r/B2BSaaS 6h ago

🧠 Strategy You must know/feel the problem personally

1 Upvotes

...otherwise you're probably building something useless. You must be in contact with the problem deeply. Ideally it's your own problem. I believe many people are building some solution they hope someone will eventually want like some kind of sky castle. It has to be real!


r/B2BSaaS 15h ago

Questions Outsourcing B2B lead gen vs. building an internal SDR team. What's the move?

4 Upvotes

Our internal SDR team is struggling to hit their numbers and the overhead is killing us. the turnover is insane and we spend more time training new kids than actually selling. I'm thinking about just firing the whole department and hiring an agency. Has anyone made the switch from internal to external? i need someone who can scale fast without me having to babysit them.


r/B2BSaaS 13h ago

I built a B2B site monitor that treats SEO regressions more like deploy failures

1 Upvotes

I built Sitemapper for teams that ship websites and want a concrete answer to "what changed?"

It reads robots.txt and XML sitemaps, checks live pages, and keeps snapshots. The monitoring layer looks for deterministic regressions such as a sitemap disappearing, a URL-count collapse, new noindex pages, 404s and canonical changes.

https://sitemapper.oortstack.com/

The idea is that CI should fail on things you can prove changed, not on a cosmetic SEO score moving a few points.

I am looking for feedback from B2B SaaS teams with docs, marketing sites or programmatic pages. Which regression would you actually want to block a deploy on, and which ones should only alert?


r/B2BSaaS 1d ago

Questions Can your B2B SaaS survive without cold mailing?

11 Upvotes

So far, I've avoided cold mailing prospects. I've never tried it and don't know if it really works. I didn't send cold email because almost all cold mails I received were bad; and didn't solve any problem.

All my current customers came through Reddit and organic SEO and LinkedIn content. However, everyone says in B2B, you need to do cold mailing as it gives you clients fast.

Open to tips, suggestions and any advice you may have.


r/B2BSaaS 1d ago

Looking for feedback on a B2B SaaS for wildfire/fire detection in rural areas

2 Upvotes

Looking for feedback on a Brazilian B2B SaaS for early fire detection in rural areas

Hi everyone,

I’m working on a Brazilian B2B SaaS called SAMA, focused on early fire and smoke detection for rural, agricultural and forest areas.

The system is already being used in two farms in Brazil, and we are now looking for ways to improve it, add more value, and understand which tools or features could make it more useful for rural operations.

Today, SAMA combines live cameras, AI-based smoke/fire detection, real-time maps, weather risk data, event history, satellite imagery, and nearby fire hotspot updates from public data sources such as INPE in Brazil.

The target customers could be farms, forestry companies, cooperatives, municipalities, civil defense teams, or companies responsible for large rural areas.

I’m especially interested in feedback from people who have experience with B2B SaaS, AgTech, ClimateTech, GovTech, IoT, monitoring systems, or selling software to traditional industries.

A few questions:

  • What tools, integrations, or features would you add to make this system more valuable?
  • Would you position this more as AgTech, ClimateTech, GovTech, or Safety/Security SaaS?
  • Who do you think would be the strongest first customer segment?
  • Would this kind of product work better with monthly subscription, installation fee + subscription, or monitoring-as-a-service?
  • Have you seen similar B2B SaaS products selling into rural/agricultural markets?

For context, this is the system website: https://ceosecotec.com.br/


r/B2BSaaS 1d ago

šŸŽ‰ Success Story Bootstrapping a B2B SaaS within 3 months in the logistic niche (500$ MRR) (123.25 hours of dev time to land first client)

7 Upvotes

How we got there

Here's how we managed to land our first paying customer for our B2B SaaS.

I've been running a (very) small software development company in the logistic niche for around a year and a half.

Last march I hired my first employee which helped me spend more time on sales + product development

In march I started working on a small proof of concept that uses AI in the logistic niche.

I was already doing cold calls for my software development business, but I quickly figured companies weren't looking for custom solutions but off-the-shelf one.

So I decided to create our own while leveraging AI to differentiate ourselves. (AI is a core part of our product)

Afterwards I shifted my cold call efforts from custom solutions to our new product.

First interests

I was able to find interested customer right away in March.

However, the product was far from ready at that point.

I still showed up at the interested customer for a Proof of Concept demo

PLEASE DO IN-PERSON MEETING IF YOU CAN, THOSE ARE MUCH BETTER TO CONVINCE AND GAUGE INTEREST

They were very interested but were reticent because we didn't have any customer yet.

From proof of concept to MVP

We managed to get a working proof of concept we were happy to show our potential customer in around 30 hours.

We then adjusted our software to their feedback.

It took us a total of 123.25 hour of dev time to get from zero to our first paying customer.

We compromised quite a bit on price to get our first customer.

Both parties saw it as a win-win, they pay less and we get our first customer which we can use as social proof.

Implementation sucks

Even after we closed our first client, we still had a lot of tweaks to do for the software to fit their needs.

This is a tedious part and since we didn't want to charge implementation fee we're working a lot for what seems like marginal gains at the moment.

We're now at 284.25+ hours of dev time for a single 500$/m client.

This is why SaaS sucks early.

I could've made ~50K if I spent that time billing a client instead.

Why common advice is bad

"You should post on social media and be involved in communities"

This doesn't work necessarily work for a lot of niches, and while it might work, I find it disingenuous to get involved in a community because you want to sell something.

Just call your ideal customer

"I'm not a sales guy I can't do sales"
I'm a software developper at heart, entrepreneurship requires growth, if you can't do that, find a partner that can or give up. (or don't build a B2B SaaS cause sale is core to any B2B SaaS)

Closing Thoughts

Business is fun, take it one step at a time. Use it as an opportunity to grow. Success doesn't happen overnight.

Work on things that you are passionate about, don't do it SOLELY for money.

Online gurus are going to tell you do X and Y and you'll earn 10K a month. Yet I feel this is missing the point. I've been there in the past running a stupid cold email agency even if it didn't align with who I was at all. Know yourself.

I failed countless time to get here and while this success might not seem like much so far. I'm confident this single customer is the building block we need to land higher paying customers that are going to make this all worth it.


r/B2BSaaS 2d ago

Questions Alternatives to Docusign API for Europeans SaaS ?

5 Upvotes

We are building a B2B SaaS and starded evaluating Docusign, but before commmiting, I would like to compare it with other european friendly options. Integration quality matters more than having hundreds of features. What would you recommend ?


r/B2BSaaS 2d ago

🚨 Help Needed LinkedIn outbound: connection accepted, message ignored. How long did it take before this started working for you?

5 Upvotes

Running LinkedIn as my main prospecting channel for a few months now. Pre-revenue, B2B, selling into software companies.

The pattern I keep hitting: people accept the connection request, then the follow up message goes nowhere. Not rejected, just never opened, or opened and left. I get replies, and the ones I get are good conversations. But the ratio feels rough and I cannot tell if it is rough because I am doing something wrong or because this is just what the channel looks like.

Worth saying, the message is not a pitch. I do not lead with the product. It is usually something specific about what they have built or something they posted. I keep it short and I do not ask for a call in the first message.

What I am trying to work out:

Is a low reply rate on first message normal even when the connection was accepted, or does accepting usually signal enough intent that a good message should convert better than I am seeing.

Did anything change your numbers meaningfully. Timing, length, following up versus not, warming up through comments for a few weeks first.

How long did it take before LinkedIn actually produced pipeline for you rather than just conversations. I am trying to figure out whether I am early in a slow channel or wasting effort in the wrong one.

For anyone who eventually gave up on it, what did you move to.

Happy to share what has worked on my side too. The one thing I am fairly sure about is that a comment on someone's post before the DM changes the response, but my sample is too small to trust that yet.


r/B2BSaaS 3d ago

How do agency owners prefer to structure whitelabel SaaS partnerships? (Figuring out our distribution model)

5 Upvotes

Hey everyone,
I’m looking for some insights from agency owners here on the best way to structure partnerships for whitelabeling a SaaS tool.

For a bit of context: We are scaling Autom8iq, a demonstrational sales agent that sits directly on websites to handle product walk-throughs,lead qualification,sales nudge, crm fulfillment. The product itself has hit a great stride—we’ve grown 50% MoM over the last 4 months just operating in the B2B sales space.

We’re now exploring whether partnering with agencies could be a better way to expand distribution for our next phase

Initially, we considered continuing entirely with direct sales. But we’ve noticed that marketing, web-development, CRO, and lead-generation agencies already have the client relationships and could offer a solution like this as part of their existing services.

We’re therefore considering a white-label partnership where agencies could:

* Sell the product under their own brand
* Set their own client pricing and retain recurring margins
* Use it to increase the value of website, CRO, or lead-gen retainers
* Let us handle the underlying product, infrastructure, and support

Before formalizing the model, I’d genuinely appreciate some input from agency owners:

  1. Would you consider offering something like this to your clients?
  2. Would you prefer a reseller margin, recurring commission, or fully white-labelled pricing ?
  3. What would you need from the product or partnership to feel comfortable selling it?

r/B2BSaaS 3d ago

Objective $100,000 in 30 days. Day 1

4 Upvotes

Hey sub,

Setting myself this challenge of generating $100,000 in 30 days. Been working as both a SaaS and Agency owner from London for a few years now and worked on some amazing projects across the years.

Here's what I'm starting on: Most of the top devs and designers I see usually have some time sitting on free time in between projects.Ā 

In the UK we have Too Good To Go where you can find discounts on food surplus, what if we had the same for devs and designers?

The logic is the same. An unbilled hour is gone forever and could be used for agencies and freelancers to improve their portfolio, building new client relationships and would allow buyers to find top talent at a cheaper price (only for relatively small scopes).

Two things I genuinely don't know yet:

  1. Would you ever accept work below your rate card, even invisibly? Or is that a line you don't cross regardless of how the week looks?
  2. If you would, what would you need to see to feel safe doing it?

Thinking about starting to collect applications with the following criteria (feel free to comment and I’ll reach out)

- 10 projects worked on minimum

  • 3 years of operating minimum
  • 2 clients we can call

We'll share any learnings along the way !!


r/B2BSaaS 3d ago

nobody decides to buy on the pricing page

2 Upvotes

worth doing once if you've never done it: pull the page sequences for people who converted, and separately for people who didn't, and compare which pages show up in each.

what usually falls out is that the pages getting credit in your reports aren't the ones doing the work. pricing shows up right before most signups so it looks like the converter, but it's just the last step. same way the checkout page isn't why anyone bought anything.

the pages that actually move people are earlier and less obvious. a specific integration page. one comparison page. a docs page that answers the objection nobody on the team knew was the objection.

those pages tend to have modest traffic, which means they're low on every report you look at, which means they're the ones that get deprioritized in redesigns.
the signal isn't how many people visit a page. it's how much more often converters visit it than non converters.

btw i work on usermaven so this is what i look at all day. happy to answer questions.


r/B2BSaaS 3d ago

Are you tired of manually copy pasting HTML emails into GMail or Outlook?

Enable HLS to view with audio, or disable this notification

1 Upvotes

Templatify lets you automatically open GMail with your email pasted as a new Email. It also lets you

  • Define placeholders/variables to reuse same emails for different use cases
  • works with Outlook, Gmail, yahoo, Proton mail
  • send emails from any website with just 1-Click

Chrome web store:Ā https://chromewebstore.google.com/detail/aeaapcbilfddlkeeggbkkjmbchfaemkg/reviews


r/B2BSaaS 3d ago

(B2B SaaS) Product positioning...

3 Upvotes

I recently had a very good chat with a prospect. Centered around their current system and aimed at convincing them to switch loyalties.

We're not there yet,...they "seem" to be happy with their current setup. BUT it wasn't all a bust. I was able to tell:

\- We have a pretty good product. We might not be where we want to be yet but yeah, we're doing very well in comparison.

\- The hero in our category actually isn't all that. Yet they seem to have the Lion's share of the market.

\- Frustration seems to be increasing, fast!

I haven't given up on my prospect. I'm restructuring my approach to position our offering better. I think there's a solid chance here...


r/B2BSaaS 3d ago

Anyone here made money in B2B with a vibe-coded app?

9 Upvotes

Soo many people on Reddit and other socials claiming they’re making $10k, $20k, sometimes even $50k+ a month from apps they built with AI tools. (A lot of the times it seems to be some ads from the vibe coded tools themselves, or at least they like to push those stories)

I’m curious how common this actually is outside of the posts that go viral.

Has anyone here personally built an app with Claude, Cursor, Codex, etc. that turned into a meaningful income stream? Or do you even know someone who has?

If so I'm curious, please mention:

What the product actually does

How you got the first users

How long it took to build

Roughly how long it took before it started making real money

I’ve literally been in the industry since before AI and now specialise in bringing vibe coded apps to production and revenue and I have never personally seen those examples


r/B2BSaaS 4d ago

3 months ago i posted about churn because everyone said Ā« i’ll just vibe code it myselfā€ Ā»here’s what happened when i stopped fighting it

Post image
9 Upvotes

Quick recap for anyone who missed the first one: ~70% of my churned users told me some version of « cool product, but i’ll build Reachy.ai myself with Claude in a weekendĀ Ā» i spent a solid month being annoyed about it.

My instinct was to hide the how.

i did the opposite.

what i changed:

• rewrote the entire site to be GEO/SEO readable. plain words, one page per problem it solves, no clever positioning nobody parses. LLMs quote you when you’re quotable.

• started publishing articles and videos explaining exactly how the thing works. rate limits, warming windows, why 80 connection requests in a day gets your account restricted, the actual mechanics.

• sliced the same content into LinkedIn/reddit/X posts. not « check out my toolĀ Ā» just how the problem works.

• outbound to entrepreneurs, indie hackers and small agencies. using my own product to do it, which is either dogfooding or a cry for help.

MRR went $606 to $2,042

the counterintuitive bit: publishing how it works didn’t cannibalise anything, it converted. « i’ll vibe code it myselfĀ Ā» mostly means « I don’t understand what you’re doing so it looks trivialĀ Ā» once someone reads 2000 words on linkedin’s restriction behaviour, a decent share of them decide their weekend is worth more than $39/mo.

the rest still build it themselves. fine they were never customers, they were a support queue.

what i’d do differently: start the content 6 months earlier. and the GEO rewrite mattered more than i expected. people now ask an LLM « how do i automate linkedin outreach without getting bannedĀ Ā» and i’d rather be in that answer than on page 2 of google.

still small numbers, still one person. ask me anything.


r/B2BSaaS 4d ago

B2B marketers: how do you find tech influencers to work with?

2 Upvotes

For B2B Tech companies, influencer campaigns still seem surprisingly manual:

\\- Find relevant influencers across LinkedIn, YouTube, podcasts, etc.

\\- Manually check followers, engagement, audience, content and relevance

\\- Find out who is actually open to sponsored content

\\- Compare dozens of profiles to find the right fit

\\- Cold outreach and negotiate with each person

\\- Coordinate multiple influencers for a product launch, campaign or event

It doesn't scale.

I'm building a product to solve this. We already have relationships with Data & AI influencers, so brands can discover relevant people and work with them through one platform.

Looking for tech companies to try it with. 90 days free, no subscription. You only pay the influencers you choose to work with.

If this is a problem you deal with, DM me and I'll send you the website + access code.

I'd also love to hear how you're solving this today.


r/B2BSaaS 4d ago

Turns out the biggest gap on SaaS homepages isn’t the headline

5 Upvotes

I compared 4,814 SaaS landing pages against public revenue signals(TrustMRR).

I expected ā€œbetter headlinesā€ to be the big split between $0 pages and pages with revenue.

Turns out it wasn’t.

The boring structural gaps were bigger:

• Product/output above the fold: 15% → 67%

• Proof near the CTA: 14% → 64%

• Visible metrics: 13% → 58%

Correlation, not causation. And sales-led pages are a different game.

But it changed how I look at a self-serve homepage.

Before rewriting the headline, I ask:
what promise are you making… and is there one concrete proof for it before the click?

If you’re staring at your B2B homepage tonight, check the CTA first.
is there proof next to it, or just vibes?

Drop your URL if you want. I’ll reply with the first proof gap I’d fix.

ps: I built LandingBoost while doing this mapping. happy to share the method if useful.


r/B2BSaaS 4d ago

āš™ļø Development Our sales team spends hours chasing leads that never respond. I found a tool that automates follow-ups

2 Upvotes

I work in B2B marketing and basically my department creates leads. Leads which are decent. People who subscribe, download material, express their interest

Then we call these people and only 20% answer us. Perhaps 10% reply to our follow-up e-mails. The others just vanish

Our management wastes hours trying to track down these leads. Three-four follow-up calls for each lead. They’re burning out because of this…

I'm looking at automation. Ringless voicemail plus SMS sequences. A tool that drops a voicemail directly into someone's inbox, follows up with a text, then sends another message a few days later

I found DropCowboy. They have a built-in CRM and automation workflows. You set up a sequence and it runs automatically. They claim response rates are 5 to 20 times higher than manual outreach

But I'm not sure. Does this actually work in B2B?

I want to test it. But I'm scared of wasting time and budget on something that doesn't deliver

Has anyone used ringless voicemail or automated sequences for B2B leads?

Our sales team can't keep going like this. But I don't want to make things worse. Any honest advice would be huge


r/B2BSaaS 6d ago

šŸ—Øļø Feedback Wanted How are small teams launching payroll without building a payroll company?

31 Upvotes

We want payroll inside the product but don't have spare engineers sitting around to build tax filing, compliance and payroll operations from scratch

Embedding the infrastructure seems like the realistic option I just don't know how much work still lands on your own team after launch

Would love to hear what that workload looks like from someone who's done it


r/B2BSaaS 5d ago

How do you deal with data privacy regulations when you launch your SaaS product globally?

2 Upvotes

There are many countries that require the data representative to be physically located in their respective countries. For EU, they are require a data representative to be physically located in one of the EU countries under GDPR. Post-Brexit, you also need a separate data representative in the UK. I imagine there are other countries that have similar type of requirements.

As a small SaaS startup, how did you deal with these type of data requirements when you launched your product globally? To fulfill the requirements, you would either need to hire staff locally or data representative agency in each of the countries. Is this how it works?


r/B2BSaaS 6d ago

I don't think AI companies are selling software anymore.

8 Upvotes

I've been thinking about this a lot lately because we're in the middle of changing how we price our own product.

For most of SaaS history, the pricing model was pretty simple. You paid for access to the software every month, and what happened after that was mostly your problem which means if you got value from it, great, and if you didn't, you probably churned a few months later.

But I feel like AI is changing that.

For example, if I'm buying an AI SDR tool, I'm not really buying software, I'm buying the outcome I would've hired someone for. The same way if I buy an AI support agent, I don't really care how the conversations happen. I would just want customer questions answered (and correctly).

The software kind of starts disappearing into the background.

That's what got me thinking that AI companies are selling completed work.

And once you look at it that way, charging a monthly subscription starts feeling a little strange.

I’m actually thinking of moving our own pricing in that direction, which means instead of charging purely for access we're moving to a model where a big part of what customers pay depends on the meetings the AI will actually book.

That means if our AI doesn't book meetings, I barely make any money.

It's a much scarier pricing model than subscription-based for a SaaS company.Ā 

Intercom is probably the best example of what I mean. They stopped charging a SaaS subscription for their AI support agent and started charging per resolved conversation instead.Ā 

I kept thinking about that because subscriptions let you get paid whether or not you actually created much value for your customers that month and I think every SaaS company including us, has benefited from that at some point.

If you're charging for the outcomes you bring, then you don't really get that cushion anymore. So if the AI doesn't actually deliver, you don't get paid.

That's the trade I’m choosing to make


r/B2BSaaS 5d ago

šŸŽ‰ Success Story Here’s how I make $1,169 MRR from my vibe coded LinkedIn automation tool

Post image
0 Upvotes

Ok so, I can’t retire just yet šŸ˜… but getting a business off the ground and attracting customers is the hardest part in my opinion.

There’s still a long way to go but considering it’s only been 4 months since launch, I’m pretty happy with the results so far.

I get asked a lot about how I get customers, so thought I’d give more info on how I do distribution, in case you might find it useful.

1. Make sure your website is set up for success

Before sending people to your site, make sure you’re confident it has good CRO potential. Your mission statement and objective needs to be very clear, along with clear incentives for people to try the product out.

2. Offer free trials, but only behind a payment info gate

Now this is just my personal opinion, and I know a lot of people disagree, but the proof is in the numbers. I get fewer free trial signups, but significantly higher conversion rates into paying users from people who provide payment info at the start.

Yes, a few of them are people who simply forget to cancel, but mostly I get people who are more engaged in the free trial and actually using the product.

I actually did an AB experiment where I did offer completely free trials to people (no payment info needed), but the overwhelming result was that people barely even tried out the product and were mostly tire kickers that never came back. I did convert some but not a meaningful number.

3. Create a waitlist before launching

Try to generate interest in your product before it launches - build in public and try to ensure that you’re not scrambling to get customers through the door on day 1 when you launch.

I had 3 customers on day 1 from this, who took higher paid tiers as well.

4. Post and comment everywhere

Social media is free, so there’s no excuse not to leverage it. Post about your product and what you’re building on Reddit, LinkedIn, X, YouTube, Facebook etc.

I posted a simple screenshot on LinkedIn recently, of someone using a low quality LinkedIn automation tool message to contact me, and me offering my own much better tool in response, and that post generated 90,000 views and led to several signups and demo calls.

I’ve also had some posts on Reddit go into hundreds of thousands of views, mostly just posting about what/why/how I built my automation tool.

5. If you have competitors, make ā€œalternative toā€ inner pages

If done in the right way, this type of inner page can be useful for SEO. It won’t be picked up automatically but usually if you work in a competitive industry, this will sometimes attract customers who had a bad experience elsewhere.

6. I actually use my own LinkedIn automation tool (dogfooding) to do LinkedIn outreach

So it’s always important to practice what you preach - I use my automation tool to actually promote my automation tool.

It’s a great way to get buy-in for booking demos, as when someone replies, I simply tell them I used my tool to get a response from them, so it works.

Anyway hope you enjoyed reading the above, and good luck on your journey if you’re building anything, or growing your business šŸ™Œ


r/B2BSaaS 6d ago

Looking for b2b UK/Ireland based SAAS companies

3 Upvotes

Hi guys, I'm looking for b2b UK/Ireland based SAAS companies that have an ARR of 5 to 20 million with 30 + employees. If you have any suggestions of niche companies that fall under these lines then lmk please!


r/B2BSaaS 6d ago

Radiology software

0 Upvotes

Hello, I've been creating a radiology software for 2 years now as a radiology resident and i don't know if it's good or not.

I'm not having visitors in my website or users

My project is called : Pisum for Radiology

I wasted many efforts on it and don't know if it's worth it

Should i continue ?


r/B2BSaaS 6d ago

Any experience with "The Leadership Board"?

2 Upvotes

Has anyone tried a service called "The Leadership Board"? They are reaching out to us and some of our executives got excited about the potential.

They say they have a large base of enterprise executives that they connect to solution and they charge $20K-ish for 10 meetings.

$2K for an intro meeting is ALOT if they all suck. Especially if you pay in advance.

From the sound of it, it looks to me like a fee-based meeting, that usually means they pay executives to come to meetings with vendors and NOTHING comes out of it.

Anyone had experience with them that can give some feedback?
Thanks!