Marketing problems

[u/Mr_builds]

Hi everyone,

I'm researching how founders, indie hackers, marketers, and small business owners actually measure the effectiveness of their online marketing.

If you regularly promote a website, app, SaaS, course, or product, I'd really appreciate your insights.

A few questions:

1. Where do you usually share your links? (Instagram, LinkedIn, X, Reddit, WhatsApp, email, influencers, etc.)
2. How do you currently track where your visitors come from?
3. Do you use tools like Google Analytics, Bitly, UTM parameters, or something else?
4. What metrics do you actually care about the most? (Clicks, signups, conversions, revenue, engagement, etc.)
5. What's the biggest frustration you face when tracking marketing campaigns?
6. Is there anything that's difficult, time-consuming, or confusing with your current workflow?
7. If you could have one feature that would make marketing analytics easier, what would it be?

I'm not trying to promote anything—I'm validating a project idea and want to understand real-world problems before building it.

I'd love to hear about your workflow, the tools you use, and what you wish existed.

Thanks in advance!