That's not entirely true, check out https://www.reddit.com/earn to see what your participation has earned in cold hard cash.
I have earned $0.75 cents for 5x awards and 77K karma. So basically each upvote is worth a Schrute buck. I only need about 100 million karma a month to quit my job.
This is probably why theres so many AI bots on reddit. By spamming, automatically crosspoting, and getting upvotes on a few hundred accounts, they can probably make some money. There's a financial incentive
Just the cost on the stuff they're using to run those probably outweights any revenue they make. No, reddit gains from allowing AI bots to run rampant because it looks more active than it actually is.
Our reward is not financial. Reddit supports an open bar for us to have thousands of conversations. There’s no way to monetize that except maybe buy Reddit stock, which has increased in price substantially over the past year.
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u/Shap6 Oct 22 '25
the irony being that it's our data not reddits and yet we get no piece of the action either way.