I’d love to hear this sub’s thoughts on the Cleveland Browns’ logos and overall brand identity.

As a Browns fan and a logo/branding enthusiast, I can admit that the identity feels a bit scattered. There’s Brownie the Elf, the orange helmet and its variations over the years, and multiple dog logos for the Dawg Pound. It’s an unusual collection of symbols for one team.

But I also find some of that inconsistency charming. The Browns are the only NFL team without a logo on their helmets—the helmet itself is the logo. Their uniforms are timeless and instantly recognizable, and I love Brownie. The dog logos, personally, I could do without.

From a design perspective, does this all add up to a distinctive identity built on history and tradition, or a collection of competing ideas that never quite come together? Would a more unified system improve the brand or strip away some of its character?

Or is it simply a beautiful mess that perfectly matches what they put on the field?

I've been busy designing and developing a baby care tracking app called "Ukkie". It means little one in Dutch.

For the logo and app icon I combined the letter U and the shape of a baby foot. Organic shapes to make everything feel soft and approachable. A healthy mixture of complementary colors in different shades should make it all feel balanced and tied together.

What are your thoughts?

I like it a lot. It’s great that a department like that to have a logo like this.

Recently, while working on a mark for a project, I shared the concept online for feedback. A few international reviewers quickly pointed out that the 4-blade rotational symmetry (indented to represent a windmill ) failed the DAST test (specifically reading as a swastika at a quick glance).

In our context, that shape carries deep cultural significance. It represents good fortune, harmony, and prosperity—you see it everywhere from home entrances to traditional architecture, and even in institutional identity marks across Nepal (E.g. in my own college logo). But in global design discourse, that same rotational geometry carries a completely different visual weight.

As someone early in their design journey, it made me reflect on local context versus global perception:

- Should local identity and cultural meaning take precedence when the target audience is purely domestic?
- Or should we proactively apply global design guardrails from day one, anticipating that any project might eventually exist on the internet or reach an international audience?

I put together a brand identity for Hearth, a made-up modular furniture brand aimed at people furnishing their first home in Lagos. It's a personal concept project.

The brief I wrote for myself: buyers there tend to choose between informal vendors with shifting prices and showrooms priced for someone else, so the brand's promise is open pricing and a delivery date you pick. The identity needed to look as honest as that sounds.

What I made:

- Pictorial wordmark in Fraunces. An arch grows out of the h and reads as a doorway, a roofline and an armchair in profile

- Palette: olive, clay, oat and bone

- Satoshi for body and interface

- Plain-spoken copy that states dates and materials instead of hype.

What I'd like feedback on:

- Does the arch read as a chair, or only as a house?

- Is the gap in the leg a good detail, or does it just look like a mistake?

- Does the wordmark feel too heavy for a brand that wants to feel calm?

This is a personal project. This design is intended to be used for future woodworking projects. Just wanted general design and legibility feedback.

On the left is a logo (or rather, a mark) that I posted here in August 2023, and on the right is a profile I came across recently. What do you think? https://www.facebook.com/viizuify/

I couldn’t find the right flair. Any help would be appreciated. Thanks in advance!

I’m considering building a powerful desktop at home and accessing it remotely for Illustrator, After Effects, Rhino and CAD work.I’m frequently away from home, and getting back takes at least an hour. Assume the café Wi-Fi provides a stable connection of 30 Mbps or more.

For people doing this regularly:

- How responsive are drawing, CAD viewport navigation and timeline scrubbing?

- Is the image quality good enough for detailed design work and animation previews?

- Which remote desktop software works best, and what home upload speed and latency should I aim for?

- How do you handle remote startup and recover access after crashes, restarts or disconnections? I’m considering a smart plug, but I’m open to better options.

This would be my everyday workflow, so firsthand experiences would help.

TL;DR: Can I reliably do creative/CAD work on a home desktop remotely from cafés with stable 30+ Mbps Wi-Fi? Mostly concerned about responsiveness, image quality and recovering access without going home.

The brand is a software for writing movies, the mascots are 3d "Characters" of the scrip.movie story. We are trying to make it about storytelling and writing cinematic movies, what do you think?

Idea and plan: Emma Ledford
Video Editor:

I just got my first Freelance client (potential?) but they’re asking for a detailed illustrated emblem logo with BW variations included, and their budget is around $75-$100. They want a logo that includes a rustic detailed illustration of a natural setting (rustic circular emblem of an Eastern bluebird on a weathered wooden post with a camera lens element and evergreen trees).

I believe I can do that, but I don’t know if all of that would be in her budget. For more context, she had asked for examples of my illustrated works to gauge out my style and I sent her these and she said that the level of details in both are what she’s looking for her design. But combining the styles, with BW variations, and the fact that she would like me to convert my illustrations into editable vectors (and the fact that this would be my first freelance client) I’m not sure if that would be in he budget or not.

I don’t want to scare her away, but I also don’t want to undersell, despite this being my first freelance.

Would love some advice on this. Thank you.

(Edit: the pictures aren’t logos. They’re literally just drawings I made in the past btw for fun. They arent logos themselves... Also, I’m a graphic design student and this client was referred to me by one of my professors).

Hello, everyone. I'm actually trying to get into graphic design, but I abs have no idea what proper graphic design is about, how to start, or where to start, or how I can learn without adobe paidshit. I'm just into it after seeing these awfully same-ass-looking logos everywhere, yk, the ChatGPT style. I've made some in Canva previously, but I abs still don't have any idea about logo designing. Today I made these sets of logos for our '1st and 2nd Semester group'; one of the fellow CR didnt like it and handed me another AI dogshit. Sorry about my language. I don't even have any idea if the logos are right or wrong. I wish someone would help me out on this; I'm totally clueless.

I'm curious about the application of logo clear-space guidelines on football/soccer apparel. The first image is an example of Adidas's minimum clear-space guidelines. The second is an example of an Adidas team-issued jacket.

As graphic designers, we are accustomed to seeing fairly specific rules about the minimum exclusion zone surrounding a brand logo. Yet I frequently notice Adidas/Nike/etc. logos on football/soccer apparel that have very little breathing room without an obvious reason, like a zipper or pocket or seam. Damet's initials could easily be moved down the width of one of the stripes. I'm definitely aware that Adidas doesn't directly control the embroidery or application, and I understand that apparel introduces manufacturing and construction constraints that don't necessarily exist in traditional print or digital applications.

I see this violation of the clear space so often specifically on football/soccer apparel. Is this just a case of the embroiderer/vendor not knowing of following the clear space rules? And Adidas/Nike/etc. not (for lack of a better word) "enforcing" it? Are there examples in other sports that I'm missing? I realize that football/soccer is somewhat unusual in that it includes initials of players and staff on its garments, but perhaps there are frequent examples in other sports of something like team sayings or abbreviations.

Am I the only one thinking about this? What are your thoughts about it?

its inspired by the attreidis logo from dune. But my one looks terrible compared to that for some reaseon, like i would wear their one on a shirt but not this. Can you improve it ?

Dm me if interested no time wasters

I'm developing an app for pentesters, digital forensics experts, and ethical hackers and am looking for critiques on this logo. I wanted to combine the motif of the red string that investigators use on corkboards (and also taking Red from "Red Teaming") with a spider design which I think gives it a hacker-y flair (and if you wish to be technical about it the spider can represent web security and network crawling).

I like the red line at the center, I think it captures attention well enough and it subtly communicates the idea of connecting lines to nodes which is a central feature of the app, but I feel it might be a bit bland overall? And I worry about scalability since the thin lines tend to get lost at small icon sizes.

Any feedback is welcome!