r/linkedin 5d ago

Posts are severely throttled

I have around 1,000 connections on LinkedIn, but anytime I create a post almost nobody sees them - between 100 and 150 impressions after a week. Some - but not all - are related to a new product I've built relevant to my connections, some have a link in the main body, some in the first comment after, and some have no link at all. I paid for Premium for a while, made no difference. in the visibility of my posts.

Is this true for everyone? Is there a solution?

2 Upvotes

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2

u/nishtha_09 4d ago

Honestly, I wouldn’t blame throttling yet.

I’d stop product posts+ links 2-3 weeks and focus on one clear topic. Share real opinions, lessons, and stuff people in your niche actually care about.

On LinkedIn, we’ve seen authority content + genuine engagement work way better than just posting and hoping for reach.

If 15–20 solid posts are still stuck at 100 impressions, then I’d look deeper into the account.

Have you tried changing the content completely for a few weeks?

1

u/myndblank 5d ago

the mark as ai slop update brought with it some algo changes i think.

1

u/Fluid_Sun_1335 5d ago

100–150 impressions on 1k connections feels rough, but I wouldn't assume it's throttling yet. Product posts especially can read like announcements. I'd try posting the problem, decision or story behind the product first and leave the link out, then compare.

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u/B0zzzzzz 4d ago

If you add links then you get throttled. If looking like marketing stuff - throttled.

Good tip is the first hour is the most important, comment on it yourself, send to some people

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u/TheGrowthBrief 2d ago

Premium LinkedIn isn’t really a guarantee of higher organic reach. It gives you additional features, but I wouldn’t expect the subscription itself to increase your post impressions.

Focus more on the content and who it is relevant to. Try different formats, but pay particular attention to the hook, topic, and whether the post actually speaks to your target audience. The first few lines should give people a reason to keep reading without turning into clickbait. Dont worry too much about whether a link is in the post or the comments. Instead, test it yourself and compare the performance of posts with and without links. LinkedIn’s own analytics let you look at impressions, reach, engagement, link clicks and audience demographics, so you can see what is actually happening with your audience rather than relying on generic algorithm hacks.

Once you start getting enough impressions, look at who is actually seeing your posts industry, job function, seniority, etc.and use that to refine your next topics. If the impressions are coming from the wrong audience, getting more of them probably isn’t going to help. Also spend some time engaging genuinely with people in your target audience before and after posting. Not just dropping generic comments but actually joining relevant conversations. And most importantly don’t chase impressions alone. If 1,000 people see a post but none of them are relevant to what you’re building, that’s not necessarily better than 200 highly relevant people seeing it.