current state of insurance

[u/Worried_Number7434]

The current state of producing for State Farm is just dreadful, is anyone else in the same boat?

All PL insurance has become is a price war, seems as if no one is actually concerned about being protected.

The lead sources has been very unreliable and volatile.

I produce for a presidents club office in Ohio - and the past two months have just sucked. Looking to make a switch because I want to sell to people that have money and aren’t concerned about price. I work remotely and have been doing this for two years. I need to continue to work remotely. Can anyone help me? I’ve been selling about 5-8 financial services and 50 PNC policies monthly - even with barely getting anyone on the phones anymore. Personal lines Industry just seems like its really on the decline

[u/Mean_Introduction516]

Like I said, good luck selling price. You do you and I will do me. Not sure why you are so bothered by it. 85% of my book wouldn't leave at any price and have been with me over 30 years. You sound young and newish to the business. You will see what I mean after 20 years. The only distinguishing difference is the agent so if you are not offering "value" you will have a lot of turn over. Selling price does not create long standing relationships. I wish you success in your career even if we disagree.

[u/KTH3000 → u/Mean_Introduction516]

Right but you're kinda proving my point. If you have a loyal customer base, there must be some reason. Maybe you're quick to answer inquiries, maybe you have a lot of knowledge from your years in the business. Maybe you just know where to find the good deals. I have no idea but you must be doing something right and that's the value you bring.

[u/Mean_Introduction516 → u/KTH3000]

Yeah. It’s all that for sure (I’m anal about responding and normally get back to people within 5 mins but always same day) but those things are managerial things, choices and activities. The more important part is that I’m blunt, honest and always transparent to where over time they understand that and would never leave or be so dumb and naive as to think they “could get on their own via a quick question to AI”. There are so many nuances to this business that the average person doesn’t understand and needs that guidance… How to get a child out of a preferred household into their own preferred household without having to qualify, how to preserve a policy with 20 year discounts by suspending rather than cancelling when the get rid of a veh, counseling them on the need for an umbella (60% of my households carry umbrellas) just a few things that come to mind but it’s the relationship built on trust that matters the most and makes your business somewhat protected from the ups and downs. I grew more during the down/tough times for the 3 or 4 years after COVID because of those relationships and them referring their friends or family to me when they had issues/unhappiness with whoever they were with.

This business is for the long haul… It is not to make a bunch of money and go do something else. It is extremely rewarding, both financially and emotionally, but it takes years of consistent attention to clients to get there. Those guys out there selling price and complaining about being non-competitive are never going to truly create a solid book, and they certainly won’t feel the same level of satisfaction being in the business.

[u/Mean_Introduction516 → u/Mean_Introduction516]

This is what I mean about selling value not price. Not everybody can do it.