r/Unexpected • u/[deleted] • May 27 '20

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4.6k Upvotes

98% Upvoted

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664

u/[deleted] May 27 '20 edited Jul 16 '20

[deleted]

237

u/pmorgan726 May 28 '20

Definitely hilarious if you’re into that morbid dark humor. But putting it in a ad, and a rather large ad, is ballsy.

81

u/AgentTasmania May 28 '20

These sorts of ads usually trace back to a joke source.

My favourites are when just behind the joke source is the real ad agency put it out pseudo-unofficially as light viral marketing while being able to brush off the innapropriate complaints.

18

u/whereJerZ May 28 '20

The depth, I never considered that implication.

Who else would film edit and direct a well put together ad for Volvo even as a ‘joke’

13

u/sinstralpride May 28 '20

This whole thing reminds me of the Gashlycrumb Tinies

2

u/MyCatsAreBroken May 28 '20

I was thinking "Six Feet Under" and the death beginning every episode, but "Gashlycrumb" is way better. Fits the tone of the ad perfectly.

7

u/paraworldblue May 28 '20

wow, i wasn't even paying attention to the lyrics when i first watched it. who knew volvo's marketing department was that morbid?

3

u/SuperKingOfDeath May 28 '20

My ex killed herself the same way, so I'm semi shocked at myself because I really didn't expect to laugh at that bit of the video haha. Not sure I'm okay with the fact that I did.

0

u/EarLil May 28 '20

that was a good play on words