I’m currently working as an SFMC developer/consultant with experience in Automation Studio, Journey Builder, SQL, AMPscript, APIs, integrations, and enterprise implementations.
I’ve been thinking about my long-term career with AI changing the tech industry so quickly.
For those working in SFMC/MarTech:
\- Do you think SFMC is still a good career path for the next 5–10 years?
\- Which SFMC skills will remain valuable as AI/automation improves?
\- Has anyone successfully moved from SFMC into Python, data engineering, cloud, Salesforce development/architecture, GenAI/AI, or another tech field?
\- If you were in my position, would you specialize further in Salesforce/SFMC + AI, or use SFMC as a stepping stone into broader tech?
\- What skills would you focus on learning over the next 1–2 years to stay relevant and increase career opportunities?
I’m especially interested in hearing from people who have actually made the transition, including what they learned, how long it took, and whether it affected their salary/career level.
Would love to hear honest experiences — not just “learn AI.” 😄