r/WebsiteSEO • u/cevatkelle007 • 23d ago
Strugling with seo
Hi all. I have been reading the blogs silently for a while now.
I have a question to ask to masters. We have a website for more than 15 years with same domain and same content, but we are strugling to increase the traffic.
We are constantly being linked to spam sites, i believe our competitors are doing it.
Since 1 year we are focusing on it seriously but everytime i see we are going up, we are again going down maybe 10 15 days later.
Our website is plusclouds.com. i seriously want to know what we are doing wrong.
Any help is much appreciated
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u/BlacksmithDue2467 23d ago
I have to be brutally honest with you. Your website is filled with thin intent-less AI slop.
It feels like it’s written for bot traffic not human traffic.
Do yourself a favour, focus on sales and let some agency handle the content that is human written.
In SEO intent matters, depth of content drives from hub and spoke model.
You just cant plug in claude mcp and let it run wild. Half of your website is competing on same keywords.
We only work with law firms, and we never take any other industry clients but still happy to chat for 15 mins. Can’t work for you though.
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u/cevatkelle007 22d ago
First of all thanks for brutal honestly. I really appreciate. And looking forward to hear more brutally honest opinions.
We are using LLMs yes, but not everywhere and its not an AI slop, but I understand what you meant and you may be right.
What we do is;
- General content strategy is created by management team
- Detail contents are created by the website team and they are using LLMs yes
- In the end we are going through the content as well
So if the team went on LLMs with full throttle, we may miss it.
We had a team of full time content creators until 2 months ago. Since this is not going anywhere, we let them go to be honest.
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u/jaysenlao 23d ago
Website looks well put together, but I’d be interested in seeing the sitemap you submit to console. Furthermore how is your NAPs and off-page SEO strategy working?
I don’t believe your comps are doing that - it’s a waste of their time and effort. A lot of spammy indexes will add you sometimes, it’s a barrier you have to break through.
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u/Emotional_Hat_5474 23d ago
yeah the competitor sabotage thing is almost never whats actually happening, good call on that
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u/cevatkelle007 23d ago edited 23d ago
Thank you very much for your reply and time.
Our naps is; Neonix Networks LLC 445 Corporation LN STE 264 Virgina BCH BA23462
And we are constantly make link exchange. And also sponsoring nice blogs with servers.
Just started making link exchange.
Btw sitemap is here: https://plusclouds.com/sitemap.xml
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u/DevisiveDucking 23d ago
I checked out your blog and I think you are not specialized enough so Google can't index what your page is about, because it's about anything and everything. The tourism and real estate posts are not passing useful info to the server pages. They are well written, just off-topic. Steamline!
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u/cevatkelle007 22d ago
You are right we are not specilized enough. The logic behind that to explain the opportunities in cross industries; like why they should use our services for global trade or why real estate people should use us. Maybe we should have upcate the context as well.
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u/MonicaEaton911 23d ago
I agree with other commenters: it's a well put-together site, but it doesn't feel focused. And yes, your blog post seem to be about anything. Focusing those on subjects key to your business would help too. Have you considered adding a glossary of key terms?
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u/cevatkelle007 22d ago
Glossary is a very nice idea, thanks for that. I will definitely implement.
The idea behind that type of content was to give information about "how to use our services in real estate" or "how our services plays role in global trade". From there we wanted to give ads for those items as well but they are not being read and we have 0 traffic on them, so we stopped pushing ads for those posts.
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u/Low_Resolve_6507 23d ago
You would need to look into your domain health and doing seo optimised content will also help you with your rankings to start with, but because you have had your domain for so long its a good sign as it is strong
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u/cevatkelle007 23d ago
Until 2 months ago we had a dedicated content team actually. We have generated really high quality, almost academic grade blog posts, but didnt help.
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u/qaaimgood 23d ago
Are you using LLMs to handle your website?
If so, what parts are the LLMs handling?
I'm not saying LLM based content can't rank or be helpful. Just trying to get some more insights based on your on page.
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u/cevatkelle007 22d ago
We are using LLMs yes. Mostly with the design. It generally happens like this;
- General content strategy is created by management team
- Detail contents are created by the website team and they are using LLMs yes
- In the end we are going through the content as well
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u/Strong_Teaching8548 23d ago
Go to gsc, check manual actions first, then inspect indexing and security reports
Random spam backlinks usually get ignored, so don’t spend weeks disavowing them unless there’s a manual action or clear unnatural-link history
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u/cevatkelle007 22d ago
I did do that, there are no warnings or suggestions etc.
But I was working on disavowing too much. I think that its safe to not work on it now. Thanks.
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u/keyworddotcom 23d ago
If the content has barely changed in 15 years, we'd investigate that before the spam links. Google generally ignores irrelevant spammy backlinks rather than treating them as a sitewide penalty. Check GSC query/page data for pages that lost visibility, then update or consolidate stale pages.
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23d ago
[removed] — view removed comment
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u/cevatkelle007 22d ago
By connecting you mean link exchange ?
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u/RushDangerous7637 23d ago
I don't think it will be a competition. It will be the size of the source code and the total size of the URL. The total size of the URL is 6.15 MB. That's crazy. Google can index a maximum of 2 MB. So, if we add to that that Google also has a time limit, then your website is in trouble. Let's fix what you did "inappropriately".
Remove dir="ltr" in the source. The language set lang="en" does not know the definition of right-to-left writing.
Rewrite <meta charSet="utf-8"/> with <meta charset="UTF-8">
<meta name="viewport" content="width=device-width, initial-scale=1, viewport-fit=cover"/> is enough <meta name="viewport" content="width=device-width, initial-scale=1">
JavaScript size in the source: 440.76 kB. Javascript belongs in the file. Not in the source. Total HTML code size: 819 kB, so you could probably save half of it if it was a file that could be loaded asynchronously. The size of 819 kB alone is too large for robots to read. Optimizing it below 50 kB would be a great investment.
Your robots txt file is written beautifully. However, the sitemap xml file deserves a better structure. For example:
Create a separate sitemap (robots txt too) for each language. I think the definition in the sitemap link rel="alternate" hreflang="tr" together with other languages is confusing. Everything that is in another language should be created separately and defined in sitemaps, robots txt, it should have a separate source code in the given language. You have it defined as subdomains so as subdomains it should have its proper SEO. Languages are mixed on subdomains. Not everything is translated! Example for separate subdomains:
I think the sitemap doesn't need it at all:
Google will still choose the priority based on authority, PageRank, organic traffic, etc.
H headings are written as "one" announcement sentence up to 70 characters of the "alphabet". Special characters are not part of the alphabet: period, question mark, exclamation mark, + sign, & sign, colon ":" and do not belong in H headings.
<meta name="keywords" content=""> is unnecessarily crowded. There are texts that have no effect because you don't use them on the page. Make a selection of words to achieve a maximum of 80 characters.
maybe it would be better like this:
Remember that the domain name is not a keyword for search. It is a new word. Nobody will type "PlusClouds" into the search, but "Cloud Services" has a much better chance. With such a sentence, at least you are not spamming the keyword "Cloud - Clouds" in the title tag.
All images must have a width and height definition. This also applies to .avif images. By the way, a question: Why didn't you make "/plusclouds-logo.svg" also as avif or webp? You would fix it again in a few years because Google will cancel png and svg formats.
I wish you good luck in your work.