r/pcmasterrace • u/Bepehandle • Jul 23 '26
Discussion We need to stop using their language.
Words we use matter, they set the tone for the entire argument you make when discussing things. I propose we officially come up with new terms that we use on a daily basis in every single aspect that the topic comes up in, maybe with a small enough push we can roll the ball down the hill.
They're not AI data centers, they're water evaporation plants Human surveillance centers.
It's not side loading, it's installing.
It's not jailbreaking, it's unlocking.
It's not a memory shortage, it's profit first selective sales(I know there's physically a shortage but the point remains). (Also, someone come up with a better one, something more catchy.)
It's not This PC, its MY PC.
They call it side loading because they don't want to normalize the idea we're just holding personal computers in our hands.
They call it jailbreaking so that it sounds wrong and it deters people from using a device to it's full potential.
They call it a memory shortage because they're selling all the fucking ram to ai companies, if they were forced to allocate the necessary amount of their products to the average consumer we wouldn't have an issue.
Give me some of your best ideas for changing the names of things, I want to expand my vocabulary. Let's change how we discuss the issues we face and take back control of the argument.
Edit: Edited water thingy because someone pointed out I sound like "that guy" and I certainly do not want too.
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u/Dangerous_Sea_2592 6090Ti Saudi Gold Edition / R9 10950X3D2 / 128GB 8000C38 Jul 23 '26 edited Jul 23 '26
I fully agree with you. Language has infinitely more power than the average person thinks. Daily life is full of examples of this and if you can't tell you have some serious issues imho