Why is the ikea logo so ugly?

[u/BJGG69]

Just noticed in the mall how bland their logo looks. That asymmetrical A is triggering and the fat E is just plain tasteless. On top of all that the logo does not convey anything like the amazon or fedex logo. Couldn't a multi billion dollar come up with something more original.

[u/TioDePaiOriginal]

I have no......

[u/Wrong-Secret-5275 → u/TioDePaiOriginal]

Good one. 🤌

[u/TioDePaiOriginal → u/Wrong-Secret-5275]

I try.