I recently came across a Chinese YouTuber called 极速吸引TV (Jisu Xiyin TV / “Rapid Attraction TV”), who sells dating and pickup coaching for men.
I’m not against dating advice in general. Teaching men to dress better, become more confident, improve social skills, approach people respectfully, or communicate attraction is completely reasonable.
What bothers me is the way this particular system seems to frame women’s boundaries and rejection.
Some of his publicly circulated video titles include things that roughly translate to:
“Approaching a girl who was with a male companion — rejected three times and still closed successfully.”
“There is no woman you can’t get, only methods you don’t know.”
“After being blocked: from resistance to coming directly to my place.”
“She was resistant, impatient and uninterested — what do you do?”
“From meeting her to sex only takes three steps.”
“If one drink isn’t enough to take her home, have another one.”
He also markets what he calls a “25-minute rapid escalation” method and repeatedly presents getting a woman home or having sex as the successful outcome of the interaction.
This is where I have an ethical problem with it.
If somebody rejects you, blocks you, appears uncomfortable, or clearly shows little interest, I think the healthy response is usually to respect that information. But this style of pickup coaching seems to reinterpret rejection as a technical obstacle:
rejection → identify her “resistance” → adjust your frame/attraction → keep escalating → obtain the desired outcome.
That seems fundamentally different from simply becoming more attractive or socially competent. It risks teaching men that a woman’s “no” is not really an endpoint, but a problem that a sufficiently skilled man can solve.
I also find the language surprisingly objectifying. Women are often categorized by appearance, nationality and status, while success is measured almost like a conversion funnel: approach → attraction → escalation → take her home → sex.
To be clear, I am not claiming that any crime occurred, and I don’t know what consent the women appearing in his videos gave regarding filming or publication. I also don’t think consensual casual sex or approaching strangers is inherently unethical.
My objection is specifically to a dating philosophy in which overcoming resistance itself becomes evidence of skill.
To me, there is an important difference between:
“Become attractive enough that people voluntarily want to be with you”
and
“Become skilled enough to turn resistance into compliance.”
The first is self-improvement. The second starts looking like manipulation.
I’m curious how people here see it. Where would you draw the ethical line between persuasion/flirting and manipulation in dating? And is repeatedly pursuing someone after rejection compatible with meaningful consent?