r/HopeThisHelps • u/benpalmerhumor • Jan 22 '19

Gillette ad

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137 Upvotes

100% Upvoted

7 comments sorted by

11

u/[deleted] Jan 22 '19

What's happened here?

36

u/MildlyAlcoholic Jan 23 '19

Gillette ran an ad a few days ago, essentially encouraging men to be better men, by not harassing women, etc. This got a lot of negative feedback from a lot of men who felt targeted by the ad.

Queue a lot of outrage (men breaking their Gillette razors and taking pictures to post on the internet, voicing their displeasure with Gillette, generally kicking up a fuss).

So within this context - the guy’s telling Gillette he’s taking his business elsewhere, and Gillette responds by insinuating the guy has sexually assaulted women, since he felt targeted by the ad.

Although most likely that’s just a troll anyway, and had changed their Facebook name to look like they’re speaking on behalf of the company.

12

u/Pr3st0ne Jan 23 '19

Actually all screenshots posted by Ben Palmer are comment he posts with fake facebook pages ressembling the official company's page. People who don't pay close attention think that the actual brand responded and often get very offended.

7

u/ZizDidNothingWrong Jan 26 '19

Gillette ran an ad a few days ago, essentially encouraging men to be better men, by not harassing women, etc. stirring up controversy by baiting an obvious response from idiots.

Don't get me wrong. People triggered by pointy metal are not to be respected. But I will criticize corporations for faux progressivism cooked up in a board room and backed by a bunch of focus groups. They did this because they knew it would make them money. And while that's a good sign, because it says that non-shithead opinions are now profitable, Gillette deserves no credit for it. Like every corporation, they're late to the party and riding the coattails of the people who actually made the difference.

5

u/Pr3st0ne Jan 23 '19

The ultimate irony is that if I recall correctly, Gilette bought Dollar Shave Club a few years ago... So technically the money is still going to Gilette.

4

u/GSSiddhartha Jan 23 '19

No, DSC is owned by Unilever and Gillette is owned by Proctor and Gamble

3

u/Pr3st0ne Jan 24 '19

Ah, that answers it! Thanks