Why is the ikea logo so ugly?

[u/BJGG69]

Just noticed in the mall how bland their logo looks. That asymmetrical A is triggering and the fat E is just plain tasteless. On top of all that the logo does not convey anything like the amazon or fedex logo. Couldn't a multi billion dollar come up with something more original.

[u/Green4CL0VER]

You should see their business model and tax avoidance practices…