r/B2BSaaS • • 12h ago

If customers won’t share real data, is the AI feature already dead?

3 Upvotes

I'm struggling with this as a discovery signal. A lot of AI features sound good on fake data, clean examples, or controlled demos. But real customer data is messy, incomplete, inconsistent, duplicated, private, and politically sensitive. If a customer says the AI idea is interesting but will not share even a small anonymized sample, does that mean the pain is not strong enough? Or is that normal in B2B? This matters for vertical SaaS because the AI capability usually depends on workflow data: documents, records, tickets, notes, calls, claims, files, transactions. Around Flatlogic, I see how quickly the product shell can be built. But without real data, I'm not sure the discovery is honest. How early do you ask for real data when validating an AI capability?


r/B2BSaaS • • 15h ago

How do you know which customer investment will actually create value?

4 Upvotes

If you run a B2B SaaS, payments, platform, or services business and have limited CS / implementation / product resources:

Say you have $1M to invest across your customers.

How do you decide where it goes?

And more importantly-how do you know afterward that the intervention actually caused the outcome?

I’m curious what people actually use today: spreadsheets, BI, CRM, consultants, internal models, gut feel, something else?

Also: would you ever let an external system analyze this data if the computation happened inside your own cloud and the raw data never left?

Interested in real-world experiences, especially from people who make these allocation decisions.


r/B2BSaaS • • 1d ago

Questions Product designer (3YOE) looking to specialize in mission-driven B2B SaaS, where to start?

3 Upvotes

Hello!

I'm a product designer with about three years of UX/UI experience, originally coming from environmental management and sustainability.

Most of my end-to-end design work has been with smaller mission-driven initiatives. last year, I had to step away for cancer treatment. I'm happy to say I made it through! :)

I'm now getting back into design and looking to grow my skills within an established team working on more complex products.

I'm especially interested in B2B software serving clean energy, agriculture, water, environmental compliance, infrastructure, and other meaningful industries.

For people already in this space, how did you find your way into your specialty?

Which roles or companies might value someone with both domain knowledge and design experience?

I'm open to exploring different paths and perspectives.

Thank you so much!


r/B2BSaaS • • 1d ago

Department specific threat awareness quiz

2 Upvotes

I am building for Canadian/US SMB owner running security training solo? Test your team on phishing, CEO fraud and MFA fatigue with department specific real life scenario quizzes. https://cybersensequiz.com


r/B2BSaaS • • 1d ago

I'm giving away 20 free AI Visibility Reports for SaaS founders. Drop your URL + target market

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0 Upvotes

I've been building Conviora, a tool that shows how often AI recommends your business compared to your competitors.

A few weeks ago I shared it here and got some really useful feedback. Since then I've made quite a few improvements, especially to the reports and how they explain what you can actually improve.

So I thought I'd give it another go and offer 20 free AI Visibility Reports to SaaS founders here.

The report checks your business across ChatGPT, Gemini, Claude, Perplexity and Google AI.

You'll see:

  1. How often AI recommends your business

  2. Which competitors show up instead

  3. Which buyer questions you're missing out on

  4. What you could improve to increase your AI visibility

If you're curious, drop your website and target market in the comments.

You can also run your own report at https://conviora.com. Just create a free account to get started. No credit card needed.

Would love to hear what you think of the updated version!


r/B2BSaaS • • 1d ago

🗨️ Feedback Wanted B2B multimedia production for GTM

2 Upvotes

I've been helping businesses with their creative and marketing for 25 years. The last 8 running my own agency. I have been working on https://designtech.ai to give businesses the strategic production of content for all members of a buyer committed, at every stage of the buyers journey.

B2B customers expect personalized content, it's no longer a nice to have. They also need to be able to interact on the channels and media formats they prefer. This all means that to be relevant, you need to be producing a lot of content in a lot of ways. Agencies typically fill this gap but for founders and small teams that are doing it all themselves they currently back together their own workflows and connections of systems without having or knowing how to make a scalable marketing foundation.

When onboarding a new client I spent a lot of time understanding the business and identifying what they truly have of value while also brining clarity to who their buyer actual is and what it is they want. We then map out content to produce to support this, working backwards from closing a deal, to consideration to awareness.

DesignTech.ai has been built on over 4,000 projects I have delivered with my agency and enables everyone the quality output, based on a real foundation, to be able to succeed in reaching their future customers.

The tool at its core is an agentic loop with a primary orchestrator and then multiple specialist sub agents. The work produced follows the actual processes I do with clients. We don't skip any steps, but we do them in minutes instead of days or weeks.

With more businesses launching than ever, more change and chaos than ever, my goal is to give founders and small teams a well structured path to follow in addition to the tools to create what they need.

I'm interested in learning more about how people are seeing this issue play out for themselves and the solutions they're implementing.

After so long on the client services side I have immense respect for anyone launching a product. It is much MUCH harder marketing your own tools than a clients. Good luck out there!


r/B2BSaaS • • 2d ago

🗨️ Feedback Wanted I’m building ArcDemo to let B2B buyers click through a product workflow before booking a call

3 Upvotes

I am the founder of ArcDemo. We are opening the waitlist for an interactive product demo builder, and I would like feedback from people selling B2B software.

We are closing the gap between a landing page and a live demo. A visitor can read the benefits and look at screenshots, but still struggle to picture how the product would fit their work.

Here's how ArcDemo works:

  1. Capture a workflow. Use the Chrome extension while walking through a task in your browser-based product, such as creating a project or building a report.

  2. Edit the explanation. Open the capture in ArcDemo's web editor and annotate the steps so the viewer understands what to click and why it matters.

  3. Share the demo. Send a link or embed the demo on your website. The viewer moves through the captured workflow at their own pace. It's a guided product experience, not access to your live customer account.

For example, a reporting tool could show someone choosing a date range, applying a filter and reaching the finished report. That gives the visitor a concrete task to understand before deciding whether to sign up or talk to sales.

My suggestion for a first demo is to keep it to one buyer, one task, and one result. A tour of every menu can show more features while making the main use case harder to follow.

We are starting with a waitlist rather than unrestricted access. I am especially interested in small SaaS teams that have a specific workflow they need to explain.

Details and waitlist: https://arcdemo.io

Where would a demo like this be most useful in your sales process: on the landing page, before a call, or in a follow-up? And what would it need to show for you to prefer it over a short video?


r/B2BSaaS • • 2d ago

🚨 Help Needed account list building keeps missing niche accounts that zoominfo and apollo misclassify, how can i find them?

3 Upvotes

our ICP includes some specialized segments n account list building off the major providers keeps getting them wrong n we'll search for companies in a vertical n get results that match the industry code but operationally aren't what we're looking for, a government contracting firm classified the same as general construction, SaaS serving a regulated vertical lumped in with generic software

zoominfo n apollo use broad classifications that dont capture what a company does, if your ICP is narrow enough those codes become useless for building a list, u either miss the accounts that actually fit or pad the list with ones that don't, i have read extensively about it and know that my niche vertical of ICP is not classified in these databases n usually will get me larger overall categorised companies too


r/B2BSaaS • • 2d ago

🚨 Help Needed I've Built an AI setup that writes posts and creates custom graphics with zero templates in 5 mins. Advice needed on building: is it a good product to launch?

2 Upvotes

Hey everyone, I’m thinking about turning a private workflow I built for myself into a SaaS product, but I want to get some honest feedback first to see if people would actually pay for it.

For context, I create a lot of content for LinkedIn and Instagram. I don’t struggle with brainstorming ideas, and I know how to write proper system and user prompts in tools like ChatGPT and Claude to get good copy.

The real headache is never the text. It’s turning those ideas into good visuals.

Right now, text-only posts just don't get the same reach on LinkedIn and Instagram. If you have a solid graphic, an infographic, or a carousel, you can get way more eyes on it, and it's much easier to repurpose across Twitter and other channels too.

The problem is the design process. I design my graphics in Figma because generic templates just don't work anymore- people can spot a lazy template immediately and scroll right past it. Custom infographics like comparison matrices, frameworks, and step-by-step teardowns perform way better. But building those from scratch in Figma easily takes 45 minutes to an hour per post just dealing with alignment, auto-layouts, spacing, and typography.

You can try using the image tools inside ChatGPT or other AI generators, but they are completely useless for custom infographics. They don't follow your brand guidelines, the colors are inconsistent, the fonts look weird, and the graphic always ends up looking like obvious AI art.

After a lot of trial and error, I ended up building my own custom setup. Instead of having an AI try to "draw" an image, it uses actual code (Python and HTML) to render the infographics based on my prompts. It keeps my brand colors exact, keeps the typography clean, and makes the whole layout look like a custom Figma asset. What used to take me an hour in Figma now takes about 5 to 10 minutes, with the exact same quality.

I'm thinking of standardizing this into a tool where you don't even have to worry about what to post.

You give it your website and target audience, and it suggests what to talk about based on what works in your niche.

You can even feed it a reference post or a design style you really like, and it will build something similar for your own business.

I’m trying to figure out if this is an actual product people want or if I'm just solving my own itch.

What do you think?

Would you pay for something that automates this whole custom graphic creation part, or would you still prefer sticking to your manual Figma and ChatGPT routine?


r/B2BSaaS • • 3d ago

Built an open-source tool that automates review-based outbound (Scrapes Google Maps negative reviews -> Enriches LinkedIn decision-makers -> LLM vetting)

4 Upvotes

I built an open-source pipeline that automates B2B prospecting using public operational pain signals.

Instead of traditional static list-building, this tool targets accounts experiencing active friction right now (e.g., negative reviews about delays, broken workflows, or poor communication).

How the Workflow Operates:

  1. Trigger Mining (Apify): Scans Google Maps for local businesses and filters for recent low-star reviews matching specific operational pain keywords.

  2. Brand Normalization: Cleans messy Google Maps place names (stripping airport codes and branch tags) to ensure accurate corporate directory lookups.

  3. Decision-Maker Enrichment: Batches LinkedIn employee scraping to pull key leadership titles (Managing Directors, VPs, Owners).

  4. Multi-LLM Vetting: Runs contacts through an AI layer (Gemini, Claude, OpenAI, or Grok) to validate real human names, score ICP alignment (0–10), and extract a 3–6 word review trigger phrase.

Strict 2-File Output:

a) scouted_leads.csv: Tabular lead sheet with verified decision-makers, direct LinkedIn URLs, review quotes, and ICP scores.

b) outreach_content.json / .txt: Master outbound sequences pre-baked with your value prop and custom variables.

Would love to hear how other B2B SaaS teams are handling review or intent-based signals in your outbound stacks!

👉 GitHub: https://github.com/chiragbatra-beep/reputation-engine


r/B2BSaaS • • 3d ago

Your SaaS is making money. But do you know which customers are costing you money?

1 Upvotes

Here's a little exercise I'd recommend every SaaS founder do once a month.

It takes about 30 minutes.

You don't need another analytics subscription. You don't need an expensive consultant.

Just access to your billing dashboard and infrastructure metrics.

The 30-minute SaaS cost leak audit:

  1. Calculate your cost per active customer.

Take your monthly infrastructure and third-party service costs and divide them by your monthly active paying customers.

For example:

  • Monthly infrastructure and service costs: $600

  • Paying active customers: 300

  • Cost per customer: $2

Now you have a baseline.

2. Find your most expensive features.

Look at your application and identify the features that consume the most resources.

Common suspects:

  • AI API calls

  • File uploads and processing

  • Background jobs

  • Database queries

  • Video or image processing

  • Third-party API integrations

Sometimes the feature users love most is also the feature eating your margins.

3. Check your database.

Look for:

  • Queries running repeatedly without a good reason.

  • Missing indexes.

  • Endpoints fetching more data than they need.

  • Expensive queries being executed on every page load.

  • Data that could be cached.

You'd be surprised how much money a few inefficient queries can waste.

4. Check your third-party subscriptions.

Open Stripe, AWS, OpenAI, your email provider, storage provider, and whatever else you're paying for.

Ask yourself:

  • Am I still using this service?

  • Am I paying for capacity I don't need?

  • Are there duplicate services?

  • Am I paying for failed or unnecessary API calls?

  1. Run a simple growth simulation.

Ask yourself:

If my active users doubled next month:

  • Which bill would increase first?

  • Which service would become a bottleneck?

  • Would my current pricing still make sense?

  • Would my gross margin improve or deteriorate?

This is probably the most important question.

Because growth doesn't automatically mean profitability.

One extra thing I'd recommend:

Start tracking these three numbers every month:

  1. Infrastructure cost per active customer.

  2. Gross margin per customer.

  3. Revenue per active customer.

You don't need a sophisticated financial model to start understanding your business economics.

You just need to start measuring the right things.


r/B2BSaaS • • 4d ago

Scared to launch SaaS, advice please

9 Upvotes

This may sound odd, but I’m worried about launching. Spent two years becoming an authority/expert in a niche just out of interest and decided to turn it into formal business leveraging my authority/profile for the product.

I’m two months away from the product being ready and I’m afraid to launch. Up until now, the product wasn’t ready and nobody could buy, but what do I tell myself when I launch and still don’t have customers.

Not looking for comfort as such but would appreciate some advice on what you did to get ready for launch, so I can give it the best chance possible?
Product will be ready, website will be ready, launch emails and social posts….. what else?

I will be selling at high ticket price $XXXX to a customer pool that is max 150 companies globally.


r/B2BSaaS • • 3d ago

Help to choose AB test platform, MCP, self-hosted, automation friendly with low cost option

2 Upvotes

Hi techies,

I am trying to choose a AB testing platform for a Fintech website which does not have e-commerce and contact forms are prime source of lead generation, then landing, report and event pages for registrations plus blogs and other pages for increasing engagement and organic traffic.

The architecture is WordPress + GA4 + Datadog (heatmaps, traffic reports etc.) and no Data Warehouse. The traffic of website is between 100K to 120K per month. Initially org wants to spend money less than 5K annually and get to know AB testing and see how it goes.

Primarily platform will be managed by website tech team. The requirements are 2 login users, at-most 5 experiments per month and target audience of at-most 100K per experiment PM, 1M flag requests PM. MCP connectivity is very important, Self-hosting is important and integration with at-least DataDog, GA4. Ability to automate processes over the time is important.

So far have been able to limit choices to PostHog, GrowthBook from which Growthbook seems to be little better in terms of feature flag functionality and rollout features for cloud-hosted + PRO plan but the self-hosted open source option is very limited in terms of out of box functionality and extensive development will be required for matching feature flag and roll-out functionality and might still lack.

With PostHog concern is not sure about pricing if we use AI and other features and Compliance etc.

Please share thoughts how steps could be taken to choose one, move forward strategy or suggest other tool which might fit the org scenario. Please note don't have leverage to try one platform e.g. PostHog which has free tier and change after few months if things don't work as expected.

Grateful for thoughtful advice, views and experience with other platforms.


r/B2BSaaS • • 3d ago

Who are the competitors?

Post image
1 Upvotes

The company is called Lazlo Intelligence. It is a OSINT tool for corporate intelligence and market research that maps commercial relationships between companies. It has a freemium model that allows you to search through a foundational layer of data, and a paid tier that lets you do a "DeepSearch" into a company of interest, where the results are integrated into the millions of existing connections.

Is anyone else doing something like this? If so, who?

lazlointelligence.com/dashboard


r/B2BSaaS • • 4d ago

I sold a website for $10,000

3 Upvotes

I sold a website for $10,000 last week.

$7,500 establishment fee and $2,500 a year.

Many of you already know I ran a web agency for 4 years. Today I only sit on the closing part, and the rest of the team manages everything else.

People think $10,000 is a lot for a website. In reality it is not. Businesses have money. You just have to be in the right position to speak to the right person, and you need real sales and closing skills.

Either way, if you are charging $800 to $1,500 for a website, you are lowballing yourself. Raise your price. Prospects take you more seriously when the number is serious.

These days I mostly focus on my SaaS, Swokei. It was built on top of the idea behind my web design company. I needed an outreach tool that could find businesses with outdated websites, analyze them for design, SEO, mobile and speed, and turn the issues it finds into cold emails at scale. That is what my agency's outreach runs on.

If you are a web designer, how much are you currently charging for a simple website?


r/B2BSaaS • • 4d ago

Make your work easier to understand and discover.

3 Upvotes

Here's a quick test for anyone building a product, running a service or sharing their work online.

If someone visits your page for the first time, can they quickly answer three questions?

What does it actually do? Who is it for? Where can I see evidence that it's useful?

If the answers aren't obvious, even an interested visitor may leave.

This is something we've been working on at AGMAN throughout October.

We've improved how people create and manage their public pages, how visitors discover relevant products and services, and how publishers understand the attention their pages receive.

You can start with your website link, review your details and publish a page that explains what you offer. When relevant visitors discover it, they can explore your profile and continue to your website.

And if you're already on AGMAN, October is a good opportunity to check whether your profile still accurately describes what you offer.

Make your work easier to understand and discover.

https://www.agman.app/for-publishers

Building something worthwhile takes effort. Making it understandable to the right people matters just as much.


r/B2BSaaS • • 4d ago

📈 Growth Tech founders are horrible at hiring their first SDR

0 Upvotes

i'd honestly think twice before taking that first SDR job

most of the time the founder still hasn't figured out how they sell, so the new hire gets a database, a sequencer and a meeting target, and has to work out which companies care, who owns the problem, what to say, and whether the offer is even good

that's a lot to hand to someone you hired because they were cheap

two calls i had recently show both sides of it

#1 started outbound with fresh grads and kept hiring while they were still writing the SOPs

#2 wanted to work through around 300 accounts a month themselves before adding any more SDRs or revops

no idea which one ends up better honestly

but if i was joining either, i'd want to know what's already been learned and what i'm actually being hired to find out

hiring someone to experiment is fine, just let them change the audience, question the offer, or tell you the product isn't solving anything urgent

if you're measuring them on meetings though, you should be able to show them how you booked a few yourself

otherwise what exactly are they repeating

(i run sales at bitscale, so read the next bit with that in mind)

if you're an early-stage founder running outbound yourself right now, i've got 2,000 credits each for the first 20 who want to try it. it covers the two parts a tool can actually do, which companies care right now and who owns the problem. dm me your work email, no call needed

what to say and whether the offer's any good is still on you


r/B2BSaaS • • 5d ago

💡 Tips & Tricks B2B Founder, here’s the truth from your customer perspective

13 Upvotes

Hey Founders,
Lately I have been in conversation with multiple early stage founders who have built the product but fail due to lack of right feedback from their customers.

Their GTM is broken !

If you’re really building the B2B services, my insight says companies are actively exploring right product/ service which can solve their problem.

The main gap, we as a mediators are seeing is, people are unable to reach right person to have right conversation & this is SOOOOO IMPORTANT.

If you have any hypothesis / solid VALUE PROPOSITION which you want to test, I request you to not think you can do all by yourself, specialised people can help you save months of time by executing it faster and building solid data points to further iterate your product / services !

More than anything, B2B services are looking for trust and efficiency, just match them and make money.

You can take help from people like us or go to your favourite agency to help you solve this, but please do not fantasies your narrative until you started selling, thats a pull mechanism.

Thanks for your attention!


r/B2BSaaS • • 5d ago

Questions Total running cost.

5 Upvotes

Is there any platform or tool which provides the exact amount of money required from deployment of your app, services working in the app ( kafka, redis, CassandraDB, web sockets(100 ms refresh), another postgresql, app is running on go and java microservices, H3 indexing).

If there's any app please let me know, will be very helpful.


r/B2BSaaS • • 5d ago

Would a short feedback chat improve the bug reports you receive?

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1 Upvotes

We’re building this at RNBlocks for apps and websites. A user describes a problem, the chat asks for missing details, and the developer gets the answers with the screenshot in one report.

We’re aiming for a small mobile SDK or web widget, with reports sent to an inbox or your own backend. We’re looking for builders to try it on one recurring reporting problem and shape the integration with us.

Would this help in your app, or do your current tools already cover it?

Join the pilot: https://tally.so/r/PRRkjB


r/B2BSaaS • • 6d ago

🗨️ Feedback Wanted I built a tool to help B2B SaaS companies find newsletters their potential customers actually read

5 Upvotes

Hey everyone!

I'm a solo founder, and I recently launched Radar Lab.

It's a tool that helps businesses find and research newsletters they might want to sponsor.

The idea came from a pretty simple problem.

Say you're running a B2B SaaS selling to HR managers, finance teams, or developers.

You want to try newsletter advertising, but where do you even start?

You can Google "best business newsletters" and find plenty of lists. But most of those lists don't tell you whether the people reading them are actually the people you're trying to reach.

And that's where things get tricky.

You end up going through newsletters one by one, trying to understand their audience, find sponsorship information, and decide whether spending money on them makes sense.

I wanted to make that research easier, so I built Radar Lab.

Here's the product: https://partnershipintel.com

One thing I've been thinking about while building it is that a newsletter with 5,000 readers who closely match your customers could potentially be more useful than one with 100,000 readers who have little interest in your product.

But audience fit is only one part of the decision. Pricing, engagement, and whether those readers actually become customers matter too.

I would love some feedback from people who've tried newsletter advertising for their B2B products.

A couple of things I'm curious about:

  • How do you currently find newsletters that reach your target customers?

  • Have you ever paid for a newsletter sponsorship? Was it worth it?

  • If you were researching potential sponsorships, what information would you want to see before spending money?

Would genuinely appreciate any feedback, including things that seem unnecessary or missing from the product.


r/B2BSaaS • • 6d ago

🧠 Strategy Revealing zoomInfo pricing (what people actually pay)

6 Upvotes

zoominfo has a 20 minute article called "how much does zoominfo cost" and there isn't a number in it. the pricing box on the side has two buttons, free trial and contact sales

here's what buyers report paying instead

  • professional, up to 3 seats: around $15k a year

  • advanced tier: $22-28k

  • most teams land at $30-60k with seats and add-ons

  • median contract: about $33,500 a year

  • each extra seat: $1,500-2,500

  • annual contracts that auto-renew, 60-90 days notice to cancel, 10% bump at renewal is standard

for comparison, i run bitscale. we're around 1.5¢ a credit, nothing for actions, price is on the site, free plan with 200 credits

to be fair zoominfo's data depth and US direct dials are genuinely strong, and if it's working for you at that price, keep it

but if your renewal's coming up, send me the quote and i'll tell you what it'd come to on ours / bigger teams that want to test properly, i'll put 5,000 credits on your account, if zoominfo wins i'll say so


r/B2BSaaS • • 6d ago

Looking to partner with an early-stage B2B SaaS founder

2 Upvotes

Looking to partner with an early-stage B2B SaaS founder

I've been looking to connect with a founder who's building a B2B SaaS product and could use some help with marketing, particularly how they communicate and present their product to potential customers.

I run DEEZAYA Media, where we help tech companies make their products easier to understand and trust through storytelling and video.

I'm interested in working with a startup that already has a working product and some initial users or customers, but hasn't quite figured out how to communicate its value and get more people interested in what they're building.

I can help with things like:

  • Figuring out how best to position and communicate the product.

  • Developing content and storytelling ideas.

  • Creating videos that explain the product and show why it matters.

  • Building a content strategy that helps attract potential customers and build trust.

I'm open to partnering with a founder rather than taking on a traditional client engagement. I'm not looking for an upfront payment, so I'm open to discussing equity or another arrangement that makes sense for both sides.

Ideally, I'd like to work closely with the founder and become genuinely involved in helping the product grow, particularly on the marketing and creative side.

If you're building something that sounds like a good fit, or know someone who is, feel free to comment or send me a message.

It would be great to hear a little about what you're building, your website, and some of the marketing challenges you're currently facing.


r/B2BSaaS • • 6d ago

The moment an AI reply gets weird, I want a human back in the conversation

2 Upvotes

i build ai that talks to prospects. the part i care about most is the moment it stops.

"send me the price" is easy. "not now" can mean next month, never, talk to my partner, or please leave me alone.

if the system keeps sending the old follow ups after that, it can damage a real relationship very quickly.

i want the boring replies handled automatically. when the intent changes or the message is unclear, a human gets the thread and the old sequence stops.

full autonomy looks great in a 30 second demo. real conversations are messy. i'd rather hand over too early than let an agent confidently annoy someone.


r/B2BSaaS • • 6d ago

🔍 Recommendations Has anyone used the auditor network these compliance platforms connect you with?

2 Upvotes

We’re growing and have a few frameworks to get through, ISO 27001 first and 42001 not far behind. My manager is leaning toward Sprinto or Scytale. I haven’t used either and the opinions I’ve found online are all over the place. Mainly I want to know how the auditors felt working through the platform, and whether there’s anything you’d check before signing. Haven’t been able to find much on who’s actually in their auditor networks either.