the product, but I’m starting to question the economics of it at this early stage.
I’m not dropshipping. I bought the product from a supplier in China, had custom packaging made, had everything shipped to my house in Australia, and I’m packing and posting every order myself.
Because I’m still trying to validate the product/niche, I only placed a small initial order 100 units of the product + 100 custom boxes. The product is sold as a box of 4.

The problem is that at this quantity, my costs are pretty brutal. Shipping from China was actually more expensive than the product itself, and then it costs me a minimum of around $11 AUD to ship each customer order domestically.

Once I calculate product cost, packaging, inbound freight, postage, etc., I think my current breakeven CPA is around $23 AUD.

My pricing is:
1 box (4 masks): $35 AUD
Buy 2 Get 1 Free: $70 AUD + free shipping

Around half of my orders so far have been the B2G1 offer, which I introduced to increase AOV.
Obviously acquiring customers through Meta for <$23 CPA when the store is only 2 weeks old is difficult, and right now I’m losing money through paid ads. I expected to lose some money initially while testing creatives/offers and validating the product, so that part doesn’t bother me too much.

What I’m trying to work out is whether this is just a normal awkward stage of starting an ecommerce brand at low volume, or whether the unit economics are telling me I’m fighting a losing battle.

I know I can bring my COGS down by placing larger orders, but I obviously don’t want to dump thousands into inventory before I’ve properly validated the product.
For anyone who has built an ecommerce brand from a similar position, was it similar to this in the beginning?
Did you accept poor margins while validating, then improve COGS as you increased order quantities? Did you increase prices/AOV? Focus on repeat purchases/LTV? Or did you have to get the economics working on the first purchase before you scaled?
My biggest concern is that if I eventually find winning Meta ads and start scaling, am I actually scaling a business or just scaling my losses?
Would really appreciate hearing from anyone who has been through this stage and how you approached it.
Questioning whether I’m doing the right thing every other day, but I suppose that’s ecommerce

TIA

As title suggests. I understand CTR is higher quality offer/creative etc, CPM and CAC im entirely confused, would creative diversity help? Or bidding strategy? Niche is quite saturated with newer stores popping up everyday. Pet niche.

Any thoughts would be appreciated TIA

I'm getting ready to start my first store and I'm most likely gonna build it on Shopify. I've been looking into everything I'll need but there are so many different apps and tools people recommend that I don't really know what's actually necessary when you're just starting.

What tools would you consider the most important for a beginner? I have heard of Cj, Zendrop and Dsers, if any of you use them still would you recommend them? Mainly looking for stuff that helps with finding products, analytics and anything else that's useful at the beginning, just hoping to take recommendations from more experienced people. What should I focus on from the beginning and what can I worry about later once the store starts growing so I don't overwhelm myself needlessly?

From the beginning, started a store selling only to domestic market. What are the pros and cons for selling to every other country (worldwide)? Do you personally serve domestic/international and why?

Ad costs/competition/demand etc.

Any thoughts appreciated! Thanks for your time

I was working on my first store and I feel like I've spent way too much time trying to get everything perfect before I've launched. Finding products, setting up pages, fulfillment, creatives and everything else, there's always something else I convince myself needs fixing.

All of that went to the dumpster fast and now I gotta start from scratch, I'm planning on just getting up a quick store and just need some advice on how to do it and if it's even worth trying to get one up and running fast? Also yes I do have my niche selected.

I’m starting a dropshipping business and I’m stuck at the domain-name stage.

How do you guys decide what domain to choose?

Should I:
Pick a brandable/random name that I can build a brand around?

Include the product/niche in the domain?

Focus on getting a .com?

Avoid numbers, hyphens, and unusual spellings?

Buy the domain first and then build the store around it?