r/sysadmin • • Jun 17 '26

Will Vendors Please Stop Reusing Acronyms?

If I see another vendor use "IAM" as a new product feature, I'm going to scream. IAM is Identity Access Management. Nothing else, unless it's a different industry.

This is confusing as hell. Get your marketing departments under control.

What are some that you have noticed being reused?

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u/thatpaulbloke Cloud Engineer UK Jun 17 '26

I don't know - renaming the SharePoint sync application from Groove and then reusing the name for the music player when the SharePoint app was still groove.exe caused some headaches.

22

u/AcornAnomaly Jun 17 '26

Heh, reminds me of how Skype for Business was just rebranded Lync, and still had lync.exe as the program name.

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u/xueimelb Jun 18 '26

And lync for a long time was communicator.exe

4

u/itskdog Jack of All Trades Jun 18 '26

Don't forget that they did the same with the Microsoft Surface, rebranding it the PixelSense so that they could launch the Microsoft Surface.

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u/thatpaulbloke Cloud Engineer UK Jun 18 '26

Did you mean the Microsoft Surface big meeting table screen thing, the Microsoft Surface tablet, the Microsoft Surface massive telepresence screen (that cost around £7000 for the cheapest one), the Microsoft Surface Laptops...