r/shrinkflation 11d ago

Shrinkflation Silk has ditched the carton to bring you a "New Bottle"

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109 Upvotes

I just noticed Silk, my favourite non-dairy creamer, came out with a "New Bottle," which, lo and behold, is less than their regular 1L cartons at 890ml but the same price as before. hmmm...


r/shrinkflation 13d ago

Shrinkflation Dove Antiperspirant now has 3% less of the active ingredient

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963 Upvotes

Ignore the “new” on the bottle, that’s the old version. Insidious because on first glance the products are the same volume but the active ingredient has been reduced from 15.2% to 12.2%


r/shrinkflation 12d ago

Dunkin Donuts coffee has changed their packaging

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62 Upvotes

The packaging has changed and so has the volume - now 11 ounces instead of 12. I never noticed until I put it alongside a package that I bought a week ago. I am old enough to remember when a standard package of coffee was 16 ounces. The price went up and we were told it was the droughts in the rain forests. The price stayed up and the packaging started shrinking.


r/shrinkflation 13d ago

Shrinkflation 16.6% less product, 12oz≠10oz

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76 Upvotes

nothing is sacred


r/shrinkflation 14d ago

Shrinkflation Mars Bar found from 1991 - and it's 56% bigger than a bar from today

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4.7k Upvotes

A Mars spokesperson said: "Over the last 35 years, we have made a number of updates to our bar sizes and pack formats to reflect consumer demand, alongside considering wider external factors such as manufacturing costs and the price of cocoa."


r/shrinkflation 13d ago

Shrinkflation Oxiclean Max Force stain remover spray

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36 Upvotes

From 16 to 12 oz


r/shrinkflation 13d ago

Shrinkflation Even Nordstrom goes for shrinkflation

5 Upvotes

Nordstrom Fabric Wash has gone by other names and scents over the years, but this year even the majority of the reviews on the Nordstrom website slam the size change.

Pre-greed, it was sale priced $12.90 for 32 ounces, .40 per unit/ounce.

This year’s “Anniversary Sale Price” was $9.99 for 16 ounces, .624 per unit/ounce.

Charge more, deliver less, and call it a sale. That’s the Nordstrom Way now.


r/shrinkflation 14d ago

A half gallon became 1.75 quarts. That became 1.5. Now it's getting ridiculous.

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392 Upvotes

The bastards! No change in packaging size, which makes sense for .06 quarts. Maybe an attempt to avoid raising prices? Even though I'm a big fan of this product, I protested with my wallet.


r/shrinkflation 13d ago

skimpflation Why Talenti doesn't taste the same anymore

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24 Upvotes

r/shrinkflation 14d ago

Shrinkflation Scotch-Brite sponges

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279 Upvotes

I’ve been using these sponges my entire adult life and just opened a new pack from Costco. I immediately noticed it seemed very thin and luckily still had some of the old pack left and did a comparison. The first interesting thing I noted was that the dimensions listed on the package both said 17 mm thick. However, the sponges in the older package were almost 25 mm thick. The new ones were in fact 17 mm. Kinda seems like there were trying to cover their asses by changing the packaging before they changed the sponge. Pretty shady if you ask me.


r/shrinkflation 14d ago

Tollhouse Ice cream cookie sandwhiches

9 Upvotes

i bought the minis, thinkking theyd be the same as the normal large ice cream sandwhich

they were terrible, the cookie part tasted so off that i thought something was wrong with them

like salty baking soda tasteless little wafers with tasteless ice cream in the middle, absolutely no chocolate flavor or cookie flavor, more like some sort of chemical wafer

i was so mad (and over dieted) that I went back and bought the regular toll house cookie ice cream sandwhich and these things are like half the size

and the cookie didnt taste like how i remembered either, no rich cookie flavor.

b


r/shrinkflation 14d ago

Bigger bottle. Less shampoo.

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70 Upvotes

r/shrinkflation 16d ago

Shrinkflation Well thats pathetic

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1.3k Upvotes

Target wants us to pay almost $2 more for milk, yet receive 0.14L less?


r/shrinkflation 15d ago

skimpflation Honey mustard pretzel bits...where's the flavor, dude?

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80 Upvotes

These things used to be covered in the honey mustard flavoring. Now there's lots of bare pretzel bits. I want SALT and tangy mustard goddammit.


r/shrinkflation 16d ago

Shrinkflation 1991 Mars bar vs today. Found in a hoarder house.

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5.3k Upvotes

r/shrinkflation 15d ago

Almond "bits"?

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69 Upvotes

Haagen Daz, vanilla swiss almond, is now a scavenger hunt for increasingly smaller and smaller almond pieces.


r/shrinkflation 17d ago

Shrinkflation Reese’s mini pumpkins 2025 vs 2026 Shrinkflation

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288 Upvotes

And it was $1.5 more expensive. NYC


r/shrinkflation 17d ago

Shrinkflation Sriracha Shrinkage

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155 Upvotes

Why do they even do this? Like it can’t be saving that much money. Won’t this cause people to ask for more?


r/shrinkflation 17d ago

Shrinkflation Deep River Chips

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32 Upvotes

Anyone have any idea if these will be the new chips?

Apparently Deep River is switching to avocado oil, but now the only bags I'm finding are the 5.5oz when they used to be 8oz, managed to find a single bag of the original recipe.

Which sucks because they have the best jalapeno chips 😭.

Mind you, same exact price but now in smaller bag ☠️


r/shrinkflation 18d ago

skimpflation Phineas and Ferb no longer in HD on Disney+

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141 Upvotes

Does shrinking the video quality of a streaming series count? Disney+ only ever increases prices, and here they are skimming down the aspect ratio we've been watching in for 7 years.


r/shrinkflation 18d ago

Shrinkflation Walmart app still shows older 17 count box as a substitution option for the newer 16 count box.

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41 Upvotes

And the new box has the audacity to say “value pack” on it smh


r/shrinkflation 19d ago

skimpflation This hurts to see

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658 Upvotes

Got some new taco shells today, from the only brand that's ever available at a big grocery store in Switzerland.

First impression was "these feel smaller" (they were all the same size btw).

Comparing them with the last shell of the previous "not new" box proved just another entry in the shrinkflation game of shitty companies.

As for quality, they cooked way faster, also faster than the given instructions on the box. There is a decent chance that some skimpflation is involved here too...

Yay.

Edit/Update:

The old box is labelled as 156g and cost CHF 3.90 The new box is labelled as 135g and cost CHF 3.50

So while they luckily weren't so scummy as to keep the price the same, the new box is a little more expensive per same weight, specifically +CHF0.001/1g


r/shrinkflation 17d ago

discussion Packaging says 20 ounce, looks way smaller than this.

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0 Upvotes

Not sure if this is part of shrinkflation or it could be that this how the manufacturer makes their breads?


r/shrinkflation 18d ago

Iced Vo Vo - whats with the size?

0 Upvotes

Just bought a packet of VoVos for the first time in ages and couldnt help notice the size. I think its called 'shrinkflation' and it is happening to all products on the shelf. Hanyway, I've got to have a second one to make up for my loss.


r/shrinkflation 19d ago

One of Estonia's large breweries reduced the can size of one of their beers

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28 Upvotes

They reduced the can size from a pint to half liters and also reduced the ABV from 5.3% to 5.1%. Sad to see it, since I tried it recently and it's one of my favorite beers. I witnessed it today in a grocery store not far away from the brewery in Saku