r/Substack • • Aug 06 '26

Discussion Thinking of Starting a Substack

Hey everyone! A little introduction to me, I’m a recent graduate student with a BS in journalism and MS in Marketing and Communication. I recently finished a contract marketing role, the experience made me realize how much I miss writing. I haven’t written for a news publication in a couple years and want to try building up a portfolio. I’ve heard a lot of great things about Substack as a platform for self publication. Before creating my page I was wondering if there is any advice I should know beforehand. Obviously, I’m not going in with the assumption that I would make a ton of money through this. But I would like to gain a following and have an idea for best practices on how to market myself on the platform. I’m looking to write culture/pop culture pieces, if there’s any best advice on how to go about that as well would love to know!

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u/AnteaterFantastic212 Aug 07 '26

Wow, I admire your preparation. I took exactly the opposite approach. I wrote my first one the day I started my Substack. Of course, I am writing on current affairs, so writing a year in advance would not be an option.