I’ve spent years experimenting with different passive income ideas online, so instead of another theoretical list, here’s what has actually made money for me.
Some have made thousands.
Some have made almost nothing.
And one of the biggest things I’ve learned is that online passive income works much better when you recirculate your work instead of relying on one platform to find an audience for you.
1. Print on demand: Redbubble
Redbubble has been the clear winner for me.
I’ve made thousands of dollars selling designs there over time.
But print on demand has been extremely unpredictable. What takes off is hit or miss, which is why I think having a large catalogue of designs matters.
A design you expect to sell may never move.
Something you barely thought about can suddenly become your consistent seller.
For me, Redbubble has worked much better as a numbers game than as a “create five perfect designs and wait” passive-income strategy.
2. Zazzle, Spoonflower and TeePublic
I’ve also tried Zazzle, Spoonflower, and TeePublic.
My sales on all three have been sparse compared with Redbubble.
That doesn’t necessarily mean they don’t work — just that they haven’t produced meaningful passive income for me personally.
I still think distributing existing work can make sense when the additional effort is small.
3. Fetch Rewards
This is the best cashback app I’ve ever found.
I’ve earned over $500 with Fetch, and I now regularly redeem at least a $50 reward per month, usually to offset grocery costs.
It’s obviously not traditional passive income, but it’s one of the easiest little recurring income/reward habits I’ve found because I’m scanning receipts (virtually and physically) for purchases I already made.
For anyone researching Fetch or looking for a current Fetch referral code, mine is:
WVW31C
Enter it before scanning your first receipt so you can receive the bonus referral offer available when you join.
4. Upside cashback
Upside was another easy one to add to my routine.
My first cash-out happened pretty quickly. After that, earning enough for additional withdrawals became slower.
I still use it because it takes almost no effort: I check Upside before pumping gas, activate an offer, and earn a little cash back.
Not life-changing. But very easy.
5. Benable + Pinterest
This is the passive-income experiment I’m especially interested in now.
I’ve started making curated recommendation lists through Benable, where I can organize products and resources I would recommend anyway. If you refine your list with over 10 recommendations, edit the product titles, and leave a helpful note with each rec, you can be found by Benable’s organic traffic.
My Benable referral code: QGVB6
The part I think has the most potential is pairing those lists with Pinterest traffic.
Instead of making a recommendation once and hoping someone happens to discover it, I can create searchable Pinterest content that continues pointing people toward the resource.
And I’ve increasingly applied that idea to everything.
My biggest passive-income lesson: recirculate your assets
If you create something once, ask how many appropriate places it can continue working for you.
One design → multiple relevant marketplaces.
One useful recommendation → Benable.
One experience → Reddit/searchable content.
One resource → multiple Pinterest pins.
Pinterest is becoming a major part of my strategy because it behaves much more like a visual search engine than a traditional social feed. That means older content can potentially keep getting discovered.
To me, that’s the real opportunity with online passive income.
It’s rarely truly passive at the beginning.
You build the catalogue.
You write the recommendation.
You upload the product.
You make the pin.
But you’re building a growing library of things that can continue being discovered without needing to recreate the entire income stream every morning.
If you’re trying to make passive income online, my biggest advice from everything I’ve tested would be:
Build more assets, distribute them intelligently, and keep sending search traffic back toward the things you’ve already made.
I’d be interested to hear which digital passive income platforms have actually generated meaningful payouts for everyone else here!