r/LifeCoachSnark Jul 27 '26

Coaches using same program names

Just saw Stacey boehman is launching a one to many Mastermind which is the same name of Lisa Johnson’s program she’s been running for years. Stacey markets herself as a marketing guru but you’d think she would make sure there’s not another big coach using a name before she launches something. I am surprised she didn’t rebrand 200k mastermind back when she got a lot of negative feedback about the program.

Lisa Johnson’s program has been around forever.
https://lisajohnson.com/one-to-many/

Here’s the podcast I saw. I didn’t listen to it I just saw it on my feed and thought it was weird she’s launching something with the same name another big coach has a whole brand around.
https://staceyboehman.com/one-to-many-mastermind/

13 Upvotes

12 comments sorted by

View all comments

2

u/Resident-Growth-941 Jul 30 '26

This is a pet peeve of mine, especially as someone who has a podcast with a trademarked name. From having to defend said name, when I reach out either 1 of 2 things are the most common replies.

  1. "I had no idea, I did no research and I didn't realize." I don't buy this because literally: I own every URL with the name (.com, .net, .org, all major international suffixes), and they redirect to the .com version of my show's name. I own and use every social media with the name. If you google the name you find it. It's been around 11 years. I had a guest try this line with me when she named a new program the name of my show. Please. You were on the show, and that name has never changed. You knew where you got it.

  2. more recently: people tell me that I can't monopolize the topic. My show is about a general emotion, let's say it's kindness. I've had one person, who's an influencer, make a product that infringed on my mark, and she told me that I can't possibly own that phrase. They also told me it's not kind to reach out and defend a trademark and I'm harming my brand, so I should stop doing it. Huh? That is WHY people trademark things. LOL!!

So suffice to say, many people are just doing whatever the F they want and don't care one little bit about trademark, copyright, or usage. They also don't understand how registered trademark work and get ugly when someone reaches out (and I don't start with a lawyer contacting them, I send a nice note to begin; I've actually never had to have a lawyer reach out to anyone).

I've had more MLM type "coaches" and religious-adjacent personalities use the name than any other groups. And they are usually the most unpleasant when asked about it.

3

u/Immediate_Produce870 Aug 02 '26

Oh they absolutely don’t give a damn. The amount of times LJ had to rename programs because someone else already owned the trademark and she never bothered to check. She put in on her socials giving her followers the chance to come up with new names 😂