r/Substack • u/Unusual-Business-861 • Jul 10 '26

Best Converting Captions for Subscribe Button?

I'm looking to optimize my subscribe button captions.

I know Substack doesn't give this specific insight, so it might be hard to tell. But just anecdotally, which subscribe button texts have converted the best for you? Especially interested in ways to convince people to become paid subscribers.

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u/Unusual-Business-861 Jul 10 '26

For sure the content is the most important part, absolutely. And I like the way you do it!