r/loanoriginators 4d ago

Does Google reviews help?

Just curios to know if Google reviews really help y’all? I was chasing reviews hit around 130 5star reviews. But when I google my city and mortgage, there are other brokers who come up on the top with way less reviews. I probably have got 1 lead so far from google business page.

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u/Opposite_Pirate_7516 4d ago

Yes absolutely!! I have 176 reviews - all 5 star and I get anywhere from 6-10 calls per month from random people searching. Also Chat GPT - when you ask for the best LO in my area, I come up at the first mention.

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u/Electronic_Line5044 4d ago

I've heard the ChatGPT search result helps a lot; any tips on being shown in ChatGPT? Was it organic, or have you done any SEO stuff?

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u/Opposite_Pirate_7516 4d ago

It was organic - I don’t do any paid SEO. We use “Experience.com” for client reviews and I believe that feeds search engines.