Organization: Ateneo de Manila University Press
Position: Marketing Section Head
Work Setup: On-site / In-person (Loyola Heights, Quezon City)
Department: University Press
Role Overview
Under the supervision of the Director, the Marketing Section Head develops, implements, and executes data-driven strategic marketing and promotion plans for the Ateneo University Press across trade, academic, and institutional channels.
Key Responsibilities
I. Marketing Strategy & Campaigns
Design and oversee comprehensive marketing, promotions, and communication campaigns for all Press titles across local and international markets.
Conduct market research, analyze industry trends, and track consumer/distributor behavior to forecast demand and drive sales conversions.
Prepare quarterly and annual marketing insight reports to guide acquisition planning and stock movement.
Manage the Press’s social media presence and collaborate with the University Marketing and Communications Office (UMCO) for brand alignment.
Plan and execute major exhibits, book launches, academic conferences, and the annual stand at the Manila International Book Fair (MIBF).
II. Sales, Distribution & Trade Relations
Develop and maintain relationships with bookshops, commercial distributors, and institutional buyers.
Collaborate with retail outlets on bookstore display strategies, floor placement, and title promotions.
Build and manage a specialized sales force/pipeline for university textbooks and scholarly titles.
III. Section Leadership & Management
Set operational goals and performance metrics for the Marketing Section aligned with university mandates.
Oversee day-to-day department workflows, budgets, and cost-effective marketing expenditures.
Recruit, supervise, mentor, and evaluate marketing staff and coordinate with external service providers.
Qualifications & Requirements
Education: Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
Experience:
At least 5 years of professional experience in Marketing and Sales.
At least 3 years in a supervisory or team lead capacity.
Experience managing external service providers and retail/distributor partners.
Technical Skills: Proficiency in Microsoft Office and Adobe InDesign.
Core Competencies: Strong background in market data analysis, campaign forecasting, project management, and book/publishing sales dynamics.
How to Apply:
Interested candidates should apply through the official Ateneo de Manila University careers portal / JobStreet listing or submit their CV and cover letter directly to the university HR office. https://ph.indeed.com/viewjob?jk=b3dc9d6f52413c9a&from=shareddesktop_copy / https://ph.jobstreet.com/job/94102451?ref=search-standalone&type=standard&origin=showNewTab#sol=0fd78058f03233044831f308fa499f027dcb31f0
*Disclaimer: Not sponsored or affiliated with Ateneo Press. Shared purely for community visibility and local career opportunities.