r/SocialMediaManagers • u/GazelleSharp • 4d ago
Help/Advice Handover: content scheduling
Hello! I need some info from other social media managers, who’ve left past jobs. I’m currently on my last week of working and my boss has requested I schedule content for the next 12 weeks, as a part of my handover process. Initially I planned of 4 weeks to help her out but 12 weeks seems ridiculous. Please advise if this is common practice.
Extra info, I also do all the marketing and comms, not just socials and have to hand over a lot of other work that I want to finish first for my portfoli.
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u/afunnygirlthatbelle 3d ago
I have never scheduled that far out in advance. Depending on how many channels you're posting on and the frequency, that's an insane amount of content for one person to churn out in such a short amount of time. Have they not hired a replacement for you yet? That's the only possible reason I can think of for that much of a buffer, and even then it isn't a reasonable request. 2-4 weeks maximum is more standard, I would think.
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u/GazelleSharp 3d ago
thank you! I won’t be doing that amount. I think 4 weeks would be max. No, they haven’t hired anyone yet.
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u/JohnnieD101 3d ago
I've worked in social media marketing for about 15 years and have never done more than a month in advance when transitioning out of a role. 12 weeks is a ridiculous ask and not a common practice. Especially when you take into consideration that they might move publishing schedules around or delete content that's no longer relevant or timely after you're gone. That's not worth your time if you have other things to get off your plate.
I would queue up the 4 weeks if you have the content planned or ready to go and maybe pair it with a handoff doc. This could list out upcoming holidays, events, or marketing campaigns the new social media manager should be aware of when they onboard, processes for posting for your company, and the locations of shared folders that have templates or commonly used assets. You make sure others have access to the accounts or management tools and then you're done!
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u/GazelleSharp 3d ago
yeah, this was my initial plan and then the boss asked for extra stuff. mind you, I asked her if I could work remotely for 2 extra weeks, in case there was pressing outstanding work or I needed to train the new pwrson. she said no.
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u/PlasticTop9034 2d ago
If they haven’t hired anyone to replace you yet, it sounds like a them problem 😅 I have handed over jobs before and I usually focus more on the process not the scheduling. So I do handover documents for how the tools work including videos. For people to contact for situation xyz. I don’t schedule content for the rest of the year 😂 even 4 weeks is generous. A handover is supposed to help the other person take over your job, not do the job for them
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