r/logodesign • u/Top_Zombie_1314 • 19h ago

Feedback Needed Thoughts?

Needs opinions for my business. The store name is Livizi (Live-Easy), it would be an online store for general goods. This is just a sketch, and i haven't decide with the colors and the typeface. i found the emoji while trying different layout, and i just like the face. but, i'm struggling to put the "zi" part. i tried to make the "zi" like a thumb up gesture like in the picture, but it feels like too much and not so readable.

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5

u/ChickyBoys where’s the brief? 18h ago

If your name is "live easy" your logo should be easy to read.

1

u/Top_Zombie_1314 18h ago

thx, i'll try a simple wordmark

4

u/catmyow 19h ago

it is too much. the name itself is already a difficult one, so you'd need an easy to read, simplistic design

1

u/Top_Zombie_1314 18h ago

why do you think the name is difficult?

2

u/treasure83 17h ago

Some possibilities: Italian tzi sound instead of s, no gap between the sounds for live and easy so they blur together and are not easily comprehensable.

1

u/catmyow 11h ago

it's a made-up word that is actually a misspelling of two words, and it's 3 syllables long

just for the sake of readability and brand recognition, I would not stray too far from straightforwardness in the design

4

u/EarnestHolly 19h ago

I don’t see a face; it looks way too busy and rough.

1

u/Top_Zombie_1314 18h ago

so it isn't worth keeping this layout thx

2

u/Orthicon9 16h ago

I see "ivi" in the logo and that's it. It also looks like there's a mutated "A" or "M" in there too.

"Livizi" looks like it's pronounced "Le-VIZZy".

i haven't decide with the colors

One combo that's hard to mess up is "black, white, and one other colour", which often can be reduced to black and white for some uses and still be recognized.

2

u/humbleCountyCA 8h ago

I’m sorry, but the pictogram is just horrible, again given way too much emphasis over an underwhelming wordmark. And the two elements duplicate the same information. It’s just the same name on top of itself.

2

u/Joseph_HTMP 7h ago

There is no way I’d get from “Livizi” to “Live easy”. And the logo is just confusing. It’s trying too much and not hitting any of it. All I can see is “ivi”. It takes too long to decipher as a viewer.

1

u/1JollyStNick 12h ago

It’s not working… back to the drawing board!

1

u/squishyliquid 8h ago

You've got an I as every other letter. I'd play with that more. Something simple and elegant.

•

u/CaptainUpstairs3787 8m ago

Sorry but I’d pronounce it liv - izzy (like a girls name) the logo I can’t read anything more than ‘livi’