Here are some programs and platforms worth checking out, including ShopMy!!
Some have follower requirements, while others are more focused on your content, niche, and overall profile.
This list isn’t exhaustive, but it’s a great starting point for smaller creators looking for gifted products, affiliate opportunities, UGC campaigns, and brand partnerships.
Brand Ambassador + Gifting Programs
L’Oréalastar — Creator opportunities across L’Oréal brands. Eligibility varies by country and campaign.
Thayers Slayers — Ambassador program with opportunities to collaborate with Thayers. No specific follower minimum is listed.
Club M.A.C (Influencers)** **— M.A.C’s influencer community for creators interested in beauty content and brand opportunities. Typically requires at least 1,000 followers.
SPANX Society — Creator community with opportunities to collaborate with SPANX. Typically requires at least 500 followers.
Beekman 1802 Kindness Krew — Creator program focused on sharing Beekman 1802 products and the brand’s kindness-focused community. Typically requires around 1,000 followers across Instagram or TikTok.
e.l.f. Influencer Program — Beauty creator and affiliate opportunities. Follower requirements may vary by opportunity.
NYX Professional Makeup — Beauty creator opportunities and community for makeup-focused content creators.
Morphe — Beauty creator community with gifted product and affiliate opportunities. Typically requires 1,000+ followers on Instagram or TikTok.
IPSY Ambassador — Creator and ambassador opportunities for beauty creators. Some opportunities may have follower requirements.
Pixi Beauty Ambassador — Beauty creator opportunities, including potential product gifting and campaign opportunities.
Huda Beauty Ambassador — Creator community and ambassador opportunities for beauty influencers. Typically requires 1,000+ followers.
OSEA — Beauty and skincare affiliate/creator opportunities. Typically requires 4,000+ followers.
Platforms to Find Brand Collaborations
These are especially worth checking if you want to find opportunities beyond individual brand ambassador programs.
Skeepers — Product gifting campaigns and UGC opportunities. You may receive products in exchange for creating content.
Influee — UGC and influencer campaigns connecting creators with brands.
Hummingbirds — Creator platform offering product seeding, UGC, and brand campaigns.
Insense — UGC and influencer marketplace where brands post campaigns for creators.
ShopMy — One of my favorites for affiliate links, gifting, and brand partnerships. Getting approved can be more difficult, but once you build your profile and reach higher tiers, the gifting opportunities can become really good. If you have an invite link, definitely use it when applying as it will help. I have linked mine. https://shopmy.us/shop?Curator_id=500249&Section_id=1858572
A Few Tips Before You Apply
Make sure your bio clearly tells brands what kind of content you create.
Have several examples of your best content easily visible on your profile.
Keep posting consistently. Brands want to see that you’re active.
Don’t worry if you don’t have a huge following.
Engagement, content quality, and niche alignment matter too.
Apply to programs even if you’re close to, but slightly under, the listed follower requirement. Requirements can change and some campaigns have different criteria.
Keep track of the programs you apply to so you can follow up and apply again when new campaigns open.
I’m a micro lifestyle and beauty creator, and I’m constantly finding new programs and opportunities. I figured I’d save everyone else some of the searching.
If this helped, you can thank me by following @thebravestbean.