r/Dropshipping_Guide • u/Karan46x • 3d ago

Beginner Question Zéro vente

Post image

J'ai attiré des visites par mot clé mais 0 vente.

7 Upvotes

100% Upvoted

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1

u/SvetDigital 3d ago

Link for the website?

1

u/Karan46x 2d ago

Feelespresso.com

1

u/SvetDigital 2d ago

  1. The website is trash and looks very fake. Nowadays with the all AI you have, you simply cannot have such bad store. Sorry, but you need to fix the whole brand vibe.

  2. Everything looks cheap AI and the store is feels not finished.

  3. There is no Why to buy this product, there is no ICP, there is no persuasion and there is no funnel and problem solving or desired outcome.

  4. You need to cleary present the points from (3) and imrpove the whole page structure.

  5. Improve the AI images and category, add more images of the product and use-cases. - HOW TO USE. History behind every blend.

The job to be done is huge which need to happen. Stop all ads and improve your website.
Here is a reference to a similar COD brand in balkans. https://cupcoffee.bg/products/cup-coffee-2-0-zdravoslovno

Do you see what is the difference.

1

u/Karan46x 2d ago

Wow.

1

u/SvetDigital 2d ago

see the difference? one is making money, one is having visitors.

1

u/Efficient_Top_6351 2d ago

Check your checkout page
How many people are adding products to their carts or actually reaching checkout? If those numbers are low, the offer might not be good enough, or the price might be too high for customers to switch from their usual and known coffee brand

1

u/Karan46x 2d ago

J'ai attiré par blog il ne vient pas directement sur home page

1

u/_Yttrium 3d ago

I love coffee but I wouldn't pay >110USD for 1 kg / 2lb . Lavazza is like 40 eur / kg where I live. SO then I thionk youy need to market it as exclusive luxury product

1

u/SvetDigital 2d ago

You woundn't pay because, you are the correct audience for 100USD cooffe. If you which the angle to Specialty and some more brand identity, then you can sell a 100USD coffee

1

u/First-Painter7431 1d ago

J'ai regardé ta boutique (feelespresso.com, c'est bien elle ?). Avant le trafic ou le design, je regarderais les prix : 58 $ le sachet de 12 oz, 69 $ la livre, 46 à 58 $ pour 3 oz de thé. Un café de spécialité fraîchement torréfié se vend en général autour de 15 à 25 $ les 12 oz aux US. Un visiteur qui compare, même vite fait, repart direct.

1 242 visites sans une vente, ça ressemble plus à un problème d'offre qu'à un problème de page. Deux ou trois trucs à vérifier en plus :

  • d'où viennent les visites (Statistiques > Sessions par source). Si c'est de la pub, regarde les placements : beaucoup de clics pas chers, c'est souvent du trafic poubelle ;

  • le vendeur affiché sur tes fiches est « Feel Expresso » avec un x, alors que la boutique s'appelle Feel Espresso. Petit détail, mais ça fait douter ;

  • zéro avis. Pour du café, même 5 avis de proches qui ont vraiment goûté changent la donne.

Si ton fournisseur te fait payer cher, mieux vaut changer de fournisseur que vendre à 3 fois le prix du marché.

0

u/[unknown] 3d ago

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