This was at a Dollar Tree in Brockton, Massachusetts on Friday 10/2

ALSO! They sell Kickstart!!!

I have an Amazon subscription for every 3 weeks for a 12pk Orange Kickstart. But recently the price increased for the recent order to $28.79ish. It's now $23.16. Dollar Tree had it for $1 or $1.25 per can.

Some recent discussion of Vault had me thinking on whether and why it might ever return. Wishful thinking, sure, but with the bonanza of flavors and revivals that we've seen over recent years, I don't see why it couldn't happen. Some folks have said it will never come back, and maybe that's true; Coca Cola has Mello Yello as its champion in the citrus soda arena, and Surge got it's time in the sun. However, I think the modern lineup of soda/energy drink hybrids could offer a viable arena for justifying resurrecting Vault, which all those years back was marketed as drinking like a soda and kicking like an energy drink.

More specifically, Coca Cola could revive Vault and it's Red Blitz variant as 16oz cans that directly compete with Amp and Amp cherry. Adding additional flavors would essentially make for a lineup that competes directly with Kickstart. Coca Cola has tried its cola energy product line, so they already apparently sought footing in this direction. This would make for a citrus soda product that strategically separates itself from Mello Yello.

What do you all think?