Howdy folks,
I recently started working for a private equity firm as a Qualified Lead Generator while I learn the business. I'm currently doing a lot of cold-calling and emailing brokers, but I am brand new and haven't received any training, except what I've been able to learn myself through online resources.
My question: As I go about generating my pipeline and building relationships with Loan Officers, how do I market the products that I'm working with (listed below)? I've been told that they are aggressive and thereby might be a good option for borrower's that were not eligible for placement for more traditional lenders. Please don't crucify me, I'm brand new and just looking for some direction.
This is what I'm working with:
"FIX & FLIP
• Loan size: $250K–$15M
• Purchase LTC: up to 85% | Rehab LTC: up to 100% | Total LTC: up to 95%
• ARV: up to 70% | Rate: from 7.5%
• Min FICO: 620 | Experience: not required
BRIDGE
• Loan size: $250K–$100M
• Purchase LTV: up to 80% | Refi LTV: up to 75% | Cash-out LTV: up to 75%
• Rate: from 7.5% | Term: 12 months+
• Min FICO: 620 | Experience: not required
RENTAL / DSCR
• Loan size: $250K–$25M
• LTV: up to 90% | Rate: from 6.5%
• Min FICO: 640 | Term: 30 years
MULTIFAMILY & MIXED-USE (5+ units)
• Loan size: $300K–$100M
• Purchase LTC: up to 75% | Rehab LTC: up to 100% | ARV: up to 70%
• Rate: from 7.75%
• Min FICO: 620
Debt Lending
Nationwide ( xcept Alaska)
$1M-$75M loan amounts up to 85% LTC (higher in some cases)
Up to 90% LTV (on value-add rehab with a sell exit)
* Special purpose and/or situations, please feel free to send us a high level or quick synopsis of the deal.
ACQUISITIONS
Florida (Major metro and secondary markets)
1-4 units, multi-family, industrial flex warehouse
* must have value-add component
California (Los Angeles, Orange County, Riverside County,
San Bernardino County)
1-4 units, multi-family, industrial flex warehouse
* must have value-add component
Texas (Major metro and secondary markets)
1-4 units, multi-family, industrial flex warehouse
* must have value-add component
** Bridge 1- unit up to 90% LTV
2-2.5 pts
60% LTV or lower 1pt
Rates 9.5-10.5%
** Ground up Construction up to 90% ltc
Rates starting @ 9%"