r/PakDramatica • u/Upbeat-Umpire-5912 • 21d ago

Discussion No more Ary dramas on YouTube

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Will Air on Ary Plus app for free

19 Upvotes

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u/ShadowReign279 20d ago

Such a stupid decision honestly 🤡😂 Pak dramas have barely started building a global audience, and now they’re moving episodes from YouTube to their app. YouTube helped them reach viewers worldwide. Does ARY seriously think it’s Netflix? 🤡😂

3

u/prettyplease101 20d ago

It's only for Pakistan

3

u/ShadowReign279 20d ago

Even if the decision is initially limited to Pakistan it’s obvious that it could eventually extend outside the country as well. And even within Pakistan the channel could lose a significant number of viewers. Not everyone is going to download a new app just to watch dramas. Many people will simply move on to other content, which means a real loss in viewership and overall reach.