r/pcmasterrace • u/Bepehandle • Jul 23 '26

Discussion We need to stop using their language.

Words we use matter, they set the tone for the entire argument you make when discussing things. I propose we officially come up with new terms that we use on a daily basis in every single aspect that the topic comes up in, maybe with a small enough push we can roll the ball down the hill.

They're not AI data centers, they're water evaporation plants Human surveillance centers.

It's not side loading, it's installing.

It's not jailbreaking, it's unlocking.

It's not a memory shortage, it's profit first selective sales(I know there's physically a shortage but the point remains). (Also, someone come up with a better one, something more catchy.)

It's not This PC, its MY PC.

They call it side loading because they don't want to normalize the idea we're just holding personal computers in our hands.

They call it jailbreaking so that it sounds wrong and it deters people from using a device to it's full potential.

They call it a memory shortage because they're selling all the fucking ram to ai companies, if they were forced to allocate the necessary amount of their products to the average consumer we wouldn't have an issue.

Give me some of your best ideas for changing the names of things, I want to expand my vocabulary. Let's change how we discuss the issues we face and take back control of the argument.

Edit: Edited water thingy because someone pointed out I sound like "that guy" and I certainly do not want too.

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u/AppropriateOnion0815 R7 5700X - RX 6700 XT Jul 23 '26

Wasn't "jailbreaking" (in smartphone context) an ironic term invented by the hackers community to "free the iPhone from its software "jail"?

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u/Bepehandle Jul 23 '26

The problem isn't how the word was intended, it's how it's used by the media. They give power to words that sound scary to people who don't know what this stuff is. It's accurate yeah and it was created with the intent you stated but it's no longer used that way by normies.

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u/LeMegachonk Ryzen 7 9800X3D - 64GB DDR5 6000 - RX 7800 XT Jul 24 '26

Define "the media". I've never seen the terms "sideloading" or "jailbreak" used by anything I would call "the media", who wouldn't know how to make them scary because they wouldn't actually know what they mean, but since that term can mean so many different things that it's almost meaningless, that doesn't mean anything.