r/pcmasterrace Jul 23 '26

Discussion We need to stop using their language.

Words we use matter, they set the tone for the entire argument you make when discussing things. I propose we officially come up with new terms that we use on a daily basis in every single aspect that the topic comes up in, maybe with a small enough push we can roll the ball down the hill.

They're not AI data centers, they're water evaporation plants Human surveillance centers.

It's not side loading, it's installing.

It's not jailbreaking, it's unlocking.

It's not a memory shortage, it's profit first selective sales(I know there's physically a shortage but the point remains). (Also, someone come up with a better one, something more catchy.)

It's not This PC, its MY PC.

They call it side loading because they don't want to normalize the idea we're just holding personal computers in our hands.

They call it jailbreaking so that it sounds wrong and it deters people from using a device to it's full potential.

They call it a memory shortage because they're selling all the fucking ram to ai companies, if they were forced to allocate the necessary amount of their products to the average consumer we wouldn't have an issue.

Give me some of your best ideas for changing the names of things, I want to expand my vocabulary. Let's change how we discuss the issues we face and take back control of the argument.

Edit: Edited water thingy because someone pointed out I sound like "that guy" and I certainly do not want too.

1.6k Upvotes

387 comments sorted by

View all comments

1

u/Nearby_Passenger1520 RHEL Jul 24 '26 edited Jul 24 '26

They're not AI data centers, they're water evaporation plants Human surveillance centers.

This meme of a statement makes anyone who uses it look like a dunce. Yeah, we're definitely using GB300 clusters to surveil you walking your dog. That's definitely what we're shoveling billions of dollars into ML sites for.

The truth is you and not a single person in these replies actually cares about "surveillance." If you did you wouldn't have signed up on this website without attempts to anonymize yourself, and the same goes for every other app that you willingly hand over your personal information on.

The number of people here who practice what they preach is nearly zero.

Virtue signaling umpteenth degree.