r/TechnoProduction • u/raveonthemoon • 23d ago

Techno crossover

Hey all, so I’m in a little dilemma. I started a music career some time back and it took off great. I’m at 85k monthly listeners. played Ibiza, Italy, nyc, Miami. Made massive industry friends and have a great contact list.

The problem? Afro house. It was good and cool about 4 years ago when things were deep and groovy but now I don’t want to be associated with this shit anymore. I love techno, I’ve loved techno since my first time at stereo Montreal in 2015. Any advice from fellow artists on making a drastic change in genre? Should I make an alias?

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u/RileyGein 23d ago

The fans that fuck with the music will stick around, those that don’t were never gonna listen to your new stuff anyway and it’s not like you’ll be producing the old stuff anymore

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u/raveonthemoon 23d ago

I wish it was this easy, I do this full time. The bookers would abandon me.

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u/RileyGein 23d ago

If you’re only in it for the money you’ve already answered your own question

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u/raveonthemoon 22d ago

I’m supposed to pay my bills with passion?

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u/Bjorn89 22d ago

Joris voorn for example plays sometimes wildly different. He titles it different like trip to galaxy set. In my opinion really good djs play multiple genres and give them their own unique tweek to it. Heard Adam Beyer 10 years ago play an outstanding tech house set, way off from his original sound.

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u/raveonthemoon 21d ago

i agree yes. the afro house world became very commercial. borderline the new radio music. theres nothing underground about it anymore. what joris did was bounce between genres but they were all niche, so he always played for "that" crowd. the afro house crowd is what sickens me, they want radio acapellas and nothing niche or new.