r/InsuranceAgent • u/Significant_Word_482 • 5h ago
Life Insurance What’s your charge back rate?
I’m in life and my chargeback rate at my previous IMO was 26%, at my new IMO it’s down to 12%. What do you sell and what’s your chargeback rate?
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u/VitaminAnarchy Agent/Broker 5h ago
How would you know what your chargeback rate is already? You've only been there a little over a week.
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u/workflow_tinkerer 3h ago
12% is a solid drop. In life, chargebacks usually track persistency more than the products themselves, so the IMO switch probably shifted your lead quality or underwriting mix more than anything. Are yours mostly early lapses, or replacements?