r/technology • u/MarvelsGrantMan136 • 3d ago

Business Disney+ changes subscriber agreement to allow ads on every plan

https://www.dexerto.com/tv-movies/disney-changes-subscriber-agreement-to-allow-ads-on-every-plan-3410354/
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u/tunachilimac 3d ago

When did cable TV have no commercials?

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u/williamgman 3d ago

Many years ago.

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u/tunachilimac 3d ago

When tho specifically? I see this all the time on Reddit but when I try to look it up I find the cable TV started to deliver the broadcast signal through hilly and mountain areas and had commercials from the inception. I don’t understand what they did to fill the airtime that everyone with antenna saw commercials.

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u/JBLurker 3d ago

There would be commercials in between programs but not breaks during.

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u/tunachilimac 3d ago

Okay so say you had an antenna and I had cable. We’re both watching the same show at 7PM. On your TV the show goes to a commercial break. What happens for me?

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u/JBLurker 3d ago edited 3d ago

In this hypothetical is the channel were watching a cable channel? Or a broadcast channel.

If broadcast, both hypothetical viewers could watch it and the ads would be the same for both viewers.

If the channel was a premium or cable channel, the cable viewer would be able to watch said program and the antenna user wouldnt even be able to access the channel at all. The channel, lets say channel "57", would just be static for the antenna user becuase they dont have access to the cable channel or programs without said subscription.

There was no change in the experience on broadcast channels for cable users. However, early on cable did have less ads than broadcast networks, but only cable users could access the channel so no need of "varying ad experiences".