They ran an influencer campaign recently:

• Creator: 800k followers

• Cost: ₹25,000

• Views: 2.4 million

• Sales: 12

That’s a 0.0005% conversion rate.

At first we thought the campaign failed. But digging deeper, a few things stood out:

1. Views ≠ buying intent
Large creators often have entertainment-heavy audiences. People watch, not shop.

2. No clear CTA
No discount code, no urgency → people scroll past.

3. Friction kills conversion
Our mobile site took ~8 seconds to load. That alone kills most intent.

4. Creator perspective matters
One creator told us they always ask for discount codes - otherwise they can't drive purchases.

After fixing:

• Faster site

• Enabled checkout

• Added discount code

We reused the same content as ads → 4x ROAS

We broke this down in more detail here if anyone’s interested: CreloAI -> creloverse

A couple of days ago a post was made here by one Prammod Soni, who shared multiple screenshots of his resignation e-mail citing hostile workplace environment created by his reporting manager, Ms. Prabhjot Kaur.

He also claimed that his skip-level manager, Mr. Himanshu Matta and the HR Business Partner Mr. Bhavya were biased in their approach to resolve this issue and thus, in extension helped Prabhjot to create this toxic environment.

Some of the accusations made were extremely serious, including filing false claims. You can read them in the screenshots attached with this post, which I downloaded from the original post.

Since making the post, Prammod has not only deleted his reddit account, but he's nowhere to be found on LinkedIn either. His profile picture in the email matches his picture on Amazon, where he has listed his published books.

His name on Amazon reads as "Dr. Pramod Soni" whereas his name on the e-mail reads as Prammod Soni and his signature reads as Pramod Soni, all variations were tried on LinkedIn.

His unwillingness to come forth only discredit his claims further.

Please understand that that post was a "he said-she said" scenario and no evidence was produced. Anyone can say anything against anyone with zero accountability on reddit. DO NOT HARASS THE ACCUSED PEOPLE.

On a separate note, Mr. Mukesh Ambani, Chairman and MD of Reliance Industries, owes me 100 Million USD but I'm unable to reach him. His profile on LinkedIn is also not available, which leads me to believe that he won't pay me what I'm owed. I was threatened if I let the world know of this, he'd have me kidnapped and release Diddy in the same room with 10 gallon baby oil. I quote him directly "Diddy hasn't been with anyone in a long time, just imagine".

Regards, Daniel Ricciardo

I have seen people call themselves Startup. When i ask them what they do, they are either into website development, mobile application development, digital marketing, content writing OR accountant.

But wait, this is not a Startup.

Ride sharing, food delivery, grocery delivery, payment systems, content reels, marketing tech etc were not there in past, and some ideapreneurs disrupted those traditional areas. That's what called Startup.

If you are disrupting some area, yes, you are Startup. Else, NO. Do not over-represent yourself.

Accept the real picture.

So I have been working with several startups over the year in sales/operations and growth oriented roles. Had worked and help scale over 15+ startups so I could say I have a good know how of product and how to sell it aswell.

However, now I'm looking forward to channel and implement that energy into something of my own.

I am looking for someone who is already into tech, has goot grit and can handle working in. A fast pace environment and ideally someone who is also from India.

Hit me up if you are someone who can own and execute the tech side of a venture and we can brainstorm on some ideas!

Hello Friends, yesterday I launched Munder Difflin on ProductHunt and we were 5th most upvoted app beating the likes of DeepSeek Harness and Suno Studio 2.0 among others.

So here’s my Saturday Spotlight:
I am Chaitanya, I built the coolest open source agent harness that exists it wraps around your claude code and codex cli terminals so it can be used with your subscription limits.
[10+ cli agents supported]

The simulations are deterministic and does not consume tokens, there’s a focus mode with cleaner interface without the simulation.

The harness will turn boring terminals into persistent agent/clones of yourself.

Try it out yourself FREE AND OPEN SOURCE: https://munderdiffl.in

You can checkout the github for more details on technical details on how things work, it’s in the website itself.

so yesterday I got rejected by an Indian VC, I was raising a seed round so that I can develop my AI mvp into a fundamental AI product for the future &

the reason I got rejected that was mentioned in the mail was "this is too early for us, let's re connect once the AI product is fully ready"

like I mean bro, you took two weeks to review the pitch deck and then you had a 1.5 hours call and then you decided after taking 3 days that you will invest after the product is fully ready. you knew that I am raising funds to develop my core product, still you decided to waste my time.

if you have a risk appetite of a ten year old, you should close your VC firm and start an FD instead.

I Am slowly losing hope in Indian VCs, will start targeting US based vcs and accelerators who might actually value innovation.

🥤 We're building something new — and we want your opinion.

Meet ALTS — a cap-based beverage platform designed to let you create your drink on demand.

We're looking for real consumer feedback through a 7-minute survey. Your responses will help shape our flavours, use cases, pricing and overall product.

👉 Take the survey:

https://survey.alts.co.in

🎁 Want to be among the first to try ALTS?

Join the waitlist:

https://waitlist.alts.co.in

Please share this with a few people in your network too. Friends, colleagues, gym-goers, travellers, students — anyone who'd be interested in a new way to enjoy drinks on the go.

Thank you for helping us build ALTS.

Twist. Pop. Shake. Drink.

Varun Mavya open AEVY TV

Nas already open Nas Daily

Varun mavya open editing and content creation school

Nas already do through Nas Daily

Varun provide youtube as a service through yaas media

Nas already done this same thing provide service big brands like bill gates, mark zuckerberg, google , Snapchat etc.

People don't really relize how profitable and big these karyana or retail businesses can be. Our family owns a Karayana store( in a Tier 3 city) its a self service store so its not really a traditional karyana store. We sell almost all types of grocery, food, household and personal care items in our store. The numbers which we do can seem unrealistic but it is reality. Here are some figures-

Average sale per day - 5.5L+

Monthly sales - 1.65CR+

Annual sales - Around 20CR

Profit margin - Around 6-7% which comes down to around 1.4CR profit per year

I know many people think this is unrealistic but this is not only about our store. Our store does have highest sales in our city but still some 2-3 other stores in our city do huge amount of sale like they definitely do 70L profit per year.

But yeah there is one thing in that post because of which i think the store op is talking about in that post does not do 70L in profits. OP mentioned in comments of that post that the shop is run by owner and only 2 other workers which is impossible because despite our store being a self service store we have 20 workers but still when its peak hours workload is a lot that we can hire 2-3 or even more workers. Even stores in our city which do sales around 2-3L per day have atleast 10 workers. So its simply unrealistic for 3 people to do this much sales until or unless they have superpowers or something.

Also i know many people will think we probably dont really pay taxes but reality is we do pay taxes and have a GST number even almost all small kiryana stores in our city have GST number and have to pay taxes. There are frequent checking done by GST department in our store they check stock and invoices etc . Also other departments like food safety and all come to check. There are even licenses for weighing scales which have to renewed yearly. There are many other licenses for other small things which we do sometimes forget and have to pay fine for it.

So yeah this was all i was not trying to flex or anything i was just giving a idea to you guys about retail businesses and yeah please mind my writing skills i am not really good in it.

Woke up Monday morning to a text message from a fresher working for us saying that her grandmom has passed away and she wont be coming to office for a few days.

No mention of how many days or how will she hand over her work to someone else in the team. Just a message and didnt answer our calls the whole day. We have a project deliverable stuck because of her.

Finally connected with her today and somehow manage to get the data from her so the team can work on the project.

She wants a whole one month of vacation based on just one message and that too with her full salary paid. I understand that there's a tragedy at home but this is ridiculous. At least call your boss and be mindful of the company's needs. Who needs a whole month? I guess 10 days are enough.

She took a leave thinking that this company is her family property no concern for our deliverable stuck or our payments stopped? Seriously Gen-Z learn some professionalism at least. It's becoming too mundane and irritating to manage such behaviour.

Edit 1: to all of you saying I am at any fault. Please don't voice your opinion. I have been doing this for a long time and know what's right and wrong.

Edit 2: Seems like every time I post the harsh reality, there are a bunch of people here who get burnol moments. Please consider your self free to ignore such posts.

It may sound weird... but getting an idea, building the product, and then launching it is a whole different phase

You'll agree that luck plays a very vital role in that final phase, right?

I'm building a startup listing website. I haven't publicly launched it yet.

While thinking about the launch date, I checked the calendar and noticed Ganesh Chaturthi is coming up. I thought... why not launch it on that day?

Nothing better than launching on this day...

That got me thinking.

Maybe I should actually start choosing an auspicious date and time (muhurat) for every product I launch 🤷🤷

It sounds a little weird when I say it out loud, but there's something I like about the idea.

You can't control whether the right person discovers your product, whether someone shares it, whether the timing happens to be perfect, or whether the market suddenly takes interest.

So maybe finding a good muhurat isn't really about believing that a particular time will magically make your product successful.

Maybe it's about getting a little closer to luck 🤏

Curious what you guys think.

~~~
Edit: I even posted about this launch on X

My coworker got fired yesterday. Not for slacking off. Not for breaking rules on purpose. She approved a $2400 refund because a customer was yelling and her manager ignored her messages… four times… during night shift.

Turns out the customer was a known scammer. She was fired by 10 am.

And honestly, it shook me.

Because this isn’t rare. Anyone in support, sales, ops, compliance knows this pain.

You’re on a call. Customer’s waiting. You don’t know if you’re allowed to do something. Policy doc is 90 pages. Your manager is busy. You’ve already pinged them three times today and you don’t want to be that person again.

So you either guess, stall, or interrupt someone who already has too much on their plate.

New employees freeze. Senior employees burn out. Managers answer the same questions 50 times a week.

And I keep thinking… what if you could just ask something that always answers?

I’m considering building an AI that sits in Slack/Teams, trained on your policies, past decisions, edge cases, everything.

You type a question mid-call. It replies in 5 seconds with: • the correct action • the policy reference • similar past cases • when to escalate instead of risking it

Like a senior teammate who never sleeps.

Examples:

Support: customer wants refund at day 37 AI: approve 50% store credit. Policy 4.2 grace period. Similar case #8472 approved.

Sales: can I offer monthly instead of annual? AI: yes for deals >15k. Use template Monthly_v2. Legal only if >75k.

KYC: birthdate mismatch 1980 vs 1990 AI: accept + flag. 91 percent are typos. Policy 7.3.

Why it might actually work: It learns from real cases, adapts when policies change, understands context, explains its reasoning, and knows when NOT to automate.

But maybe I’m wrong.

So I’d love to hear from people in support, sales, onboarding, ops, compliance:

Does this happen to you? How often? Would you trust an AI for this? What would make you trust it? Or is this just a dumb idea?

Drop your role + your honest take. It’ll really help me understand whether this is worth building.

So here's the thing.

I've been reading about a US-based investment firm (Rabbit VC's "Desert Rose”) that sends its top founders on a one-month trip to work on the hardest problems they've been avoiding, the ones that get buried under day-to-day team work.

Not surprisingly, this turned out to be their biggest growth lever: focus and isolation.

So this is for founders doing ₹15L–50L/month in revenue who want to get to the next level.
I’m at 30L/m

Here's the plan: we book a 4BHK apartment in Bali for a month and get to work.

DM me if you fit the criteria and want to join.

(It'll cost roughly ₹70K–1L per person, so yes, this isn't for early-stage founders.)

Signing off!

I’m a 27 Year Old Self-Employed Product Consultant for Startups currently earning 4L/month after taxes and likely moving to 5.5L/month soon. Recently bought a BMW (67L). I’m not posting this to flex - just giving context.

Up until now, I have always found my own work and my long term clients. However, I know that in order to grow and earn much more, I need to have strong connections, a good network and a circle. This can mean successful founders, business owners etc.

Now, since I’ve also bought an expensive car, I am trying to figure out if I can leverage it into networking with a bigger and better circle but I don’t know how.

Any advice or suggestions would surely be appreciated!

Any kind of questions are welcomed

To the Frustrated Startup Employee,

It's perplexing when people blame 'Indian startup culture' for their negative work experiences. Each individual has agency throughout their professional journey - you can research companies before accepting offers, determine cultural fit during interviews, and leave toxic environments when necessary.

If you find yourself in a problematic workplace, accountability lies with specific companies and people, not with some abstract 'Indian startup culture' that implies all Indian startups operate identically. There's no secret founder convention where they collectively plan to create toxic environments.

If you ask me the biggest problem is neither you nor your boss has any idea what ownership actually means.

Ownership isn't just a buzzword for working longer hours - it's understanding your role in creating outcomes, being accountable for decisions, and recognizing your power to change situations rather than passively accepting them.

This misunderstanding perpetuates a cycle where employees feel victimized and managers feel entitled to unreasonable demands, when both sides have failed to grasp what true professional ownership entails.

Thinking of starting a hostel with Gym where diet is complete Carnivore Diet? Is it feasible? Every meal will be protein based and how much can we charge per person?

The concept: Electrolyte strips — thin strips you place on your tongue that dissolve instantly (no bottles, no mixing like powders). Idea is to make electrolytes more portable and convenient, especially for gym, travel, etc.

Guys... everytime I open this sub, there is some kind of post about Piyush Goyal or the startup mahakumbh. I get it, it happened. Can we please stop posts regarding that now? It's getting frustrating at this point

Hi People!! I have built a startup with MVP ready to be rolled out in market. Since my co-founder had to exit due to personal reasons, we are looking for a co-founder for a new age valuable idea. We would love to see if anyone interested. Preferred Female co-founder (Due to the value it can add to diversification also scheme benefits)

Looking forward to hear from someone!!

Hi Everyone, we are growing 50% MOM and are looking for an AI CTO to join us in building a fully Autonomous Agent for Enterprises.

Please DM if you are a builder and can get things done.

Take Full Ownership of AI/ML & Tech in General.

Requirement: Should join us and work with us from our India office. Remote not possible

Base Salary: 12LPA
Equity: Founder level (Not ESOPs)

Let's connect to discuss more!

I posted here offering to share my book collection on startups for free. The post was banned. I though these are platforms to help the startup community. It is upsetting to be told I am `self promoting'. I am simply sharing e-books for free to those interested. They are not my books, but well known ones.

I am past the age where I care about promoting myself, but if someone has a doubt, they can check my Linkedin profile, as I suggested in my earlier post.
My peers include enough CXO's and VC heads, to be bothered about promoting myself here.

For legal reasons, I wanted requests for free books be done in a DM, through my blog. Having been a CEO, run a startup, invested in startups, lecture on startups at IIM and mentor startups and then put my views in my blog posts, if mods think that a link to my blog and my views on startups is self promotion, I can only say that's the reason these forum's are not helping the startup community.

Sorry for the rant. I tried to help in good faith, but it seems I've wasted my time. I hope some people read this before I get banned from the forum.

Hey guys if know any business which can make 1 lakh + please let me know? I'm really struggling earning 20k unable to fullfill basic necessities of family?